Here's how you can successfully launch a new library service or program as a librarian.

1 Assess Needs

Before diving into the development of a new library service or program, it's crucial to assess the needs of your community. Engage with your patrons through surveys, focus groups, or informal conversations to understand what they desire from your library. Look for gaps in your current offerings and consider how a new service could fill those gaps. This preliminary research will not only inform the direction of your program but also demonstrate to your patrons that their input is valued, fostering a sense of community and ownership over the new service.

4 Train Staff

For your new service to run smoothly, your staff must be well-prepared. Provide comprehensive training that covers the goals of the service, how to use any new technology or equipment, and customer service skills specific to the program. Encourage staff to provide feedback and suggestions, making them active participants in the success of the service. A knowledgeable and enthusiastic team will be key in delivering a positive experience to your patrons.

5 Market Effectively

Marketing is essential to ensure that your community is aware of the new service. Develop a marketing plan that uses a mix of traditional and digital channels tailored to your target audience. Create eye-catching promotional materials and utilize social media platforms to spread the word. Don't forget to engage with local media and community groups who can help amplify your message. The goal is to create buzz and anticipation for the launch of your service.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?