Here's how you can use social media platforms for your sales coaching continuing education.

1 LinkedIn Learning

LinkedIn, a professional networking site, also offers a feature called LinkedIn Learning. This platform provides a variety of sales coaching courses taught by industry experts. You can select courses that align with your goals and interests, from fundamental sales principles to advanced techniques. By engaging with this content, you can deepen your understanding of sales dynamics and learn new strategies to apply in your coaching.

2 Twitter Chats

Twitter is not just for breaking news or viral memes; it's also a hub for professional development. Participating in Twitter chats, which are scheduled discussions using specific hashtags, allows you to connect with sales experts and peers in real-time. These chats often cover trending topics in sales and coaching, providing fresh perspectives and actionable advice that you can incorporate into your coaching curriculum.

3 Facebook Groups

Facebook Groups are communities where individuals with common interests gather to share information and experiences. By joining sales-focused groups, you can engage in discussions, ask questions, and receive feedback from fellow sales coaches. These groups often host live Q&A sessions and webinars, offering an interactive way to stay updated on sales coaching methods and industry trends.

4 Instagram Insights

Instagram isn't just for sharing photos; it's also a platform where many influencers and thought leaders share valuable content. Following sales coaching experts on Instagram can provide you with daily insights and tips through posts, stories, and IGTV videos. This visual content is often concise and easy to digest, making it an excellent resource for quick learning on the go.

5 YouTube Channels

YouTube is a treasure trove of educational content, and many sales coaches have channels dedicated to teaching sales strategies. By subscribing to these channels, you can access a variety of instructional videos that cover a broad range of topics, from overcoming objections to mastering the art of negotiation. The visual and auditory nature of these videos can enhance your learning experience and make complex concepts more accessible.

6 Podcasts and Audiobooks

For sales coaches who prefer auditory learning, podcasts and audiobooks are perfect tools for continuing education. There are numerous sales-focused podcasts that feature interviews with industry leaders, case studies, and tips for improving your coaching practice. You can listen to these while commuting or during downtime, making it a flexible way to stay informed about the latest in sales coaching.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?