What do you do if your company is facing a crisis or undergoing major changes?

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When your company is facing a crisis or major changes, it can feel like navigating a ship through a storm. The key to weathering the tumultuous times lies in effective communication and strategic planning. Whether it's a financial downturn, a PR nightmare, or a significant organizational change, how you communicate internally and externally will greatly influence the outcome. Your response should be swift, transparent, and most importantly, empathetic to the concerns of all stakeholders involved.

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