Learn how to build a strong network in Corporate Real Estate for career growth and opportunity. Essential networking tips for CRE professionals.

Le réseau est un élément important pour développer son entreprise. Pour entretenir mon réseau voici quelques astuces que j'applique au quotidien : - déjeuner avec un ou plusieurs partenaires tous les jours. Mon calendrier est booké 3-4 semaines à l'avance. Je réalise aussi 2 à 3 petits déjeuners par semaine et 2 à 3 verres ou diner le soir. Cette massification permet d'entretenir le réseau et de bâtir des amitiés. - organiser des rencontres entre différents partenaires pour les présenter entre eux : ils vous en seront reconnaissants. - organiser des événements à thèmes sur ce que vous aimez bien : dégustation de vins, de spiritueux, diner thématiques, etc.

Here's how you can create a robust professional network in the Corporate Real Estate industry.

Building a professional network in Corporate Real Estate (CRE) is an essential step towards career advancement and success. In an industry where deals and opportunities often hinge on who you know, cultivating a broad range of contacts can open doors to new partnerships, insights, and prospects. Whether you're a seasoned professional or just starting out, enhancing your network is a continuous process that requires strategy, dedication, and a bit of social savvy. By engaging with industry peers, participating in relevant events, and leveraging online platforms, you can establish a strong network that supports your career growth and contributes to the dynamic field of CRE.

1 Attend Events

Attending industry events such as conferences, seminars, and networking mixers is a powerful way to meet peers and influencers in the corporate real estate sector. These gatherings provide a platform for face-to-face interactions, allowing you to make a memorable impression and foster relationships with key players. When attending these events, be proactive in introducing yourself, asking questions, and exchanging contact information. Follow up afterwards to solidify the connections you've made and explore potential collaborations or mentorship opportunities.

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2 Join Groups

Joining professional groups and associations related to corporate real estate can significantly expand your network. These organizations often host their own events, offer educational resources, and provide forums for members to discuss industry trends. Participation in these groups demonstrates your commitment to the field and can lead to valuable connections with like-minded professionals who may become collaborators, clients, or mentors. Make sure to actively engage in discussions, volunteer for committees or leadership roles, and contribute your expertise to the community.

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Peter Paul Pratter

Global Real Estate Strategist | Sustainability | Market Entry | Organisation & Process Builder | +13 Years | > 2 Bn. EUR Project Portfolio | Sharing Knowledge 'Brick-by-Brick'
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There are several organisations that focus on corporate real estate experts such as CoreNet Global or CreNet. These groups allow you to meet CRE experts from a broad range of businesses and to learn from each other. You can participate in various ways from following the group on LinkedIn, joining the group as a member or even take on roles within the organisation. In any case, you can share your knowledge and learn from other CRE experts specifically.

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Michael A. Ferruggia, Esq.

Partner at Schwartz Ettenger, PLLC
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Without question, the single most effective way of expanding one’s sphere of influence in CRE is by aligning oneself with reputable industry organizations. You’ll be surprised how many there are available to you; each with a particular focus. You stand to gain wisdom, colleagues, mentors, and, most importantly, opportunities. As the adage goes, CRE is oftentimes “not what you know, but who you know” that can help evolve the idea of a transaction to “closed business.” As you engage with practitioners, do not be afraid to ask them with which other organizations they are associated. Finally, offer something of value that may assist in furthering the mission of these organizations. Your time is worth more than you think!

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3 Online Networking

Leveraging online platforms such as LinkedIn is crucial for building and maintaining your corporate real estate network. Create a comprehensive profile highlighting your experience, skills, and accomplishments in CRE. Connect with colleagues, classmates, and industry leaders, and don't hesitate to reach out with personalized messages. Join relevant LinkedIn groups where you can participate in discussions, share insights, and learn from others' experiences. Regularly updating your profile and contributing valuable content can help you stay visible and top-of-mind among your connections.

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4 Offer Value

To cultivate a robust network in corporate real estate, focus on offering value before expecting anything in return. Share your knowledge, provide introductions, or assist others with their challenges. By being a resourceful and supportive contact, you establish trust and goodwill within your network. This approach not only enriches your professional relationships but also increases the likelihood that others will reciprocate with opportunities and referrals when you need them.

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Peter Paul Pratter

Global Real Estate Strategist | Sustainability | Market Entry | Organisation & Process Builder | +13 Years | > 2 Bn. EUR Project Portfolio | Sharing Knowledge 'Brick-by-Brick'
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Working in Corporate Real Estate exposes you to a broad range of experts and market participants globally from brokers to project managers, real estate developers or PropTech founders, amongst many others. This allows you to not only share learnings or offer opportunities for cooperations, but to connect market participants with each other or offer learnings from markets you've worked in. In return, it will enrich your professional career and provide you with opportunities to learn and cooperate in the future.

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5 Nurture Contacts

Nurturing your contacts is key to a sustainable network in corporate real estate. Regularly check in with your connections through emails, phone calls, or meet-ups to keep the relationship active. Show genuine interest in their work and offer assistance when appropriate. Remember important details about your contacts such as their interests or recent achievements, and acknowledge these in your interactions. A consistent effort to maintain relationships will ensure a supportive network ready to help when opportunities arise.

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Raphael LORIN

Revaloriser vos bureaux en hôtellerie haut-de-gamme
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Le réseau est un élément important pour développer son entreprise. Pour entretenir mon réseau voici quelques astuces que j'applique au quotidien : - déjeuner avec un ou plusieurs partenaires tous les jours. Mon calendrier est booké 3-4 semaines à l'avance. Je réalise aussi 2 à 3 petits déjeuners par semaine et 2 à 3 verres ou diner le soir. Cette massification permet d'entretenir le réseau et de bâtir des amitiés. - organiser des rencontres entre différents partenaires pour les présenter entre eux : ils vous en seront reconnaissants. - organiser des événements à thèmes sur ce que vous aimez bien : dégustation de vins, de spiritueux, diner thématiques, etc.

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6 Personal Brand

Developing a strong personal brand is essential for standing out in the corporate real estate industry. Your personal brand reflects your expertise, values, and unique selling proposition. Consistently communicate your brand through your online presence, the way you interact at events, and how you engage with your network. By establishing a recognizable and respected personal brand, you become more memorable to your contacts, which can lead to more referrals, partnerships, and career opportunities within the CRE community.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Here's how you can create a robust professional network in the Corporate Real Estate industry.

1

2

3

4

5

6

7

1 Attend Events

2 Join Groups

3 Online Networking

4 Offer Value

5 Nurture Contacts

6 Personal Brand

7 Here’s what else to consider

Corporate Real Estate

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Here's how you can create a robust professional network in the Corporate Real Estate industry.

1

2

3

4

5

6

7

1 Attend Events

2 Join Groups

3 Online Networking

4 Offer Value

5 Nurture Contacts

6 Personal Brand

7 Here’s what else to consider

Corporate Real Estate

Rate this article

Thanks for your feedback

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