Google has quietly updated the description of one of Chrome's security features, "Enhanced protection," to confirm that it will be powered by AI in a future release.
It's unclear what has changed, but as spotted by Leo on X, Google is updating its Enhanced protection mode in Chrome’s Safe Browsing feature to include AI-powered protection.
This feature now uses AI to provide real-time protection against dangerous sites, downloads, and extensions.
Previously, it was referred to as proactive protection, but it has now been changed to AI-powered protection. In theory, it could allow Google to use AI to detect and warn users about potentially harmful sites, even those that Google hasn’t previously identified.
With Enhanced protection turned on, Chrome performs deeper scans on downloads and improves protection across all your Google services when you're signed in.
Group tabs will also use "AI"
Enhanced protection isn't the only feature getting an "AI" makeover in Chrome.
As noticed by Leo, Google has updated the Tab search bubble in Chrome Canary. Previously, the option was labeled as Group tabs with a suggestion to "Check for suggestions."
Now, it’s updated to Group tabs with AI, which helps you automatically organize your tabs using AI to keep them better sorted.
Similarly, the Close unused tabs option has been renamed to Review inactive tabs. Instead of simply closing tabs, the new feature lets users review tabs that have been inactive for 7 or more days.
Google is still testing these "AI" branding changes in Chrome Canary, and we don't know when they will begin rolling out to everyone.
Comments
FXDXQXWX - 1 month ago
Ai for Google and other big tech data harvesters means 'We collect your DATA in style and you have no option to opt out, also we ruin search results for you so you must subscribe to our "premium" Ai "Features"
NoneRain - 1 month ago
Google already collects everything they need... these AI "functionalities" won't go beyond that
doncoyote - 1 month ago
ungoogled-chromium
h_b_s - 1 month ago
Likely nothing's "changed" other than an increase in the me-too mentality infecting companies as the AI hype train continues towards the inevitable derailment. Google has always had elements of AI in its services because they've all been managed with various degrees of machine learning algorithms for many years already.
The only thing unclear about the marketing change is whether or not Google's marketing team is so out of touch to really believe this will attract users (which by and large likely could care less or actively hostile to AI labeling) or this is aimed at simply trying to show investors that Google is trying to be more than a one trick pony.
deltasierra - 1 month ago
AI has worked in the background of all sorts of things for several years now, yet these greedy mega corps feel the need to smash those two letters on to everything and now your life is so much better.
How much longer will they continue to embarrass themselves??
PeterAlexLondon - 1 month ago
I'm afraid they don't have a concept of embarrassment. Only greed
PeterAlexLondon - 1 month ago
Sorry double post