Last updated on Dec 14, 2024

How do you measure and analyze the results of your A/B testing in Google Analytics?

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A/B testing is a powerful way to compare different versions of your website or app and see which one performs better for your goals. But how do you measure and analyze the results of your A/B testing in Google Analytics? In this article, you'll learn the basics of setting up and tracking goals, segments, and reports for your A/B testing in Google Analytics.

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