Here's how you can tailor your presentations for various platforms.

Historically, Russel H Conwell, Founder of Temple University is said to be the best presenter tailoring as per audience. He spoke the same speech on crowdfunding 6152 times - a record. But here is the catch, the audience was different all the time. The context of the talk was the same but the content of the talk was different every time. While tailoring your presentation for different platforms, check platform type, audio, and video availability, check audience type, background of audience, lifestyle, psychology, habits, behaviors, visually appealing graphics, sound, and small video clips to create value. Some of the best presenters use it regularly to impact and influence the audience. Demograhy sense,people sense are crucial for you.

I was asked to make a presentation to the teachers which I had made for several times before to the police officers. I used the same presentation but had to customize the parts (only parts) of the presentation to suit their requirements. Also, knowing their roles, I was able to use a teacher as a character in the presentation as an example, for them to be able to connect to the content that I was presenting.

Knowing the audience is critical to a successful speaking engagement. Talking to police officers is different than speaking to a transportation union group. They all have inside jokes, and experiences, as well as jargon related to their field of endeavor. Research the group a bit to see what's appropriate and what is not. Know about some trends in the industry so you can connect to the audience.

Use polls & humor for engagement. Keep it conversational with strong visuals and tight edits. Tailor your content: slides - clear visuals & concise text. Videos - high quality visuals & engaging stories. Social media - short, visually attractive with calls to action. Know your platform, know your audience - win every time!

Before delving into crafting your presentation, pause to comprehend your audience. Various platforms cater to diverse demographics with distinct expectations and preferences. For instance, a corporate webinar might attract professionals seeking industry insights, whereas a social media livestream could draw a more casual crowd seeking engaging and interactive content. By pinpointing your audience, you can customize your language, tone, and content to address their particular needs and interests, ensuring your presentation resonates and captivates their attention.

There's nothing on Zoom quite like walking around a room. Live presentations allow for a more "human" range of audience interactions. Body language is bigger. Volume is controlled by the vocal cords rather than a key on your keyboard. Genuine eye contact is possible (no mimicking of eye contact by looking into a camera.) I often conduct virtual presentations outside to feel more human - opting to for sunlight rather than a ring light. Otherwise, light your face with something other than the computer screen (lamp, ring light, window). Try standing up to keep the flow of energy moving as you present to a virtual audience.

I remember 2020 is a perfect time to adapt for dynamics of teaching on online platforms. Zoom and G meet is the go to choice. It became tough to engage students . So i used an unique approach Gamification strategy for 15 minutes. week-1 Google Form quiz jumbled with timer. week-2 Simple Crossword Puzzle. week-3 Breakout rooms week-4 Educational Exercises(Virtual Scouting, colloboartions) During the session ever ten minutes asking a question or poll or Follow the leader, Who answer Who, walk-throughs, demo videos, JAM activity. Rapidfire etc. The active participator got virtual badges. These were found to be invaluable to students. It all happened only after getting trained from master trainers.

In person speaking allows you to interact with the audience. I often watch a presenter before me (If there is one) to see how the audience reacts to the presenter, to see what works and what doesn't. I also like to walk the room and speak to a people before the presentation so there is a friendly fact in the audience. For those online at home, I engage them by targeting them for questions or comments specifically to make them feel a part of the presentation.

Every platform comes with its unique dynamics, influencing how your presentation is perceived. In-person events offer direct interaction and the chance to gauge audience reactions, allowing you to adapt your delivery on the spot. On the other hand, online platforms typically demand a more concise and visually captivating approach due to shorter attention spans and screen fatigue. Take into account the strengths and limitations of each platform, such as leveraging chat functions or polling features in webinars, to amplify the impact of your presentation.

Visual aids can greatly elevate your presentation, but their design should suit the platform you're utilizing. In a spacious conference hall, opt for large, bold text and images to ensure visibility from all angles, whereas in a virtual setting, utilize high-resolution graphics and concise video clips. Slides should complement your speech, offering visual reinforcement for your points. However, ensure they are clear and uncluttered, as overcrowding with information can be distracting, irrespective of the platform.

I have learned to use the hand held microphone and use the dynamics of the sounds it can create while speaking to emphasize a comment, or make a sound effect. Video is good as well, as long as it ti targeted, and specific to the talk. Never forget, YOU are the presentation, visual aids simply help you make your points.

Connecting to your audience, in person or online is greatly enhanced by using emotion in a story, relating a personal experience. Using sound and sight and importantly appropriate humor can make a presentation very connective and engaging.

- ⏱️ Tailor the length of your presentation to the platform, such as 45-60 minutes for a keynote and shorter durations for webinars. - 🌐 Maintain a brisk pace for online presentations to keep viewers engaged, while allowing for a slower, storytelling approach in-person. - 🎤 Adjust pacing based on audience interaction; in-person allows for pauses and engagement, while online requires more dynamic transitions. - 🕒 Practice timing beforehand to ensure you are within the optimal duration for the specific platform. - 🎯 Monitor audience reactions and feedback to fine-tune your pacing and engagement strategies for each platform.

I present to a very wide mix of people and groups on safety and security topics. Some of the material is scary to some people, so bringing out points with concepts and letting them know that the material might be upsetting, but they will be empowered after hearing the information. "Tell them what you want them to know" is the idea. Use a pause at an emotional moment or to accentuate a point.

I work to adapt my content to fit the unique features and audience expectations of each platform while maintaining consistent engagement. I start by customizing my presentation format to suit the medium—condensing key points for social media, expanding insights for webinars, or creating interactive elements for live events. After the presentation, I implement a robust follow-up strategy to reinforce my message and maintain audience engagement. I send personalized thank-you emails, share additional resources, and invite further discussion through comments or direct messages.