Three Robins

Picture the busy parent in a rush at the supermarket grabbing some snacks as part of the weekly shop. There isn't time to spend hours weighing up choices (particularly if you've got a whiny kid in tow!) and so you rely on familiar brands and a quick glance at the back of pack to reassure you that the product you're picking up hasn't got too much sugar or other bad stuff in it. But what if this info is being misrepresented?? It's so disappointing to hear that Little Freddie's pouches are higher in sugar than what is communicated on pack, particularly as this is something that we know more parents are looking to reduce. This is why the work of the Kids' Food and Drink Collective is so needed, to put pressure on the food and drink industry to demand better from suppliers and also make it easier for parents to find the healthier products that we know they are looking for. We're so excited to be part of this coalition, and if you haven't already then please give KFDC a follow. We've got lots planned in the months ahead and as this story in The Grocer shows, we've definitely got our work cut out but it is really needed too. #babyandtoddler #foodretail #foodservice

With supermarket aisles that look like this, it's no wonder that only 1 in 60 kids lunchboxes are considered "healthy" (The Grocer 2022). When you're in a rush in the shops, possibly with a hungry kid or two in tow, you need to be able to quickly and easily identify which foods and drinks offer a better choice for your family, and they need to be affordable too. That's pretty hard when faced with the pictures below. Surely it's time for a change in the kids' aisles? #foodindustry #childrenshealth #foodanddrink

ICYMI, we are so excited to be part of the new Kids' Food and Drink Collective that launched last week. We will be working together alongside seven other amazing businesses to challenge and change our children’s food culture by campaigning for improved access to healthier children’s food. Having just launched our new range of kids oat milk smoothies this summer, we can’t wait to start shaking up the kids snacking aisles with our tasty, healthy AND super convenient new pouches. It’s time to demand better for our kids and better from the industry! Check out our website linked in comments and please give the Kids' Food and Drink Collective page a follow 👇 #kidshealth #foodanddrink #healthysnacks

We always love hearing about our products being spotted in the wild! 👀 Thanks so much for sharing the photo of our new kids smoothies Judith Cruickshank, lovely to see them on shelf at one of our longtime customers in Kingussie 🙏

We're delighted to be heading back to Scotland's Larder at the Royal Highland Show this week for another jam-packed four days of sampling our products, meeting customers, and of course tasting all the other goodies on offer! If you're heading to the show then be sure to pop by and see us on Stand B55 in Scotland's Larder where we'll have lots of oat milk, smoothies and some fun and games for the kids! 🌾🥛🍓🍌 Hope to see you there! 📍 Royal Highland Centre, Ingliston, Edinburgh 📅 Thursday June 20th - Sunday June 23rd 👶 Kids under 15 go free! #royalhighlandshow #RHS24 #edinburghfoodie

Thanks to Scottish Grocer for covering the launch of our new oat milk smoothie range for kids! We’re excited to be shaking up the kids snacking category with a healthier option that will help busy parents looking for something to grab for their kids’ lunchboxes on those busy mornings 🙌 ✅ convenient mess-free resealable pouch ✅ ambient with a 9 month shelf-life ✅ made with real fruit and veg ✅ no added sugar ✅ dairy, soy and nut free #newproduct #oatmilk #healthysnacks

We'll be heading to Birmingham next week for our first ever Farm Shop & Deli Show! Very excited to be exhibiting in the Scotland Zone on Stand J189. Pop by to try some of our healthy and great-tasting oat milk products designed for families! #tradeshow #FSD24 #oatmilk

Three Robins is a finalist in the Consumer Products Startup of the Year category of the StartUp Awards Scotland! 🙌 🚀 🔥 It's a real honour to be shortlisted alongside so many amazing businesses, and the list of nominees proves just how resilient and exciting the Scottish startup community is. Glad we're not doing the judging! Huge thanks to everyone that has supported us along the way, and good luck to all the nominees! 🤞 #startup #awards #oatmilk

All set up and ready for Showcasing Scotland, Scotland’s largest global food and drink trade event! It’s going to be a great couple of days meeting potential new customers across the UK and overseas, and we’re excited to be part of this event for the first time. Our founder Karen is looking forward to making the most of the opportunity to introduce lots of buyers to our award-winning range of healthy oat milk products 🥛🌱 If you’ll be there too then please pop by to see us on table 124 for a chat! #showcasingscotland24 #oatmilk

We really enjoyed attending a great event this week organised by Food and Drink Federation Scotland and Interface - The knowledge connection for business on reformulation and innovation for health in Scotland, and how the food and drink industry is addressing these challenges. Some of the key takeaways: 👩🔬 Reformulation of products is more effective than expecting consumers to independently make healthier choices, especially for the out of home market. There is evidence to support this, with the average sugar content of soft drinks falling by 29% due to the imposition of the soft drinks industry levy. 🥦 The stats on health and nutrition are shocking: only 6% of adults consume the required daily level of fibre, and 2 out of 3 adults and 30% of children living with obesity or overweight 💡There is a huge amount of innovation going on around ingredients that can be used to reduce levels of fat, salt and sugar whilst also retaining flavour and texture, making reformulation more achievable then ever before 🍕The environmental factors surrounding unhealthy food choices must be recognised, particularly the roles that poverty as well as limited availability or lack of options for healthy food can play. ⚠ Regulations around foods high in fat, salt and sugar (HFSS) are beginning to be introduced, but the potential impact is unclear and the measures have been repeatedly delayed. The Scottish government has just released its latest consultation that proposes to ban all promotion of high fat, salt and sugar products, including in meal deals, which takes the measures further than in England. Reforms are urgently needed, but it will be interesting to see what impact they will have on consumer choices and how the industry responds. We were also delighted that Three Robins was announced as one of the recipients of funding under the Reformul8 Challenge Fund 4! We are investing in NPD over the next few months and will be using the funds to help make our oat milks even healthier 🙌 #healthyfood #scotland #innovation