What are some common challenges for copywriters of working with designers?

1 Communication gaps

One of the biggest challenges of working with designers is communication. You may have different expectations, preferences, or styles of working. You may also use different terms or jargon that can cause confusion or misunderstanding. To avoid communication gaps, be clear, concise, and respectful. Use briefs, feedback, and revisions to align your goals and vision. Explain your rationale and reasoning behind your choices and requests. Listen to their perspective and expertise as well.

2 Scope creep

Another challenge of working with designers is scope creep. This is when the project changes or expands beyond the original agreement or deadline. This can happen because of unclear requirements, changing client needs, or unrealistic expectations. Scope creep can lead to frustration, stress, and poor quality. To prevent scope creep, you need to define the scope and deliverables of the project upfront. Set realistic timelines and milestones, and communicate any changes or issues as soon as possible.

3 Creative differences

A third challenge of working with designers is creative differences. You may have different opinions, tastes, or ideas about how to approach the project. You may also have different levels of confidence, flexibility, or compromise. Creative differences can lead to conflict, resentment, or dissatisfaction. To resolve creative differences, focus on the objectives and audience of the project and find common ground and solutions that work for both of you.

4 Technical issues

A fourth challenge of working with designers is technical issues. You may have different tools, platforms, or formats that you use to create and share your work. You may also have different standards, specifications, or quality requirements that you need to follow. Technical issues can lead to delays, errors, or inconsistencies. To avoid technical issues, agree on the tools, platforms, and formats that you will use. Test and check your work for compatibility and quality and follow the best practices and guidelines for your industry and project.

6 Role boundaries

A sixth challenge of working with designers is role boundaries. You may have different roles, responsibilities, or authority in the project. Role boundaries can lead to overlap, duplication, or interference. To respect role boundaries, you need to understand and acknowledge each other's roles and responsibilities. Delegate and distribute tasks and decisions accordingly and collaborate and cooperate as a team.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?