How can you use an SEO audit report to improve your news website's social media strategy?

Find your most popular articles. Share those gems on social media. Match your social media bios & descriptions to keywords in the audit to attract the right audience. Use the audit's info to tailor your social media content to what your readers love. Stay relevant! Use trending topics & hashtags from the audit's keyword research. Track how social media helps your SEO & vice versa!

Hey folks! 🚀 Before we jump into the deep end with SEO audits, let's chat about what we're aiming for with our social media. Wanna drive more traffic, boost engagement, or get your brand noticed? 🤔 It's all about the goals you set. They shape how you use those SEO insights. Think of it like choosing the right gear for a hike. Going for more clicks? Make sure your social media posts pop with catchy headlines and eye-catching images. 🌈✨ Let's keep it simple and focus on hitting those targets, one step at a time. What’s your goal? Drop a comment, let’s make this a team effort! 💬👥

Well, the primary kpi that i find as the best objective since it can contribute to a larger social audience, sometimes ecomm can increase sales on certain social media sites, etc. Is engagement kpis - essentially by repurposing organic target content on the site can help position assets and titling that might need to remain consistent or sometimes its allows for ideation on how to leverage social or vice versa. Before establishing a content calendar that should include insight from SEO. I typically do an ASSET INVENTORY, which essentially is taking an account of content that can be leveraged in a cross channel strategy, and also a segmented platform strategy. Its all in an excel sheet and is repurposing the seo crawl used in an audit.

It does helps me to see potential contents to be used. By having an audit report, I can visualised what keys are needed to improved in their SEO performance.

Yes -- social media profiles can be leveraged in an SEO strategy too. When you think about brand image and branding experiences we encounter in store, if the product is positioned where its visible - you have window shoppers that are price checking online and reading reviews on their mobile phone is very similar to how you might think of the brand experience in organic SEO. If social profiles are active a built with integrity, we as seos can rank those for brand keywords. When a user is in a store per a social media post, or googling information about the brand - they are encountering a brand experience. Sometimes like in ecomm -- there are shopping option available on profile pages-- so if we are able to rank those profiles = sales

Using an SEO audit report can greatly enhance a news website's social media strategy. Here's how: Identify Top Performing Content: The audit report can highlight which news topics or articles are performing best in search. Optimize Social Media Posts: Use the audit report to identify keywords and phrases that are driving traffic to your website. Improve Content Sharing: The audit report can also reveal which social media platforms are driving the most traffic to your website. Enhance Social Media Ads: Use the audit report to refine your social media advertising strategy. Monitor Performance: Continuously monitor your social media performance using the audit report as a benchmark.

Each social network has a winning content type, can be referenced for kpis in the asset inventory that is done first. Referencing these reports can help you assure that you are making more with less. Your cost for content creation can be reduced, and if you look at the kpis for seo its all about driving $$, social if done with some ad spend can justify the targeting. General revenue / visits in SEO will create value of a engagement metric in social. A content type that has interplay between SEO performance and social media engagement are blog posts and videos.. images too. Blog content needs to be analyzed and repurposed if possible. Look at SEO audit on top products thst drive value of good pricing. Deals on social drive engagement

In my experience content is major factor to rank any site First of all we need to check content Length and duplication. Optimise content accordingly keywords

social media strategy using an SEO audit report, you can leverage various tools and techniques: Utilize Ahrefs to analyze your website's linking profile, competitors backlinks and identify those linking to you as ambassadors on social. Use Google Trends to identify historical trends and seasonality patterns related to your content. IF SEO and Social can nail it. It Helps if your social media content calendar can be built around topics that are likely to be popular at certain times of the year. Google's NLP Tool for Understanding Relevant Topics and Entities: Leverage Google's NLP tool to gain a deeper understanding of the topics and entities that are in the seo audit. This will help target a more relevant to your audience in social.