How can you use networking events to learn about new trends?

Based on my experience, the significance of events lies not only in the topics they cover but also in the composition of the attendee list. Both factors play a crucial role in determining which events are worth attending. To make informed decisions, it's advisable to conduct a thorough analysis: read relevant newspapers to identify potential events and then visit the event websites to scrutinize the profiles of attendees. This dual approach allows you to assess the event's relevance and the potential networking opportunities it offers before deciding to participate.

Les événements de réseautage concernent principalement des event sous forme de rendez-vous One-to-One. C'est un sourcing intéressant car on rencontre en rendez-vous individualisés des experts par rapport à nos sujets de recherche ou besoins du moment. Ces rencontres permettent une communication directe et personnalisée. Elles offrent l'occasion de discuter en détail des besoins spécifiques de l'entreprise et de comprendre en profondeur les offres des fournisseurs et les innovations technologiques à devoir intégrer.

Selecionar eventos que estejam alinhados com seus interesses profissionais e metas estratégicas. Isso assegurará que você estará imerso em informações valiosas e pertinentes ao seu crescimento na carreira. Ao avaliar eventos, leve em consideração os seguintes aspectos: Os palestrantes devem ser autoridades reconhecidas no tema abordado. Isso garantirá que você esteja recebendo insights precisos e atualizados. Os participantes devem ser indivíduos com quem você aspira a interagir e estabelecer conexões. Por exemplo, se você está em busca de oportunidades de carreira, pode ser vantajoso participar de um evento que atraia profissionais influentes do seu setor.

Time is a precious commodity so don’t waste it attending any event that is not aligned to your vision! Set clear objectives before attending any networking event. Do you want to meet one of the panellists at the event? What are you expecting from your interaction with them considering many people will want to get their attention also? ·        You need to have a 30 second pitch and ask for a coffee or online meeting. Alternatively, is there a type of person you want to connect with at an event? ·        Industry peer to exchange ideas and best practice. ·        Senior person within your industry to become a mentor or coach. ·        A Hiring manager from a company you want to work for in the future

As perguntas a serem feitas em um evento de networking podem ser uma ótima maneira de aprender sobre novas tendências. Ao preparar perguntas inteligentes, você mostra que está interessado no assunto e que está disposto a participar da discussão. Não realize perguntas gerais ou abertas. Em vez disso, faça perguntas específicas que exijam uma resposta mais detalhada. Por exemplo, em vez de perguntar "O que você acha do futuro do marketing digital?", você pode perguntar "Quais são as principais tendências que você vê no marketing digital nos próximos anos?". As perguntas devem ser relevantes para o assunto em questão. Por exemplo, se você está participando de um evento sobre marketing digital, não faça perguntas sobre marketing de conteúdo.

Conducting research on the speaker is a prerequisite for event selection, not a post-selection activity. To ask insightful questions, it's essential to familiarize yourself with the covered topics and ensure they align with your expectations. Consequently, preparing a list of questions becomes a valuable step in this process

Bring a notebook or use a note-taking app to jot down key points, interesting ideas, and contact information. Reviewing your notes later can help reinforce your understanding of trends and serve as a reference for future discussions.

Don't stick strictly to your agenda. Be open to spontaneous conversations and unexpected opportunities. Serendipitous interactions can sometimes lead to valuable insights and connections.

Engajar-se em discussões é uma estratégia eficaz para se manter atualizado sobre as tendências emergentes. Ao se envolver ativamente, você tem a oportunidade de compartilhar suas ideias e perspectivas, ao mesmo tempo que adquire conhecimento a partir das visões de outros participantes. Manter o respeito pelas opiniões alheias, mesmo que elas diverjam das suas. Esteja receptivo para absorver e aprender com as perspectivas apresentadas por outros. Concentre-se em estabelecer conexões e adquirir conhecimento, ao invés de simplesmente buscar a vitória no debate.

Make sure your connections are meaningful. The purpose of connecting is to build something, a relationship. After making a connection at a networking event the best thing to do is arrange a catch up as soon as possible. This helps keep the energy flowing and qualify if the connection will be valuable or not. Don't hoard contacts, build connections. Once a connection is deemed valuable, aim for a monthly or quarterly touch base. Set a reminder in your calendar. Also if an opportunity comes up or you find a relevant article, share it with them. This is a great way to demonstrate value which hopefully will be reciprocated over time.

Participate in online forums, discussion groups, or communities related to the topics discussed at the event. Engaging in virtual conversations can extend your learning and help you stay updated on trends even after the physical event concludes. Connect with event organizers, speakers, and fellow attendees on social media platforms. Follow relevant hashtags, share your thoughts, and engage in online discussions to extend your networking beyond the physical event.