How do you differentiate between placebo effects and actual drug efficacy?

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When you're considering the effectiveness of a new medication, it's crucial to understand the difference between the real effects of the drug and those produced by the placebo effect. The placebo effect occurs when patients experience a perceived or actual improvement in their condition solely because they believe they are receiving treatment, even if it's just a sugar pill. This psychological phenomenon can complicate clinical trials and the assessment of a drug's true efficacy. To accurately evaluate the benefits of a medication, researchers must carefully design studies to isolate the drug's effects from those of the placebo.

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