Vervaunt

We're excited to share that we took home the award for the 'Best Large PPC Agency of the Year' award at the UK Search Awards last night! 🏆 The awards celebrate the very best and it's a huge achievement that our work has been recognised at this level. A huge thank you to our clients for trusting us to test and innovate on their accounts - this wouldn't have been possible without you! We were also proud to be shortlisted in multiple categories alongside some great agencies: ✨ Best Use of Search – Retail/eCommerce (PPC) (Large) with Osprey Europe ✨ Best Use of Search – Fashion (Large) with Ganni A/S ✨ Best Use of Social Media in a Search Campaign (Large) with Astrid & Miyu ✨ Best Use of Social Media in a Search Campaign (Large) with thefrankieshop Congratulations to all the other finalists, we had a great evening celebrating with you! 🥂

Last week, our team travelled to sunny Lisbon for the Web Summit 2024 conference for four days of interesting content across eCommerce and tech. The event brought together the people and companies redefining the global tech industry with industry leaders in eCommerce, sharing insights into key trends and technologies shaping the digital landscape. Generative AI continued to be a central topic, however, despite the buzz only 1% of content is created using this. This number is continued to grow with it already transforming business models and speeding up innovation with the potential to halve content creation costs in the next 3-5 years. We're excited to continue watching the big players deploy this in scale! Other key highlights included: 💡Tips on how brands can avoid chasing growth at the cost of authenticity by focusing on being needed rather than needy. 💡An inspiring take on navigating the unique challenges of leadership, from embracing vulnerability to building trust. 💡A reminder on while efficiency is essential, creating memorable, effective brands requires risk-taking and conviction. Thanks for having us Web Summit, we're excited to join again next year! 💚

We’re super excited to share that we’ve won eCommerce Agency of the Year at the 2024 European Agency Awards! 🏆 This recognition reflects the hard work of our team and the continued trust of the great brands that we work with. Thank you to the judges at Don't Panic Events for recognising our team's hard work, and congratulations to all the other finalists.

Meet Zak M., our Senior Data Consultant who has been with Vervaunt for almost 4 years! Zak joined us from another agency and previously had experience in marketing within the board game industry. Zak wanted to join Vervaunt to step out of his comfort zone and embrace a role where he could grow and develop. Beyond his work, he's trained as a Mental Health First Aider and has joined our Movember team to raise awareness for men's health. When it comes to his favourite clients, he can't choose between P448 and Sunspel as they both bring great energy and are a pleasure to work with. His favourite movies are Pulp Fiction and Reservoir Dogs, and his drink of choice is Rum & Ginger Beer. If he could time travel, he’d go back to the Medieval era - a childhood obsession of his ⚔️. Make sure to say hi to Zak if you see him in the office or at any of our events! 👋

This Movember, our team is stepping up to raise awareness and funds for men’s health. From bold haircuts, moustaches, and challenges to some impressive mileage goals, we’re committed to making a difference. Why? Because men’s mental health matters. We’re dedicated to supporting the cause, sparking conversations, and driving change. We’ve set an ambitious fundraising target, with some exciting milestones along the way (think: tattoos and fun challenges). 🎯 Some of our Movember goals: Zak: Covering 60KM throughout the month Nathaniel: 60 miles, culminating in a 100-mile cycle Tom: Taking on 200KM (despite hating the cold) Freddie: 200KM of running Darragh: An impressive 450KM of running, walking, and hiking Ben: 3000 push ups If you’d like to support the cause you can donate here: https://bit.ly/40CROM2 💚

We’re excited to share that tickets are now live for the Pulse eCommerce Summit ‘25! Book your tickets now at https://lnkd.in/e4PH9Wcp The Pulse eCommerce Summit is the biggest independent eCommerce event focused on innovation, technology, product management, growth strategy, internationalisation, data and more. The full agenda will be announced soon, including speakers from Dr. Martens plc, STUDIO NICHOLSON , AllSaints, Universal Works, Ganni A/S, ME+EM Ltd, REFY, PERCIVAL Menswear, Samsung Electronics, Damson Madder, Adanola, FAIRFAX & FAVOR and more. Pulse eCommerce Summit '25 - LDN Edition 🏙️ 📅 Wednesday 9th - Thursday 10th April 2025 📌 The Brewery, London Pulse eCommerce Summit '25 - NYC Edition 🌆 📅 Thursday 17th July 2025 📌 Lavan Midtown, New York City In 2025, the summit will take place in London over two days, whilst also launching in New York City for the first time. This is an eCommerce conference designed for ambitious high-growth retailers and brands looking for inspiration and innovation from some of the top speakers in fashion, beauty and lifestyle. Why attend the Pulse eCommerce Summit? 🟢 Meet the smartest eCommerce experts in the game ⚫ Engage with the most interesting panels in the industry 🟢 Enjoy delicious food and unique mind-blowing live entertainment Book your tickets now at https://lnkd.in/e4PH9Wcp Retailers attend free. Brought to you by Vervaunt.

With Black Friday and Cyber Monday around the corner, it's crucial to prepare your affiliates to maximise peak performance success. The affiliate channel is a powerful way to reach engaged shoppers, but having affiliates alone isn't enough - targeted preparation is what makes the difference. So, how can brands set themselves up for success? Read more here: https://bit.ly/40zrLW7 In our latest blog, Bethan Callely shares insights from last year's performance, outlines strategic planning methods, and highlights best practices to help brands thrive in Q4. By taking these steps, brands can enhance their visibility and drive sales. Incorporating affiliates in brands’ BFCM strategies can offer cost-efficient campaigns. The channel offers extensive reach to audiences in the purchase mindset through discount and cashback-led platforms. However, the growing diversification of the channel allows brands to create meaningful partnerships with other brands, influencers, and content publishers to further amplify their Black Friday messaging. Read more here: https://bit.ly/40zrLW7

Meet Owen Blue, our Junior Designer who joined Vervaunt over six months ago! Owen was drawn to Vervaunt as the perfect place to develop his digital design skills, while also learning about paid media and collaborating with premium brands. His favourite client? Champion - he’s inspired by their creativity and finds working with them a rewarding experience. His go-to karaoke song is “Heaven Knows I’m Miserable Now” by The Smiths and his favourite drink is a Negroni 🥃 If you see Owen in the office or at one of our events, be sure to say hi!

🎉 In July 2024, Vervaunt became a certified B Corp, reflecting our commitment to balancing people, planet, and profit. This certification formalises values we’ve always prioritised - putting our team and clients first! 🌍 As part of this, we’ve introduced several initiatives, including: ♻️ E-waste disposal 🌱 Sustainable home working ✈️ Corporate travel policies to reduce our environmental impact ⚖️ Gender pay equity 🤝 Volunteering opportunities 😇 A code of ethics 🛡️ Whistleblower policy 📊 Client satisfaction surveys 👶 Breastfeeding support in the workplace 🌈 DE&I statements in job descriptions 🗳️ DE&I committee 🤲 Supporting various charities, including Great Ormond Street Hospital, Mind, and Cancer Research UK and more 💉 Flu vaccine vouchers Being a B Corp means committing to higher standards and making a lasting, positive impact. Looking ahead, we’ll continue these efforts as we work toward recertification in 2027. B Lab UK B Lab

Country override feeds are an effective strategy for brands looking to optimise their catalogue sale ads on Meta, particularly in smaller markets with limited testing budgets. Why are they important and how can they be used? Read more: https://bit.ly/3BXK7pi In our latest blog, Paul S. explores how consolidating campaigns and leveraging country override feeds can help brands succeed in lower-budget markets. By consolidating efforts into a single product catalogue, this approach simplifies campaign management and maximises ad spend efficiency through Meta’s algorithms, ultimately enhancing conversions, sales, and ROAS. Read more: https://bit.ly/3BXK7pi