What are the best practices for editing an animated video with user-generated content?

User-generated content (UGC) is any content created by the users or customers of a brand, product, or service. UGC can include videos, photos, reviews, testimonials, and more. UGC can be a powerful way to engage your audience, showcase your brand personality, and increase your social proof. But how do you edit an animated video with UGC? Here are some best practices to follow.

1 Choose the right UGC

Not all UGC is suitable for an animated video. You want to select the UGC that matches your video's purpose, tone, and style. For example, if you are making a video to promote a new product, you might want to use UGC that shows how the product works, how it benefits the users, and how it makes them happy. If you are making a video to educate your audience, you might want to use UGC that demonstrates a skill, a concept, or a problem. You also want to make sure that the UGC is clear, relevant, and authentic. Avoid using UGC that is blurry, noisy, or misleading.

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Eduardo Mendoza Barrios

Creative Manager, Producer & Sr. Multimedia Specialist | Driving Innovation in Visual Storytelling & Content Creation through captivating experiences | #CREATE
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To edit an animated video with user-generated content effectively, follow these best practices: *Organize and categorize UGC for easy access. *Create a clear storyboard and script for consistency. *Maintain a consistent visual style. *Select high-quality and relevant UGC. *Use smooth transitions between animated scenes and UGC. *Integrate audio for consistency. *Add text or captions for context. *Engage with UGC creators for context. *Test the video's flow for smooth integration. *Seek feedback and iterate for improvements. *Ensure proper permissions and licensing. *Render and export the video in desired formats. *Credit and promote UGC creators. *Monitor video performance with analytics for future refinement.

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2 Organize your UGC

Once you have chosen the UGC you want to use, you need to organize it in a way that makes sense for your video. You can use a storyboard, a script, or an outline to plan your video's structure, flow, and transitions. You can also use tags, folders, or labels to sort your UGC by type, source, or theme. This will help you find and edit your UGC more easily later.

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FRITHA LEWIN

Event graphics & creator of magical digital illustration. Domestika teacher. Clients: Jo Malone, Burberry, Lacoste. MA Central St Martins - iheartpowerpoint.com 11k connections. Queer Tartan/ lesbian textiles Fritha Land
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You can use PowerPoint for managing this process. People don’t realise but PowerPoint is an incredibly powerful video editing tool. You can add text, edit clips, crop films, make films a different shape, have several films on one slide, add animations and all sorts to PowerPoint slides with film on it. I’ll make a tutorial.

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3 Edit your UGC

Editing your UGC is the process of trimming, cropping, resizing, rotating, and adjusting your UGC to fit your video's format, resolution, and aspect ratio. You can use a video editing software or an online tool to edit your UGC. You can also add effects, filters, captions, stickers, or music to enhance your UGC and make it more engaging. However, be careful not to overdo it. You want to preserve the originality and quality of your UGC as much as possible.

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Jordan Gosselin
(edited)
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Authenticity reigns supreme. It's crucial not to overdo the editing process, as UGC's charm lies in its genuine nature. While enhancements like captions are beneficial, excessive effects and overlays can dilute the authenticity that users find appealing. Keep it simple; let the raw, unfiltered content shine. Striking the right balance between refinement and preserving the inherent authenticity ensures an engaging and relatable final product.

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Lin Tam

Chief Creative AI Officer| Executive Producer | SXSW Sydney Speaker | Award Winning AI Animation Director| Public Speaker on AI | Gen AI Advisor
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Best tool to use for this is Capcut since it is a free online editing software with a lot of capabilities to make your project stand out.

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4 Animate your UGC

Animating your UGC is the process of adding motion, transitions, and animations to make it more dynamic and interactive. You can use an animation software or an online tool, as well as templates, presets, or libraries to speed up your animation process. There are several ways to animate your UGC, such as creating a slideshow with transitions, timing, and music; arranging them in a collage with different shapes, sizes, and positions; combining them in a montage sequence with or without narration; or adding characters, dialogues, and scenes to create a story.

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5 Review your video

Before you publish or share your video, it is important to review it and ensure it meets your goals, expectations, and standards. Ask yourself questions such as if the video conveys the desired message, matches your brand identity and voice, respects the rights and privacy of UGC creators, and has any errors, glitches, or inconsistencies. You may also wish to solicit feedback from colleagues, friends, or target audience to gain suggestions and opinions to improve your video.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Mahmoud Abdelnaby

Multimedia Specialist | Website Development | E-commerce Optimization | Content Creation | Graphic Design | Video Editing | Motion Graphics | Generative AI
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Think of it as collecting gems, not just any rocks. Look for UGC that aligns with your brand's message, style, and quality standards. 🌟💎 A brand edited a customer's funny video testimonial into an ad. It went viral! Don't be afraid to add humor or emotion to your UGC edits. It can be the secret sauce! 😂🍔 And always, always get permission from the content creator. It's like asking for the recipe before you make a dish. Ensure you have the rights to use and edit their content. Legality is your best friend! 📝🔒 So, with high-quality UGC, a touch of authenticity, a dash of creativity, and legal checks, your animated video with UGC will be a visual symphony that resonates with your audience! 🎥🎶

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What are the best practices for editing an animated video with user-generated content?

1

2

3

4

5

6

1 Choose the right UGC

2 Organize your UGC

3 Edit your UGC

4 Animate your UGC

5 Review your video

6 Here’s what else to consider

Animation

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What are the best practices for editing an animated video with user-generated content?

1

2

3

4

5

6

1 Choose the right UGC

2 Organize your UGC

3 Edit your UGC

4 Animate your UGC

5 Review your video

6 Here’s what else to consider

Animation

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