What do you do if you want to make your mark in a male-dominated SEM industry?
Search engine marketing (SEM) is a competitive and dynamic field that requires a combination of technical, creative, and analytical skills. However, it is also a field that is dominated by men, which can pose some challenges for women who want to succeed and advance in their careers. How can you make your mark in a male-dominated SEM industry and overcome the barriers of gender bias, stereotypes, and imposter syndrome? Here are some tips and strategies to help you boost your confidence, showcase your value, and build your network in SEM.