You're a content development professional. How do you answer questions about your experience in an interview?

1 Your portfolio

One of the most important aspects of your content development experience is your portfolio. Your portfolio should demonstrate your range, versatility, and quality of content that you have produced or contributed to in your previous or current roles. It should also reflect your understanding of the goals, needs, and preferences of your target audience and the best practices of the platforms and formats you use. Before the interview, make sure your portfolio is updated, organized, and accessible online or in print. During the interview, be prepared to explain the context, purpose, and process of each piece of content, as well as the results and feedback you received.

3 Your strategy

A third aspect of your content development experience is your strategy. Content development is not just about producing content, but also about aligning it with the objectives, values, and identity of your organization or client. You need to show that you have a strategic mindset and approach to content development, and that you can research, analyze, and evaluate the content environment, audience, and competitors. You also need to demonstrate that you can define, measure, and communicate the impact and value of your content. During the interview, be prepared to discuss how you have developed and implemented content strategies, frameworks, and guidelines in your previous or current roles.

4 Your collaboration

A fourth aspect of your content development experience is your collaboration. Content development is often a team effort that involves working with other content professionals, stakeholders, or external partners. You need to show that you have strong communication, coordination, and interpersonal skills that enable you to collaborate effectively and efficiently with others. You also need to show that you can adapt to different workflows, feedback, and expectations, and that you can handle conflicts or disagreements constructively. During the interview, be ready to share how you have collaborated with others in your content development projects, and what challenges or successes you have encountered.

5 Your learning

A fifth aspect of your content development experience is your learning. Content development is a dynamic and evolving field that requires constant learning and improvement. You need to show that you have a growth mindset and a passion for content development, and that you are proactive and curious about new trends, technologies, and opportunities. You also need to show that you can learn from your mistakes, feedback, and performance, and that you can apply your learning to your future projects. During the interview, be prepared to talk about how you have learned and grown as a content developer, and what areas or skills you want to develop further.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?