You’re a Business Coaching professional. How do you stay ahead of the competition?

What has worked for me is not just niche; it is super niche. Since 15 years, I have been working with IT outsourcing and digital marketing organizations only. There are a number of coaches available who serve all sectors and run common online courses for all industries. But when you are super specialized, you can solve problems instead of giving general management or business frameworks. It is a game of quantity vs. quality, your goals as a coach, and your subject matter expertise. This would also need your deep understanding, qualifications, and experience in that domain. It worked for me. Just do it, and stand out.

Instead of focusing on competition, focus on collaboration. Focusing on "Who I can and need to work with" not "how can I do this" has been a huge help in my business. The saying "what goes around, comes around" is true.

"Quero oferecer minha contribuição em 3 Pilares. Leia com o coração: 1. Apaixone-se pelo propósito todos os dias: você não será capaz de engajar ninguém à enfrentar desafios antes de abraçá-los sozinho; 2. Concentre-se em superar a si mesmo, com afinco e continuamente: aprenda observando os erros e acertos de seus concorrentes. Esta deve ser a sua única preocupação em relação a eles. E, quando for oportuno, Contribua. Você ganhará admiração qualificada e desencadeará reciprocidade; 3. Agregue Valor: use toda a sua experiência para identificar o que eles "querem" e o que realmente "precisam". Entregue ambos em uma proporção coerente; Um abraço e sucesso!"

I don't stay ahead of "the competition". I deliver value. Period. My goal is to provide guidance and facilitate growth; professional and personal. My expertise is in a specific software ecosystem and that's all I do. It is a waste of time to "compete".

My experience is if you want to be ahead in this competitive environment than you must focus on niche area with your capability, through this you would be able to prove in your work profile, finally this will create your work history and same would be your proven record which means you have proved what you are saying of claiming, go-ahead and prove yourself

Something I teach my college students and clients is that once you get out of school, no one's telling you what to study. Instead, create your own "Life Curriculum." I read 10 pages a day, which equals a book a month. I'm constantly listening to experts and resources in my field of interest (human performance, well-being, leadership). But I also recognize the importance of expanding your horizons. Because of that, I also spend about one month every quarter or so reading a book that's tangential to my focus, but perhaps with a different viewpoint or in a different industry. I will also read books from people whose opinions I do not share, so that I may expand my perspective and diminish my ignorance. Develop your own Life Curriculum.

One of the differentiators amongst the crowd of coaches and trainers is one who is up to date with the latest industry trends. This requires constant upgradation. In today's fast paced world of technology and information - its important stay ahead. To cut the chase - a business coach needs to invest in learning and improving. An aspect of learning is - unlearning and relearning! While conducting coaching sessions identifying what works and the gaps will help stay focussed on learning and improving skills. One thing which has worked for me is to ensure I schedule learning as a part of my schedule and invest time to read, enroll for courses to keep enhancing my skills.

Attend industry conferences to network and stay updated on emerging trends. Utilize social media to follow thought leaders and participate in relevant discussions. Incorporate client feedback to tailor your approach. Additionally, consider creating content like webinars or blog posts to showcase your expertise and attract a wider audience. Embrace a growth mindset, always seeking ways to evolve and adapt to the dynamic business landscape.

Yo agregaría: seguir desafiando nuestros propios juicios sobre lo que hacemos, evitar enamorarnos ciegamente del producto y dejar pasar las nuevas necesidades y nuevas lógicas de consumo de nuestros equipos y clientes. Desarrollar #changemindset y tener capacidad para entender como se.mueve el mundo, la.industria, las.organizaciones y las personas para poder adaptarnos y adaptar nuestro servicio y generar valor significativo siempre.

Learning and improving specifically implies learn more about yourself constantly, reflect on your realisations and re-evaluate if you want to change aspects of your mindset or behavioural patterns that do not suit you personally and your business anymore. Theoretical knowledge and attending workshops can help you expand your understanding, but you need to put it into practice - and fun fact, we all make mistakes, because we are human, so coming full circle to my starting point, learn more about yourself and from your mistakes - don’t let shame or guilt come into your way. By growing out of your comfort zone, you will become a better equipped coach, and more so, a better version of yourself.

Niemand geht gern ins Ungewisse. Deshalb möchten sich viele Klienten vorher gern ein Bild von ihrem potenziellen Coach machen. Ist die Online Präsenz gut gemacht, zeigt sie sowohl die Professionalität, als auch ein paar Arbeitseindrücke und etwas über die persönlichen Überzeugungen des Coaches. All diese Elemente bauen Vertrauen auf. Der Betrachter möchte herausfinden, ob wir als Coach zu ihm passen könnten. Hat der Klient ein gutes Bauchgefühl bei dem, was er sieht, ist er vermutlich an einem Erstkontakt interessiert.

No puedo darte la fórmula para el éxito, pero sí puedo darte la fórmula para el fracaso: trata de agradarle a todos. -Honra tu añoranza por una nueva vida. Dile sí a los pequeños destellos de interés y curiosidad que se te presentan todos los días. Algunos fracasan después de escoger la dirección de sus carreras porque pasan mucho tiempo dudando de su decisión.

Here are the top five techniques I use for myself and my clients to build an online presence: 1. Leveraging TV, Radio, and Podcast Interviews 2. Guest Blogging 3. Publishing Books and Articles 4. Daily Content Creation 5. Social Media Engagement Appearances on TV, radio, or popular podcasts can drastically boost your online visibility. These platforms have large audiences, and they allow you to share your expertise, tell your story, and connect with potential clients on a larger scale. It's crucial to interact with your audience personally, respond to comments, join discussions on relevant topics, and share content that resonates with your followers. Tailor your content to each platform and stay up-to-date with industry trends.

Besides the mentioned platforms, leverage video content for a more personal connection. Regularly update your website and social media with valuable content to demonstrate expertise. Engage in online communities relevant to your niche to foster connections. Implement SEO strategies to enhance your visibility on search engines. Consider offering free resources like e-books or webinars to showcase your knowledge and attract leads. Consistency in content and engagement builds trust and strengthens your online brand.

Building a solid online brand from your online presence is critical for a business coach. It boosts credibility and gives your audience the opportunity to believe in your work with them having a resource bank of content to look up to. It widens your reach since it presents an opportunity to reach more people in other parts of your country and those far away in other countries.

Sometimes it is not even about staying ahead of your competition. I find it more valuable to not stay ahead, but to collaborate, to find synergies and finally to work together. Ultimately, be the best for the world!

Building a network within your industry goes a long way to help provide opportunities for collaboration. The benefits of having a network of peers go beyond just sharing ideas but provide a situation for learning, helping, growing, and building lasting relationships with people who understand your unique pains and problems. Our shared experiences will help build unity. We can lean in when times get tough and build others up when times are good. Start building your network today; you won't regret it.

Networking with relevant partners, multipliers and people is practically the most important activity as a consultant or coach. I started doing this almost 20 years ago and have never stopped. When I look back, practically the entire value of my business comes from my network. For me, networking means meeting people continuously and regularly without interruption and making contact and, above all, giving first and also going the extra mile before I expect anything. There is always something in return...

After many years of a "lonely struggle" to grow my coaching business, I decided to partner with global and local coaching-training platforms/companies. This was the best decision of my career and brought in such a momentum I could not ever imagine. I would recommend my peers and colleagues to dedicate themselves to a high quality, long term training, to get the necessary accreditations from trusted organisations and to go out there and network truthfully, highlighting what they are passionate about their business!

Building a network and collaborating are indeed critical for a coach. The coach's role is multifaceted, involving both connecting and disconnecting. Connecting with oneself is vital, as it leads to self-awareness and personal growth. Coaches must also connect with others, engaging in interactions that enrich their understanding and perspective. These connections, often fostered through networking, serve as a conduit for knowledge, ideas, and opportunities. Moreover, staying connected with one's industry and sector is essential for remaining current and relevant, especially given the rapid advancements in technology. This continuous learning helps coaches maintain their edge and provide the most up-to-date guidance.

As one of my colleagues put it so well: "Your best work is your best marketing." This also reminds me of a great book title: "How to Toot Your Horn without Blowing It." Be proactive, but be humble.

Enhance client satisfaction by implementing feedback promptly. Utilize online survey tools for structured feedback and conduct one-on-one interviews for in-depth insights. Showcase positive testimonials on your website and marketing materials to build trust. Encourage clients to leave reviews on platforms like Google and LinkedIn. Establish a referral program to incentivize clients for recommending your services. Regularly analyze feedback trends to adapt and improve coaching methodologies. The continuous loop of feedback not only refines your approach but also reinforces your credibility and attracts a steady stream of new clients.

Reaching out for feedback permits you to better apply yourself to do better in situations of less efficiency. Testimonials share more on how valuable you've been to your clients and how much they trust you. This sells a very good image to those in doubt.

Asking your customers for a recommendation or a testimonial will give your prospects a plus and will be a sign of trust and seriousness. in the face of competition which has become very present.

Case studies are stories that connect better than bland concepts. Case studies help potential clients see themselves succeed in a scenario they can picture. Feedback and testimonials can be displayed. But writing up or videotaping a sharable case study accomplishes more.

Je regarde la concurrence mais je ne m'en préoccupe pas vraiment. J'ai choisi de poursuivre ma route selon ce qui me motive et qui n'est pas dans une seule niche. J'interviens sur le champ de l'évolution professionnelle qui est très vaste, aussi bien sur le type de clients que la diversité des thèmes. Je continue à apprendre et m'améliorer pour accompagner au mieux mes clients. Le bouche à oreille et les rencontres sont très importants dans mon activité.

To worry about or consider “competition” is foolishness. There is a huge market and any given consultant will barely scratch it. One’s attention should be on quality and client service, not on “competition.”

Business coaching/mentoring is ultimately about mindset… The mindset of the coach, firstly. I own businesses, have built businesses, and invest in businesses, so I have learned to think as a business owner and entrepreneur. My clients rely on my expertise, not just my capacity to ask insightful questions. We need to be able to see the obvious pitfalls for the business owner, the consequences, the unfolding play. This takes being passionate about how to think as a thriving business owner, not simply as a coach. The capacity to think inductively is vital… Deduction sees what is there. Induction sees the possibilities. Growth ultimately is an induction. That’s where the fun is.

I don’t concern myself with competition. I focus on each client and how We can work together. The best marketing is word of mouth. Reputation is based on the value of service. Value is perceived by the beholder.

I agree with other comments … why would I compare myself to others. I am unique and attract the “right” people to work with me. I offer something that others cannot because I have my own experiences and perspectives that no other person on the planet has gained. Comparison is the root of all unhappiness.