How can you build trust and respect in your niche market community?

To me you build trust and respect in any market, company, or community with actions. In my speaking engagements I ask the audience this question: Would you make the following pledge to your client or anyone you deal with? I will ALWAYS be truthful I will ALWAYS be prepared I will ALWAYS follow through I will ALWAYS keep my promises I will ALWAYS admit my mistakes I will ALWAYS give my best effort I will ALWAYS look for alternatives I will ALWAYS be the one you can count on I will ALWAYS listen and learn before I react I will ALWAYS accept responsibility for my actions I will ALWAYS keep trying until I find the right solution I will ALWAYS lookout for what is BEST for you. If you want to build trust and respect "Live" by this list.

One thing I found helpful, be updated about my relevant niche area! Share knowledge, experience, problems that I face and the solutions that I found with my community.

Building trust and respect in a niche market community is crucial for the success of any business. Here are some tips to help you achieve this: 1. Develop products and services that meet your niche’s unique needs and desires. 2. Show empathy for your niche through your marketing messaging. 3. Provide top-notch customer service. 4. Be honest and transparent. 5. Ask for and act on feedback. 6. Start meaningful conversations. By following these tips, you can build trust and respect in your niche market community and establish a strong reputation as a business that truly understands and cares about its customers.

Everyone says that you should know what keeps your audience awake at night. This is important because for people to give their time they want to feel as though they are going to get something back for it. Understanding the desires and challenges of your niche is the best way to do that. This allows your audience to feel as though you are talking directly to them.

Trust and respect in your niche begin with understanding your audience. Dive deep into their needs and preferences using surveys and social media. Knowing your audience is the key to tailoring your content and interactions. Show them you care about what matters to them. Building a community is about making it about 'us,' not just 'you.'

Share your expertise and knowledge through high-quality content, such as informative blog posts, insightful webinars, or helpful tutorials. Engage actively with your community by responding to comments, participating in discussions, and addressing their concerns. Offer solutions to problems they face and be transparent about your products or services. Continuously seek feedback and show that you're committed to improving based on their input. By prioritizing the needs and interests of your community and proving yourself as a valuable resource, you'll naturally build trust and earn respect in your niche market.

Give, give, give, is the best rule for success, give your best stuff and provide incredible value. There's no need to hold back, even people benefitting from your content that will never take a paid service from you are still helping to provide you with authority. Develop the mindset that the real value is in you.

Providing genuine value to a community is the cornerstone of building credibility and influence. Key Principles for Providing Genuine Value: 1. Understanding Community Needs: Regularly assess the pulse of the community through surveys, polls, and direct interactions. Maintain an open line of communication to grasp evolving needs and concerns. 2. Tailored Content and Services: Develop content and services that directly address identified community interests. Prioritize quality over quantity to ensure relevance and effectiveness. 3. Transparency and Authenticity: Communicate openly about decisions, challenges, and successes. Demonstrate authenticity by acknowledging mistakes and showing a commitment to improvement.

Provide real-life examples and how others might use those ideas to scale up (or down). With AI the big buzz across so many industries, share examples of how AI advances are impacting your industry--pros and cons. Same with other trends like DEI, ESG, remote work, next gen leaders, and more.

Providing value for me means answering one question: "What is the single most important thing to your client / coach / person?" This is the exam question. If you answer this question well, your message will resonate with your audience because your audience will feel like you are talking directly to them. Value can be measured in terms of the other person. So you may create an amazing product once, and sell it many times. Or charge $000's for a days work. This is because your client / audience value that output (and it's not measured on your time). There's a great story about a mechanic who fixed a problem in 5 mins and was paid very handsomely. Queried by some, he said it was 40 years experience that answered that problem.

In the world today it's never been easier for someone to start a business. That means that there are thousands of people offering the same as you. What differentiates you is your authenticity. People do business with people and by showing your personal side people can get to know you and if they resonate will choose you over a similar service offer from someone they don't know.

Trust is earned. Be objective and authentic in what you do. The most important word you can deploy is "no" when someone asks you to do something that violates that trust.

In my experience this is the most difficult challenge for any sales or marketing person, to demonstrate authenticity sometime I have felt saying "No" is necessary. "No we cannot do parts of this project because this is not our core area of expertise, but we can rope in a trusted and vetted partner who will help us achieve that, if it is ok with you" has helped me win long term customers. Fudging and winging might get you a temporary win, but Life Time Value is the goal, and that takes authenticity and honesty.

In my experience, this has been the most important thing. The moment I stopped trying to regurgitate what my coaches were saying and be like everyone else in the industry, was the moment things shifted. I focused less on the content I 'should' be posting, stopped obsessing over likes, and just showed up as me in whatever state that is. I shared my emotions, BTS processes, art and poetry mixed in with my business content. Some may say it's unprofessional, but there's a reason I left the corporate world behind. So I could be free to be me. And the people that have become the best clients are those that celebrate my expression and see it as permission to share more of themselves too.

In simple terms, people buy into people. So being authentic is the best way to create a valuable relationship. You can only mimic someone else's voice or copy a tone for so long before it slips. Others will see through this too. Authenticity comes from: - Being you. - Communicating in a way that feels natural. - Listening to the language of your audience. It took me a long time to shake off the shackles of the corporate world (trained as Accountant at Big 4). The best thing that ever happened was a boss who said "just go and be you, do what you do best". Out when the imposter syndrome, out went the fear. In came my true authentic voice. It paid many times over. And I know I am comfortable in my actions.

It is important to interact with other people within your niche. Through these interactions your audience will see your authenticity which builds a stronger connection and gains the trust of people around you. These connections can also vouch for your character leading to growth within your business. The more connections you build the easier it will be to gain the trust of others, but it all starts with engagement and interactions.

In my experience, it doesn’t matter what you know or how you can truly add value. As people we don’t have the capacity to evaluate that until we know that the person has a true interest in us. Unfortunately, I’ve learned this lesson the hard way many times. The adage is true people don’t care you know, until they know that you care .

Sharing your thoughts and perspectives allows others to not guess where you stand on certain topics. Forming clear and supportive interactions consistently is going to showcase trust and strong relationships.

Stay engaged with people BEFORE you ask them for a favor or courtesy. It reflects favorably on how much you value the relationship.

A gente precisa dar atenção ao nosso público, interagindo com ele no dia a dia e dando valor à sua contribuição para o nosso trabalho. Sem isso, não conseguimos nada nem chegamos a lugar algum. Nas últimas semanas, acompanhei uma situação no mundo literário em que um autor nacional desprezou os comentários de um leitor entusiasmado, gerando revolta e queimando a sua imagem. Quem é um escritor sem a sua comunidade literária? O que faz um executivo sem uma rede de apoio? É preciso pensar nisso!

There’s nothing I love more than collaborating with other business owners in a similar niche… I’ve always said, business is not meant to be navigated alone. When we come together and support one another we can achieve so much more. Ever since I started working online, I've always achieved more success when I've been part of teams or communities. We thrive when we lift one another up and recognise we all have unique skills that are amplified when we work together. This has looked like cross promoting each others offers, guest appearances etc. It's how I ended up as the go-to-tech-girl for many spiritual business owners and how I eventually came to launch my own school and agency where community and collaboration are our highest values.

If you want to go fast go alone, if you want to go far go together. Cheesy but true. Collaboration is about relationships and relationships make the world go around. A sharing of enthusiasm, ideas and views creates great things. Also, by helping others you are helping yourself. The key is to not ask for something immediately. You'll read people say 'give 90% of the time, ask 10% of the time'. This means you give value away most of the time but sell for 10% of your time. Otherwise you'll be known for one way transactions. You never know when opportunities will arise and there's nothing better than helping others succeed. As Vanilla Ice said: "Alright stop, collaborate and listen..." This is how great things happen.

Team collaboration requires certain skills and capabilities, whether your teams are remote or in-person. According to a majority of employees say their jobs rely on collaboration. Businesses everywhere are struggling with how to optimize their workforce. With some organizations downsizing in response to economic uncertainty, teamwork is more important than ever. Organizations are also working to maintain and sustain positive company cultures while keeping collaboration a key attribute of their teams. 

A vida é uma via de mão dupla. Temos de agregar valor às outras pessoas para pedir o que quer que seja delas. Compartilhe seu conhecimento, enalteça o seu colega, divulgue um trabalho que acha interessante. Só depois tente uma parceria ou negocie uma vantagem. A gente tem de dar antes de pensar em receber.

Collaboration is the heartbeat of niche innovation. It's not just a strategy; it's a mindset recognizing the power of collective growth. Openness, active engagement in joint ventures, and acknowledgment of others' achievements create a supportive network. Beyond individual interests, collaboration fosters a sense of unity within the niche. It transforms competition into cooperation, contributing to a vibrant tapestry of shared success. Actively participating in collaborative initiatives is a contribution to the community's thriving ecosystem.

Apply timeless 🕰️ marketing principles 🐐 with rigour to your marketing planning process and continuously cycle ⭕️ through to optimise and align with strategic business goals, use sound logic 🗣️ 💻 science 🧬 when segmenting your audiences and applying your targeting 🏹 🎯. Don’t be afraid to run 🏃🏽♀️ at two speeds 💨 to reach short and long term goals; sales activation coupled with brand building will drive sales 🛒 and conversions 🛍️ with longer lasting brand effects 🌟 for growth beyond the campaign period 🏁Leverage Ai 🤖 to your advantage and drive 🏎️ incremental customer value through niche communications at scale 📈 .

I would say, walk the talk. Despite we might be the subject matter expert in the industry, we can definitely still learn from other experts in the same industry, their perspectives could be different, their explanation could be different, especially when it comes to exposure & experience, the investment of learning will always be WORTHY. And when we are present while learning in this niche market (for my case is image consultant), eventually we gain respect by our students & the community.

O estudo nunca para. Todo dia é momento de aprender coisas novas. Eu faço cursos de maneira permanente: nem espero acabar um para começar outro. A troca de ideias enriquece os nossos pensamentos, abre a nossa mente, desbloqueia a nossa criatividade e, ainda, aprimora as nossas habilidades naturais. Estude, estude e estude! Tenha brilho nos olhos e humildade, entendendo que sempre há espaço para melhorar.

Be bold. Be brave. Don't be vanilla. When your audience begin to know, like and trust you, your community will grow. Justin Welsh is the prime example. He built a thriving community of trust and over delivering value. Having sold 30k copies of his 2 courses with a current rating of 4.97 out of 5, he has got it right. It's about tackling the problems of your audience, giving solutions and helping others overcome obstacles. It's not about you. Yes you can help but communities are built through giving. The best tip I was given is write every post / message to a friend. This means using you not I. Obviously don't include your friends name but means you focus on the other person and not you. It's a simple but powerful hack.

Demonstrate Consistency :Consistency is the glue that binds your efforts together. Whether it's regular content creation, timely responses to inquiries, or maintaining a cohesive brand image, consistency builds reliability. By consistently delivering value and maintaining a presence, you reinforce your commitment to the community. Be Adaptable to Change:Niche markets are dynamic, with trends and preferences evolving over time. Embrace change and be adaptable. This might involve adjusting your strategies, exploring new platforms, or even pivoting your focus based on the evolving needs of the community. An ability to adapt demonstrates resilience and positions you as a forward-thinking contributor within the niche.

Do we see your community being represented in your work or content? Note: "Showing your community" doesn’t just mean posting photos of your paid clients, for example. For example, you can tell the transformation stories of your clients so that a podcast listener can see themselves in the shoes of your clients. Or, perhaps your audience may be able to resonate with the values or share similar lived experiences as your client. Ultimately, building trust happens when your audience can easily SEE or IMAGINE themselves as being a part of your community.