How can you design AI systems that provide personalized recommendations without violating privacy?

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Personalized recommendations are a powerful feature of many AI systems, from e-commerce platforms to streaming services. They can help users discover new products, content, or services that match their preferences, needs, or goals. However, to provide such recommendations, AI systems need to collect and process a lot of personal data, such as browsing history, purchase records, ratings, reviews, or preferences. This raises some ethical and social challenges, such as how to protect the privacy of users, how to ensure the transparency and accountability of AI systems, and how to avoid bias and discrimination in the recommendations.

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