Streaming Ratings: ‘Outer Banks’ Returns to No. 1 With Back Half of Season 4

After a week off the charts, Netflix’s Outer Banks returned to the streaming rankings — shooting to No. 1 overall with the release of its latest batch of episodes.

The YA drama brought in 1.23 billion minutes of viewing for the week of Nov. 4-10, according to Nielsen; the second half of season four premiered on Nov. 7. That’s the highest weekly tally for Outer Banks since the season premiered in October, although still well below its biggest performances in season three.

The Diplomat (1.22 billion minutes) finished a close second, growing a little bit from its premiere week and remaining in second place overall. The Lincoln Lawyer gave up its No. 1 ranking but stayed above the billion-minute mark with 1.11 billion minutes of watch time.

The top new entrant in the streaming charts for the week was Gossip Girl. The erstwhile CW series racked up 617 million minutes of viewing after rejoining Netflix (it also streams on Max and Hulu, via a Max add-on). Nielsen notes nearly half the show’s audience was made up of teenagers and adults under 35, suggesting a new set of viewers who might have been too young for the original run are discovering the show.

Hulu’s Only Murders in the Building (293 million minutes) and Disney+’s Agatha All Along (287 million) hung onto spots among the top 10 original series a week after their respective season finales. Despicable Me 4 (478 million minutes on Peacock) led the movie rankings, and Netflix’s Meet Me Next Christmas (438 million) started the annual influx of holiday titles a little earlier than usual.

Nielsen’s streaming ratings cover viewing on TV sets only and don’t include minutes watched on computers or mobile devices. The ratings only measure U.S. audiences, not those in other countries. The top streaming titles for Nov. 4-10, 2024, are below.

Overall

1. Outer Banks (Netflix), 1.23 billion minutes viewed
2. The Diplomat (Netflix), 1.22 billion
3. The Lincoln Lawyer (Netflix), 1.11 billion
4. Grey’s Anatomy (Hulu/Netflix), 1.03 billion
5. Bob’s Burgers (Hulu), 899 million
6. Bluey (Disney+), 883 million
7. Family Guy (Hulu), 875 million
8. Lost (Hulu/Netflix), 833 million
9. SpongeBob SquarePants (Paramount+), 720 million
10. Gossip Girl (Hulu/Max/Netflix), 617 million

Original Series

1. Outer Banks, 1.23 billion minutes
2. The Diplomat, 1.22 billion
3. The Lincoln Lawyer, 1.11 billion
4. The Great British Baking Show (Netflix), 594 million
5. Tulsa King (Paramount+), 502 million
6. Lioness (Paramount+), 480 million
7. Beauty in Black (Netflix), 413 million
8. Love Is Blind (Netflix), 386 million
9. Only Murders in the Building (Hulu), 293 million
10. Agatha All Along (Disney+), 287 million

Acquired Series

1. Grey’s Anatomy, 1.03 billion minutes
2. Bob’s Burgers, 899 million
3. Bluey, 883 million
4. Family Guy, 875 million
5. Lost, 833 million
6. SpongeBob SquarePants, 720 million
7. Gossip Girl, 617 million
8. NCIS (Netflix/Paramount+), 594 million
9. Supernatural (Netflix), 585 million
10. Law & Order: SVU (Hulu/Peacock), 582 million

Movies

1. Despicable Me 4 (Peacock), 478 million minutes
2. Meet Me Next Christmas (Netflix), 438 million
3. Harold and the Purple Crayon (Netflix), 393 million
4. Martha (Netflix), 367 million
5. Time Cut (Netflix), 316 million
6. The Secret Life of Pets (Netflix), 314 million
7. Inside Out 2 (Disney+), 275 million
8. Sing (Netflix/Peacock), 261 million
9. Moana (Disney+), 252 million
10. Just Go With It (Netflix), 247 million