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Drift
Convert Website Visitors Into Pipeline
Drift AI chat agents engage visitors with real-time personalized conversations, delivering a better buyer experience and more qualified leads.
4.5 on G2
Faster revenue growth starts here
Conversational AI brings deeper insights to marketers and earlier buyer engagement to sellers — driving efficiency across the entire revenue motion to accelerate growth.
Challenge #1: Unmet buyer expectations
Improve the buying experience
Provide accurate and instant answers to your site visitors’ questions with AI chat agents. Personalized AI conversations keep prospects engaged, reduce drop-off, and accelerate sales cycles by instantly qualifying leads and letting buyers book meetings or chat live with a rep.
Challenge #2: Lack of visibility into intent-based web traffic
Deanonymize site visitors
When a prospect lands on your website, you'll know who they are. Drift identifies high-intent buyers and relevant account data (like company name, location, and account history, etc.), scores their engagement in real time, and delivers the right chat experience to convert them.
Challenge #3: Lengthy and disconnected sales cycles
Drive more qualified pipeline faster
When visitors from high-intent accounts interact with Drift, important information from the chat is surfaced in the seller’s Rhythm workflow as a prioritized action giving sellers a clear next step and the context they need to deliver personalized, timely communication.
Key Features
Live Chat
Chat live with target accounts
Skip the forms. Engage buyers in real-time conversations and move them through the funnel faster.
ROI Reporting
Optimize your chat strategy
Track engagement metrics, identify high-converting conversations, and attribute success to pipeline and revenue to continuously set strategic benchmarks and refine your approach for better performance.
Fastlane
Qualify leads instantly
Fastlane uses your tech stack data to identify and qualify high-value buyers in real time — allowing them to skip the form queue and connect immediately.
What customers say about Drift
We've seen positive impacts across all stages of the buyer's journey from Drift, owing to meaningful personalization. We've improved website conversion, sourced incremental leads, and accelerated the sales process. Drift is now one of our most-loved martech tools.
I think the results speak for themselves. Drift has turned into the number one channel for high-intent leads.
A solution like Drift gives you multiple new opportunities to convert users into your pipeline
When our site visitors engage with chat, they now get better, more thorough responses — even though it takes our team less time to set up and manage the [Drift] chatbot
[Drift is] bridging that gap between us trying to call or email at the ‘right time’ as opposed to knowing they’re live on the site, ready to talk.
Drift has allowed us to become more customer-centric, even in the B2B space where we have to solve customer problems on their time, not ours.
Helpful resources for revenue teams
Enhance your strategy with real-world insights, expert tips, and actionable guides.
The Blueprint for Revenue Orchestration
Win the Battle for Buyer Attention with Salesloft
Conversational AI Marketing Trends Report
Ready to drive more pipeline from your website?
See Salesloft Drift in action and start turning website visits into revenue.
