Rapidly growing financial planning firm needs a new logo for a rebrand.

This is what 'Retire Greenville' or ‘ Retire GVL’ was looking for in their logo design

We are rebranding our financial planning firm to incorporate a local focus to our business to create a more permanent and inviting feeling to our clients and prospects. The name of our business is Retire Greenville, and I'd like to have a logo and business card created which reflects design elements from our local area (Greenville, SC and the Upstate SC region). We have a lot of great architecture in our downtown city center so it would be cool to see some of that reflected in our logo with different shapes. Also, I want this to look professional, but not stuffy; something that will draw people in as being down-to-earth, relatable, and high quality, but not exclusive or uninviting like a lot of older firms. Another point to note, Greenville is often referred to with the shorthand 'GVL' by locals. Read more