What are the best practices for implementing a retail category management program?

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Retail category management is a strategic approach to optimize the assortment, pricing, promotion, and placement of products in different categories based on customer needs and preferences. It can help retailers increase sales, profits, and customer satisfaction by aligning their offerings with market trends and demand. However, implementing a retail category management program requires careful planning, analysis, and execution. Here are some of the best practices for doing so.

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