PromPeru UK & Ireland

🎉✨ Thank You for an Extraordinary 2024! ✨🎉 As the year comes to an end, we reflect with pride and gratitude on everything we have accomplished together in 2024. From successful trade shows and investment opportunities to cultural showcases and tourism promotion, this has been a year of growth, connection, and celebration for Peru in the UK. None of these achievements would have been possible without the incredible support of our partners, collaborators, friends and the vibrant community that believes in Peru's potential. Whether you joined us at events, shared in our passion for Peruvian culture, or helped us promote Peru as a top destination for trade, tourism, and investment—your contributions have been invaluable. Together, we have strengthened the bonds between Peru and the UK, showcasing the best of Peru. Each project, big or small, has brought us closer to our shared goal of elevating Peru on the world stage. As we look ahead to 2025, we are excited to build on this momentum and continue driving Peru’s success story with your unwavering support. Thank you for being part of this journey—it has been an honour to share Peru’s beauty and potential with all of you. Wishing you a wonderful holiday season and a prosperous New Year! With heartfelt appreciation, The PROMPERÚ London Team 🇵🇪💙✈️ #Peru #PromPerú #London #UK #ThankYou #PeruInTheWorld

What a fantastic start to 2025! We were honoured to welcome Counter Admiral Jose Kukurelo, Attaché of the Peruvian Navy in the UK. As a special gesture, Counter Admiral Kukurelo presented to our Director, Mr. Ricardo Romero, a beautiful photograph of the BAP Union, a Peruvian Navy training ship that sails around the world as a sailing ambassador promoting Peru and its culture. This visit marks an exciting prelude to the arrival of the BAP Union to London this July. So, we are incredibly grateful for this generous gift and for the opportunity to work together to promote our beloved country.

Peru’s Economy: Resilience and Recovery in 2024   As 2024 comes to a close, Peru’s economy demonstrates resilience and recovery, marked by steady growth and improvements in key economic indicators. After weathering challenges in previous years, the country is on track for a GDP growth of 3.1%, 0.2pp more than expected in October, with further expansion projected at 2.7% for 2025. This progress underscores the economy’s adaptability, driven by favourable conditions across public investment, private spending, and foreign trade. The economic rebound gained momentum in mid-2024, fuelled by the normalisation of weather conditions and strategic measures such as pension fund withdrawals, which boosted private consumption. Public investment surged, notably in infrastructure projects, while the job market reflected significant gains, with 156,000 new formal jobs created by July. Non-primary sectors like textiles and manufacturing saw renewed dynamism, benefiting from rising domestic demand. Peru has a robust external position, with an account balance surplus of 1.7% GDP by the second quarter of 2024. Inflation remained stable, closing the year at 2.5%, result of disciplined monetary policies and stable food and energy prices. Looking ahead, business confidence is on the rise, with key investment projects such as Zafranal and Chavimochic III set to begin in 2025. Peru’s progress in 2024 underscores its resilience and potential for sustainable development and prosperity in the years to come. You can find the complete article published in this month’s edition of our newsbrief: https://lnkd.in/eEC-PCk5   If you are interested in reading about similar reports and trade statistics between UK, Ireland and #Peru subscribe for free to our monthly newsbrief by clicking the following link: https://lnkd.in/eyudv8hd #EconomicGrowth #Peru #Investment #Trade

The Blueberry Boom: Peru’s Rise to Global Dominance in Just a Decade Peru’s transformation into a global powerhouse in blueberry production is nothing short of extraordinary. Just over a decade ago, blueberry farming was virtually non-existent in the country. Inspired by the success of regional counterparts exporting to the United States, local farmers began experimenting with the fruit, achieving outcomes that exceeded all expectations. In 2013, Peru’s blueberry exports totalled $17 million; by 2023, this figure had soared to $1.6 billion. Peru became the largest global exporter of fresh blueberries in 2019, and it now exports more than twice as much as its closest competitors. Today, blueberries are Peru’s second most lucrative agro-export, with shipments reaching 44 countries. The United Kingdom has emerged as a key market for Peruvian blueberries. As of 2023, Peru is the UK’s largest supplier, with exports valued at $80 million—a remarkable 4339% increase over the past decade. This growth illustrates Peru’s pivotal role in meeting the UK’s increasing demand for high-quality fresh produce. You can find the complete article published in this month’s edition of our newsbrief: https://lnkd.in/eEC-PCk5 If you are interested in reading about similar reports and trade statistics between UK, Ireland and #Peru subscribe for free to our monthly newsbrief by clicking the following link: https://lnkd.in/eyudv8hd

PROMPERU is pleased to announce its participation in FOCUS London 2024, showcasing Peru as a premier destination for international film productions. Visit Film In Peru at stand NB17 today and tomorrow to connect with our team and explore the diverse filming landscapes Peru offers. From the majestic Andes mountains to the lush Amazon rainforest, Peru provides a unique backdrop for any project. Following the recent success of “Paddington in Peru,” which had shots on location, we are eager to highlight the exceptional talent and resources available to filmmakers in Peru.📽️ #FilmInPeru #FocusLondon #Peru #Filmmaking #Locations #PaddingtonInPeru

On behalf of PROMPERU London, our director, Mr. Ricardo Romero extends his congratulations to Mr. Ignacio Higueras, Ambassador of Peru to the United Kingdom, on the formal presentation of his credentials to His Majesty King Charles III. This important milestone reinforces the strong and enduring relationship between Peru and the United Kingdom. We look forward to continuing strengthening our efforts to foster closer ties in trade, investment, and tourism.

PROMPERU London, a proud corporate sponsor of Canning House, was thrilled to support the launch of the LATAM Outlook 2025! This insightful report provides an extensive analysis of the trends shaping Latin America's future, with a particular focus on development, foreign policy, economics, the environment, and more. Mr. Ignacio Higueras, Ambassador of Peru, and Mr. Ricardo Romero, Director of PROMPERU London, were especially excited by the discussions on Peru's potential, emphasising its position as a prime destination for foreign investment, a rising leader in environmental sustainability, and its promising economic outlook in the region. In addition, the CPTPP and the G2G agreements were highlighted as instruments to deepening the relations between both countries. 🇵🇪🇬🇧 Congratulations Lord Mauntevans, Honorary President, Nick McCall, Chairman, Jeremy Browne, CEO, and the entire team of Canning House for organising such a valuable event that fosters dialogue and collaboration between the UK and Latin America! #LATAMOutlook2025 #LatinAmerica #CanningHouse #Peru #Sustainability #Investment

Peru consolidates its position as the leading cultural and gastronomic destination, with Machu Picchu as the leading tourist attraction in the world! The global edition of the prestigious World Travel Awards (WTA) 2024 recognised Peru in three categories, highlighting the country’s continuous effort to preserve and share its cultural and culinary diversity. #PROMPERÚ and #Mincetur will continue working to promote our country so that more international tourists visit Peru and enjoy the attractions and wonders we offer to the world! #VisitPeru #Turismo #WTA #WorldTravelAwards #PeruTravel #MachuPicchu

Bringing Peruvian Craftsmanship to the UK! This week, we’re connecting top Peruvian manufacturers of babywear and childrenswear with leading UK buyers. From sustainable materials to exceptional designs, these brands showcase the best of Peru’s textile heritage. Four Peruvian companies — BBmio, Clio Knitwear, Dieguis and Mio Cotton — joined us virtually from Lima while we shared their amazing products with buyers in London! PROMPERÚ London is proud to support Peruvian businesses in reaching international markets by building bridges between Peru and the UK and fostering lasting partnerships.

The Guardian's Kevin Rushby Embarks on a Transformative Adventure Through Peru 🇵🇪 The Guardian released a four part article series in which their chief travel writer, Kevin Rushby, embarked on an epic 3,000-mile journey to explore remote regions of South America. His trip took place primarily in Peru, aiming to understand how tourism can help overcome socio-economic challenges in the region. Starting in Peru’s Sacred Valley, he hiked to the lesser-known Inca ruins of Choquequirao, avoiding the tourist crowds of Machu Picchu. His route took him through the Andean highlands, across Lake Titicaca, and into Bolivia. From the headwaters of the Apurímac and Marañón rivers, Rushby descended to the Amazon Basin, witnessing extraordinary wildlife and Indigenous cultures along the way. His adventure culminated in a boat journey through the Peruvian Amazon, ending in Belém, Brazil, where the river meets the Atlantic Ocean. You can find the complete article published in this month’s edition of our newsbrief. If you are interested in reading about similar reports and trade statistics between UK, Ireland and #Peru subscribe for free to our monthly newsbrief by clicking the following link: https://lnkd.in/eyudv8hd