Here's how you can expand your client base by building a strong referral network as a personal coach.

Under-promise & over-deliver. It doesn’t hurt to have automations built-in to your coaching programs that encourage testimonials also. Once you’ve set up regular feedback opportunities, you can create automations that prompt your “promoters” ie. those that rank you highly to leave a more formal review (Google) which can then be used in advertising.

Under-promise & over-deliver. It doesn’t hurt to have automations built-in to your coaching programs that encourage testimonials also. Once you’ve set up regular feedback opportunities, you can create automations that prompt your “promoters” ie. those that rank you highly to leave a more formal review (Google) which can then be used in advertising.

You never want to offer referral incentives that diminish the product for the “referrers”. Ie. you can’t offer discounts for new clients without also providing incentive for current clients it needs to be win-win. Some people have reported success with incentives like $250 cash or gift vouchers to clients who refer successfully. Personally I’ve had success by giving current clients vouchers for my own services to be handed to friends or loved ones. They have the psychological incentive of offering a gift, whilst we get a new potential client. Win win.

Especially in the beginning it is important to scan your ecosystem profoundly, until you eventually find your audience and your peers. The more you develop an understand who you can be of value to, the more surgical your network will become. But even though you will most likely be more efficient with how to spend your time networking, it is always good to attend events and workshops outside of your bubble in order to maintain the bigger picture and test new things.

Prospective clients want “social proof” and the highest form is a video testimonial. Where possible, focus on successful clients who resemble your ideal client avatar, who have overcome the same problems to the clients you wish to attract more of.

Here’s a simple formula for ensuring you’re providing value to your audience in every online format: - Here’s a problem you’ve got - Here’s how people try & solve it - Here’s why that doesn’t work - Here’s how I’d solve it instead - Here’s how to get started If you consistently follow that basic formula you’ll continue to provide value (whilst also differentiating yourself from the common solutions).

The journey to my career path has involved alot of shifts and turns but one thing I ensure is that every life I touch,I imprint myself into their mind with acts of kindness and being genuine. So as I transitioned to my dream path I have had over 10 years of networking .With every milestone I achieved, my network cheered me on and waited for me at each finishing line. The secrete is.... #choose to be a value add to people. #Give more than you take. #Have a genuine love for people and the giving will come naturally.