WA Communications

WA’s new interactive ICB Spending Map provides a first-of-its-kind, in-depth analysis of all 42 ICBs published accounts – enabling local comparisons of financial performance, including total spend, as well as valuable analysis of category spend against the budget set and as a percentage of each ICB’s total budget. Explore it in full at https://lnkd.in/ecQ3kXsk #NHS #ICB #ICS

We were joined by David Thorne, Transformation Director of Well Up North Primary Care Network, Michael Bell, Chair of South West London Integrated Care Board, and Ellen Rule, Deputy CEO of Gloucestershire ICB to explore how Labour’s priorities for the NHS are translating to on-the-ground action. Read our key insights from the session below 👇 https://lnkd.in/d7awzSF5

From the rise of the weekend paper, to the power of data and investigative journalism, the continually shifting sands of social media, and the increasing debate over editorial influence – WA's Rachel Ford looks at the top media trends of 2024, and what these mean for businesses seeking to engage and influence in 2025. https://lnkd.in/eYBfGvZn

We are delighted to welcome David Thorne to the WA Advisory Board. David brings invaluable insight and connections into the NHS of today and the future.

We’re proud to deliver integrated campaigns that help organisations bring about change, and communicate their impact to society. Congraulations to the brilliant WA team on their PRCA Public Affairs Large Consultancy of the Year nomination! #PRCA #PublicAffairs

Celebrating the end of a brilliant year at the WA Christmas party 🎄

WA's Donna Curran hosted Victoria Macdonald from Channel 4 News, GP, Author and Media Medic Dr Philippa Kaye and NHS England's Matt Inada-Kim to explore how we can use emotion to cut through to audiences and create impactful health campaigns. https://lnkd.in/e4WybGTb

The recently released National Payments Vision policy paper marks a landmark move in setting out Labour's ambition for the payments sector. What key regulatory and policy changes are being proposed, what comes next and what does this mean for the sector? WA Senior Director Natasha Egan-Sjodin unpacks. https://lnkd.in/eFNmTsf8

If you missed any of our top analysis, events or the latest WA news in November, catch up below: ⏳ Our timeline maps the key financial services consultations and upcoming changes that will shape 2025. https://lnkd.in/e4JYjBxp 🚆 We hosted the Chair of the Transport Select Committee Ruth Cadbury MP to explore her priorities for the Committee and broader outlook on the sector. https://lnkd.in/eg-Zmhic 👥 We explored the importance of social connection in healthcare campaigns. https://lnkd.in/eumMuWU6 📱 We unpacked the long-discussed and widely trailed National Payments Vision with The Financial Times' Akila Quinio, Innovate Finance’s Adam Jackson and Block's Iana Vidal. https://lnkd.in/eeV6vA29 👋 And we're hiring at multiple levels in our Health and Strategic Communications teams, looking for policy, corporate communications, and PR experts. https://lnkd.in/gdhQiSZ

This morning, WA hosted Ruth Cadbury MP, Chair of the Transport Select Committee – to explore her priorities for the Committee, and broader outlook on the sector (including a focus on affordability, reliability and sustainability).   Across the board, transport is a means-to-an-end for people across the UK, with increased connectivity unlocking the potential for growth in previously underserved communities. Attendees from a range of sectors and modes explored topics including: 🚌 All about bus: Along with the Government's Better Buses Bill, the Transport committee (as was announced today) is also going to be focusing heavily on buses and demand led transport. Getting public transport right - across both cities and rural areas, is high up on the priority list. 🔌 EV infrastructure focus: As has been shown in the media conversation the past week, EVs are a hot topic in transport at the moment. The discussion centred around infrastructure and ensuring the roll out is inclusive of people without access to driveways across the UK. 🚆 The rail agenda: Ensuring that the high skilled jobs in the rail industry are not lost while the process of nationalisation occurs is key to the long-term stability of the sector. Stability brings about the reliability for passengers that the government are keen to get right. There will also be a heavy focus on the Great British Rail Bill and the Committee's work to scrutinise that piece of legislation - ensuring innovation and consumer choice are protected under nationalisation. 💡 Transport and energy: The intersection between these two areas has been less of a focus in the current discussions around the sector. The connection will be especially interesting when it comes to the locational pricing debate and what that will mean for the future of transport in the UK. 🔗 Integrated transport: Multi-modal transport is a key component of all transport strategies. However, the integration of these modes is what is key and currently what is missing across a lot of the UK. Moving forward, all strategies should be placing an emphasis on integration of transport networks across modes.