You need to post social media content on time. What are some ways to make sure you don't miss a deadline?

Gosto da frase do J. Beckley: “A maioria das pessoas não planeja fracassar, mas fracassa por não planejar. Um exercício simples é dividir o mês em tópicos por dia. Exemplo: Toda segunda-feira vou publicar um conteúdo de dica, toda terça-feira vou publicar um conteúdo com prova social, e assim por diante. Pode fazer numa planilha simples, escrever no papel e caneta ou utilizar plataformas onde é possível agendar suas publicações. Em volume de clientes será essencial uma ferramenta e planejamento para organizar as publicações.

Success favors the prepared, especially in social media. Strategic planning and looking ahead at least two months with evergreen content affords the luxury to focus on current trends. Having a well-structured content calendar alleviates the pressure of maintaining consistency, allowing room to capitalize on trends without sacrificing quality. We leverage tools like Sprout Social for scheduling, as well as my giant whiteboard for mapping out our content schedule, for my team, ensuring everyone is aligned with upcoming content and potential trends. Holiday content and national observances are scheduled in advance. Daily checks on scheduled content are imperative; unforeseen shifts in the social climate might necessitate swift adjustments.

Keep it simple, prepare posts days ahead, schedule them and leave LinkedIn to work its magic. I realised early on, if I plan 5 to 7 days ahead, I'm never rushed or panicked. Everything fires out as it should do!

Planning is key. I create content for 2 founders and manage the company page AND manage my own personal brand. It can get hectic and your quality of content suffers. Planning ahead by creating a content calendar really helps!

Here are some ways to post social media content on time: 1. Set clear deadlines for content creation. 2. Use scheduling tools like Buffer. 3. Create a content calendar for a visual roadmap. 4. Set reminders on your phone or use project management tools to stay on top. Most Important: Prioritize and tackle one thing at a time.

Planeje também os lembretes. Se você atua com a produção de conteúdo mensal para um cliente é importante definir o prazo para você criar o calendário editorial, enviar para aprovação, adicione uma margem para ajustes se solicitados e programação das publicações. Esses lembretes e prazos para você é para sua equipe assim como com seu cliente. Gosto de utilizar o Trello e Mlabs para ajudar nos lembretes e prazos.

Reminders are the best! It's a quick nudge to get you going and helps your audience receive the consistent post and time. The algorithm will love it too.

Reminders are important to be consistent at work. Valid reminders is sign a successful work when I tell valid reminders Use calendar if there is any meeting and set a reminder 1 day prior and prepare for the meeting such that you dont go to meeting unprepared

1. Having a set content calendar, whether weekly, biweekly or monthly can make all the difference. 2. I also love keeping reminders of when it's time to post. I used to prefer scheduling content in advance (through scheduling app) but somehow I feel like posting in real-time is so much better. However, on days or at times that I cannot post physically (read:vacation time) I schedule these posts. 3. Batching content saves time and also if you realise you don't have something to post, pick it up from content that you've created that's on hold. Easy-peasy!

For the social media maestros always on their toes, juggling multiple pages and brands, setting reminders needs a reminder, and weekends feel like a social media survival game. - Create a content deck, be it in Word or PPT. - Compile all your content and captions in one space. - Craft a table with content headings, dates, and times. - Schedule posts and check off the done and pending. - For the undecided ones, set reminders strategically.

Batching is the trickDedicate specific blocks of time to create multiple pieces of content in one go. It streamlines your workflow, making you more efficient. It's like cooking a bunch of meals at once saves time and ensures you've got a content feast ready to serve.

I agree and disagree with this as depending on your 'target audience' that one size fits all is nonsense. I am not against batching content as this can reduce time but when planning your strategy at the beginning you must allow that the content you put out there maybe suitable for one platform but maybe not suitable for another. For example one might post on LinkedIn but the content does not fit on Twitter 'X' and the message you are trying to put across gets lost in translation.

Content batching is one of the most important things you can do for your social media. Not only does it ensure you post everything in a timely manner, but it allows you to create structured plans around your content. Once the content is created you just need to figure out how long it takes to edit it and post it to better understand by when the finished product will be available, and as such you can better schedule your days and even outsource some of the work!

Batching content is essential for streamlining your workflow and optimizing efficiency in content creation. By dedicating focused time to produce multiple pieces of content in one sitting, you minimize context-switching, allowing for deeper concentration and creativity. This approach enables you to maintain a consistent brand voice and visual style across your content, fostering a cohesive and recognizable brand identity. Overall, content batching enhances productivity, quality, and the overall effectiveness of your content marketing efforts.

Don't let your social media calendar play hide and seek with deadlines. Turn punctuality into a habit. Our team implemented a 'Time Capsule' approach using Trello and automated reminders. We set up a shared board where content was pre-scheduled with due dates, and Trello ensured everyone got a friendly nudge before liftoff. Result? No more last-minute scrambles, just a smooth and timely content lift-off.

O agendamento permite que o profissional adiante o seu trabalho e organize melhor a sua rotina. Esse recurso é fundamental para ganhar tempo e otimizar a sua produção de conteúdo com antecedência. Mas é preciso estar sempre atento ao seus agendamentos, pois o tema que você criou anteriormente, pode ser alvo de alguma notícia polêmica ou ter ficado desatualizado. Outro motivo pelo qual você deve conferir os agendamentos, é que algumas plataformas podem apresentar erros e falhas e não postar o conteúdo.

I absolutely used to hate scheduling in advance as I believed it to be more authentic to do it in real time as felt it looked 'odd' to the reader. Though as time has gone on there are certain platforms I would schedule posts eg Facebook to save time. But with LinkedIn I am a firm believer to post in real time as it is important to keep up with current affairs and trends. To post when something happens that matters to you or to your business.

A Automação de posts nas redes sociais é um facilitador dos profissionais desta área! Quando comecei a trabalhar com Marketing ainda não existia "agendamento de posts", então tinha sempre que organizar tudo nos devidos horários pré-estabelecidos e "tentar" cumprir com o planejado, digo tentar porque muitas vezes não era o que acontecia, quando tinha um imprevisto ou problema sempre me atrasava na postagem de conteúdos e isso era um problema, porque existem horários específicos para postar nas Redes Sociais e isso era comprometido. Hoje com o agendamento / automação de posts é possível organizar todas as postagens de um mês nós horários corretos em 1 único dia! Automatize seus posts nas redes sociais e melhore seu desempenho!

In my opinion, automating social media content should be the main method of publishing content moving forward. It drastically improves efficiency as you are able to schedule an entire week’s, month’s, or even quarter’s worth of content in just a day. Additionally, it also gives you an idea of upcoming scheduled posts to ensure content consistency, while providing analytics and data that aid in deciding when content should be published. Overall, it ensures you publish content at the right time to the right audience.

Automation of posts has come a long way. Now you can schedule posts on every platform days in advance. Meta Business suite allows you to schedule your Facebook and Instagram posts ahead of time, LinkedIn and twitter or X, now also allow you to schedule a post through their website. You no longer need to rely on a third-party website to schedule your posts, unless you want it all consolidated into one website.

É muito importante passar todas as informações e objetivos para as agências criarem seu conteúdo nas redes sociais. Faça uma lista de elementos de design, texto, tom de voz e mensagens que sua marca deseja comunicar. Leve também referências da sua empresa e do mercado para inspirar a sua agência. É imprescindível que este trabalho seja feito com um bom prazo de antecedência para que os profissionais possam ser criativos e entregar ótimas ideias.

Delegar e fundamental, pois permite que você  mantenha o foco nas questões estratégicas do seu negócio. Busque um profissional especializado em estratégia para redes sociais. E delegue!

Delegating or outsourcing content creation has been a game-changer for me. It frees up valuable time that I can redirect towards core tasks and strategic planning. Having experts handle content creation ensures a professional touch and diverse perspectives that I might not achieve on my own. It also allows me to tap into specialized skills, enhancing the overall quality of my content. Ultimately, this collaborative approach enhances productivity and elevates the overall impact of my online presence.

Cada uno de nosotros tenemos nuestras habilidades y competencias, y es en lo que debemos centrarnos para aportar el mayor valor a la empresa o al proyecto. Cuando no hay suficientes recursos, lo tenemos que hacer todo nosotros, pero cuando haya posibilidad, es importante delegar/externalizar esta tarea, sobre todo la de las publicaciones. En la parte del contenido debemos participar de forma más o menos activa, ya que seremos nosotros los que definamos qué es lo que queremos comunicar y hasta donde. Por lo tanto, delegaremos las publicaciones, pero estaremos muy cercanos a los contenidos, para que la información que se comparta esté dentro de la estrategia que se haya diseñado previamente.

Organize o seu calendário de mídias sociais com antecedência, mas também deixe espaços para o conteúdo em tempo real e tendências. Conte com ferramentas de escuta social para monitorar assuntos em alta que tenham relação com sua marca. Aproveite notícias, memes e conversas relevantes de usuários para ganhar engajamento e relevância.

When you post is not important. What you post is everything. There has been too much focus on the right times and days to post and not enough focus on creating incredibly valuable content that people actually want to watch and share. Boring content posted at the perfect time is still not going to work.

Scheduling content strategically is a key aspect of maintaining a consistent and engaging online presence. First and foremost, it helps in planning and organizing content themes, ensuring a cohesive narrative. Additionally, scheduling allows for a more balanced distribution of content, preventing content fatigue or overwhelming followers with too much information at once. It also enables me to align posts with peak engagement times, maximizing visibility and interaction. Moreover, scheduling in advance provides the flexibility to adapt to unforeseen circumstances without compromising the consistency of my content calendar. In essence, thoughtful scheduling is a fundamental element in effective content management.

An additional process or tip that you can use to keep on top of social media posts and ensure they are posted on time is to have regularly scheduled meetings with the team to review what is coming your way in the week ahead, talk about your projects/posts, and ensure that no one is stuck or falling behind. This allows any issues that may be slowing you (or team members) down to get managed. This also helps with accountability, provides opportunity to get energized by collaboration and dialogue and will give all an opportunity to learn about what things are holding the work back so that more realistic goals can be set in the future (and future deadlines get met consistently).

Social media needs dedication and tenacity. Organize and plan toavoid overbearing. Make sure your work-life balance is maintained