Here's how you can master difficult conversations with emotional intelligence.

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In sales, mastering difficult conversations is as much about emotional intelligence (EQ) as it is about the art of persuasion. Emotional intelligence refers to the ability to perceive, control, and evaluate emotions, and it's a skill that can be honed over time. When faced with a challenging dialogue, approach it with empathy, understanding that the person you're speaking with has their own unique set of emotions and perspectives. By actively listening and responding with sensitivity, you can navigate the conversation in a way that is respectful and productive, maintaining a positive relationship even in the face of disagreement.

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