How can you use Facebook ads to retarget abandoned shopping carts?

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If you run an online store, you know how frustrating it is to see potential customers leave your site without completing their purchase. According to some studies, the average cart abandonment rate is around 70%, which means you are losing a lot of revenue and opportunities. But what if you could bring those customers back and convince them to buy from you? That's where Facebook ads can help you retarget abandoned shopping carts and increase your conversions. In this article, you will learn how to use Facebook ads to retarget abandoned shopping carts in four simple steps.

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