Our History
THE BACARDÍ STORY
From a family dream in 1800’s
Cuba, to celebrating the moments that
matter today to our global community…
In 1862, after 10 years of perfecting his rums, Don Facundo Bacardí Massó introduced the world to his BACARDÍ Superior rum. A sublime rum for cocktails, it doesn’t dominate other flavours nor does it disappear when mixed. Perfect for classic rum cocktails like the Mojito.
This distinctive spirit is aged in American white oak barrels and shaped through a secret blend of charcoal for a distinctive smoothness, making it perfect for classic rum cocktails.
BACARDÍ Superior is a light and aromatic white rum with delicate floral and fruity notes, ideal for mixing.
A rum destined for mixing. Unleash a world of new flavours and experiment with BACARDÍ Superior white rum in all your favourite cocktails.