How can you identify and remove inappropriate content from live streaming?

Live streaming is a popular and engaging way to share content with your audience, but it also comes with challenges and risks. Inappropriate content, such as violence, nudity, hate speech, or copyright infringement, can damage your reputation, violate platform policies, and expose you to legal consequences. How can you identify and remove inappropriate content from live streaming? Here are some tips and tools to help you.

1 Define your content standards

Before you start live streaming, you need to have a clear and consistent set of content standards that align with your brand, audience, and platform. These standards should define what types of content are acceptable, unacceptable, or require moderation. You should also communicate your standards to your live streamers, viewers, and moderators, and provide them with guidelines and feedback on how to follow them.

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Kunal Shahani

Experienced Marketing & Communications Specialist | Enhancing Employer Brand at Amdocs India & Philippines 💯 | AI Content Wizard 🧙♂️
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Dry runs are very important, even though it is live streaming it is good to follow hygiene practices. This also gives you an opportunity to set up a briefing opportunity with the speaker. Having the moderators on board and walking through the thought process + empowering them sufficiently to nip such incidents in the bud is a great practice.

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Hina Latif

Crafting Compelling Content | CIPR Member
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1. Monitor video content in real-time. 2. Establish clear community guidelines. 3. Use real-time moderation solutions. 4. Monitor comments and chat. 5. Promptly remove violating content and take action against the account.

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2 Monitor your live streams

Monitoring your live streams is essential to ensure inappropriate content is removed quickly. You can watch your live streams yourself or assign a dedicated moderator, enable live chat and comments features and encourage viewers to report any inappropriate content, or use automated tools such as AI or ML to detect and flag content based on keywords, images, sounds, or behaviors. Doing so will help you maintain a safe and enjoyable environment for your viewers.

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Kavita Jhala

Skilled Content Writer | Helping Businesses Captivate Their Audience l LinkedIn Top Writing Voice | LinkedIn Top Content Management Voice I Founder, Kaffeinated Konversations
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Have a technical team to check on your live streaming module and have your content checked and verified before you speak up. Having done your homework before going live is extremely important so as to not to goof up. Align your technical team and content team towards the best and meaningfully curated live streams. Personally, you too need to have a lookover on the content before you begin speaking.

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3 Respond to inappropriate content

Once you identify inappropriate content on your live streams, it is imperative to take swift and effective action. Depending on the severity and frequency of the violation, you can delete or hide the content from your live stream or archive, issue a warning or penalty to the live streamer or viewer who posted it, block or ban them from your channel or platform, or report the content to the platform or the authorities if it violates their policies or the law. Taking these measures promptly can help you maintain a safe and enjoyable environment for all users.

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4 Review your live streams

Once your live streams are finished, you should review them to assess their performance, detect any issues, and gain insight. To review your live streams, you can use various metrics and feedback sources, such as viewing statistics like views, watch time, retention, and engagement; audience feedback such as likes, dislikes, comments, ratings, and reviews; moderation reports including flagged or removed content, warnings or penalties issued, and blocked or banned users; as well as platform reports such as policy violations, strikes, or suspensions.

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5 Improve your content management

Based on your review, you should improve your content management to prevent or reduce inappropriate content on your live streams. To do this, you should update your content standards to reflect your goals, values, and expectations. Additionally, training your live streamers, viewers, and moderators on how to follow the standards and use moderation tools is essential. Furthermore, you should enhance your monitoring tools to make them more accurate, efficient, and user-friendly. Lastly, adjusting your response actions to make them more proportional, fair, and transparent can help create a safe and enjoyable experience for all involved. By following these tips and tools, you can identify and remove inappropriate content from live streaming.

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Kavita Jhala

Skilled Content Writer | Helping Businesses Captivate Their Audience l LinkedIn Top Writing Voice | LinkedIn Top Content Management Voice I Founder, Kaffeinated Konversations
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Use content rubrics for your live streaming experience. Feedback and assessment are extremely important from all sides ie. technicality, technology, content, creatives, channels, etc. So have your live streaming modules assessed each time. Sit down with your team and share your individual reflections and also have a group discussion to eliminate further mistakes or improve on the existing ways of providing the live streams.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you identify and remove inappropriate content from live streaming?

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2

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4

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1 Define your content standards

2 Monitor your live streams

3 Respond to inappropriate content

4 Review your live streams

5 Improve your content management

6 Here’s what else to consider

Content Management

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How can you identify and remove inappropriate content from live streaming?

1

2

3

4

5

6

1 Define your content standards

2 Monitor your live streams

3 Respond to inappropriate content

4 Review your live streams

5 Improve your content management

6 Here’s what else to consider

Content Management

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