How can you build meaningful relationships with sales coaches who are senior to you?

1 Be respectful and curious

The first step to building meaningful relationships with senior sales coaches is to show respect and curiosity. Respect their time, expertise, and achievements, and don't approach them with a sense of entitlement or arrogance. Curiosity means asking genuine questions, listening actively, and expressing interest in their insights and stories. Don't be afraid to ask for advice, feedback, or referrals, but do it politely and humbly, and show appreciation and gratitude.

2 Offer value and support

The second step to building meaningful relationships with senior sales coaches is to offer value and support. Value means providing something useful, relevant, or interesting to them, such as sharing a resource, a referral, a testimonial, or a success story. Support means showing empathy, encouragement, or recognition for their challenges, goals, or achievements. Don't be a taker, be a giver, and show that you care about their success and well-being.

5 Share your achievements and challenges

The fifth step to building meaningful relationships with senior sales coaches is to share your achievements and challenges. Achievements means telling them about your wins, results, or milestones, and how their coaching helped you achieve them. Challenges means telling them about your struggles, difficulties, or obstacles, and how you overcame them or need their help. Don't be boastful, be humble, and show that you appreciate their support and want to learn from them.

6 Ask for referrals and introductions

The sixth and final step to building meaningful relationships with senior sales coaches is to ask for referrals and introductions. Referrals means asking them to recommend you to other potential clients, partners, or employers, or to endorse you on social media or platforms. Introductions means asking them to introduce you to other senior sales coaches, mentors, or influencers in their network, or to invite you to join their communities or groups. Don't be shy, be proactive, and show that you trust their judgment and want to expand your network.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?