Here's how you can prioritize strategic tasks by delegating as an e-commerce entrepreneur.

List All Tasks: Write down all the tasks that need to be accomplished. Categorize Tasks: Divide tasks into categories such as strategic, operational, and administrative. Determine Task Priority: Identify which tasks are high-impact and require your direct attention, and which can be delegated.

Muchas veces en diferentes espacios me preguntan si hay diferencias entre emprender solo y manejar un canal digital de una empresa, en realidad en ambos encuentro muchas similitudes, los dos tienen dolores muy parecidos, como poco presupuesto y limitaciones de ejecución. Para comenzar y tratar de acelerar es importante identificar tareas, en algún momento le pregunté a una agencia especializada en Ecommerce, hay algún roadmap de integraciones o automatizaciones y su gerente me dijo, Carlos, la demanda te lo dirá, ellos te dirán cuando es el momento de priorizar uno sobre el otro, y es un poco el mensaje que dejo acá, identifiquen tareas y prioricen según la demanda, si la facturación es un proceso engorroso, pues ya tenemos la tarea #1

Understanding which tasks to delegate starts with a clear assessment of your daily activities. ➤ Categorize Tasks: Break down your workload into strategic tasks requiring your expertise and operational tasks that others can handle. ➤ Focus on High-Level Decisions: Ensure your focus remains on high-level decision-making and long-term planning, such as steering marketing campaign directions. ➤ Delegate Operational Tasks: Delegate day-to-day tasks like social media management, customer service, and inventory updates to free up your time for strategic initiatives.

Non core tasks for an entrepreneur are the best tasks to be identified for delegation. They include support functions like Finance, HR, IT. Every ecommerce company needs these functions, but until they reach a scale, they are taken care of by the entrepreneur.

Assess Skills: Evaluate the skills and strengths of your team members. Match Tasks to Skills: Assign tasks based on the skill set and experience of each team member. Consider Workloads: Ensure that the workload is balanced and that no team member is overwhelmed.

📌PRO TIP: When selecting team members or virtual assistants, focus not only on their current skills but also on their potential for growth. Investing time in training and development can transform a reliable employee into an indispensable asset.

En la mayoría de emprendimientos comenzamos muy solos, al igual que en la empresa te contratan para crear el canal digital. Algo que fui aprendiendo es encontrar esos actores o stakeholders del negocio y buscar apalancamiento desde ahí. Por ejemplo tenemos que invertir en algún software o construirlo desde cero, lo más probable es que encontremos sinergias importantes para alcanzar los objetivos. Otro tema muy en boga es el uso de la IA, hay muchas herramientas que nos pueden solucionar tareas operativas y dejarnos más tiempo para el análisis y la estrategia. Y para cerrar, progresivamente y según las necesidades del negocio busquen crecer como equipo, sin duda encontraremos cuáles son esas primeras personas necesarias para el negocio

For support functions like Finance, HR and IT - finding virtual team is the best option. Even companies with low scale can afford part-time experts on hourly rates.

Focus on Two-Way Communication & Collaborative Goal Setting! Don't just dictate expectations! Foster open dialogue to set SMART goals for delegated tasks. Involve team members in defining SMART goals: Collaborate with your team to set Specific, Measurable, Achievable, Relevant, and Time-bound goals for each delegated task. This ensures everyone is aligned on what success looks like. Encourage questions and clarifications: Make it clear that open communication is key throughout the delegation process. Address any questions or concerns to ensure clear expectations and a smooth workflow.

To ensure that the team (specially remote) are productive, clear communication of expected results is important. The GIGO (Garbage in Garbage Out) rule will play its role for sure. The solo-preneurs or small scale companies would feel more heat if precious paid hours are used for achieving targets which are not the priority for them.

Define Clear Goals: Communicate the objectives and expected outcomes for each task. Provide Detailed Instructions: Offer clear, step-by-step instructions to ensure understanding. Set Deadlines: Establish realistic deadlines for task completion.

Es muy importante este punto, pero hacerlo de forma objetiva, con KPIs bien establecidos, porque en un emprendimiento lo que menos tenemos es tiempo y recursos para repetir tareas o repetir instrucciones. Con el entendimiento de los KPIs que se manejarían nuestro equipo puede tener claro sus objetivos y hacer lo posible para conseguirlos. Para esto también es importante ayudarse de herramientas de gestión de proyectos o de recursos, hay muchas que incluyen IA y nos ayudan a tener mejor seguimiento y para el equipo mejor control de sus avances, sin necesidad de preguntarnos cómo vamos?

Delegation does not mean abdication. Regularly check in on the progress of delegated tasks. ➤ Regular Updates: Schedule simple weekly updates to monitor progress and ensure tasks are on track. ➤ Project Management Tools: Utilize project management tools to streamline the monitoring process and keep track of ongoing tasks. ➤ Early Issue Detection: Regular check-ins help catch any issues early and provide assurance that business operations are running smoothly.

Regular Check-ins: Schedule regular meetings to review progress and address any issues. Use Project Management Tools: Implement tools like Trello, Asana, or Monday.com to track progress and deadlines. Encourage Updates: Ask for frequent updates to stay informed on the status of tasks.

Feedback is a cornerstone of successful delegation. ➤ Constructive Feedback: Offer constructive feedback to help team members improve and feel valued. ➤ Recognize Success: Acknowledge and celebrate successes to boost morale and motivation. ➤ Continuous Improvement: Address areas needing improvement to foster a culture of continuous enhancement and accountability.

Feedback is the fuel for correction, encouragement and becoming better. Appreciate your team for a job well done or show them the way where they missed the mark. Allow an open feedback channels. This will encourage a culture of continuous learning and improvement.

Offer Constructive Feedback: Give timely and specific feedback to help improve performance. Acknowledge Good Work: Recognize and praise team members for their contributions and successes. Discuss Improvements: Have open discussions on areas that need improvement and provide guidance.

To grow and build a successful E-Commerce brand, empowering your team to learn and grow in their areas is crucial. As an entrepreneur, it is your responsibility to provide them with: - Coaching and Mentoring. - Required resources like tools and tech. - Growth opportunities. - Providing constructive criticism. A Brand can achieve great heights when the whole team is working together to achieve the vision 🚀

Effective delegation is about empowerment. ➤ Trust and Responsibility: Trust your team members with responsibilities and encourage them to take ownership of their tasks. ➤ Boost Morale: Empowerment boosts morale and can lead to innovative ideas and process improvements. ➤ Inspire and Guide: Your role as an e-commerce entrepreneur is to guide and inspire your team, creating an environment where everyone contributes to the business’s success.

Encourage Autonomy: Allow team members the freedom to make decisions within their roles. Provide Resources: Ensure they have access to the necessary tools and resources. Foster Growth: Offer opportunities for training and development to enhance their skills and knowledge.