What are the top SEM campaign platforms for e-commerce businesses?
Search engine marketing (SEM) is a powerful way to reach potential customers who are searching for products or services online. SEM allows you to bid on keywords and display your ads on the results pages of search engines like Google or Bing. But how do you choose the best SEM campaign platform for your e-commerce business? In this article, we will compare the top four SEM campaign platforms and highlight their pros and cons for e-commerce.