Rasia Media

Just post anything. The bottom line is to just start‼️

"I don't like this content. I didn't feel anything" The goal for your content is to connect with your audience. So often many business owners and individuals within the business think these things and yet, you're not the audience. That does not mean that you shouldn't be able to resonate with the content, but at the end of the day, you're posting for your potential customer base. Don't get caught in the trap of thinking you and your customer base like the exact same thing.  You're catering for them, not you.

Marketing on social media is absolutely free. You don't need a massive film production team, it's unnecessary. Pull out your phone, tell your audience something that is relevant to the industry you're in or highly relevant news, observe how the video does and make decisions based on how it performs.  Although this is a simplified version of the process, it's a start!

We're so serious people. It is that simple. "What about angles?" "What about lighting" Worry about that stuff later. We've first got to dip your feet in the water and that is the first step.  To make it even simpler, search up relevant news in your industry and provide your own AUTHENTIC opinion it.  Boom, that's your first piece of content.

There's no need to stress so much. You'll make it through, as you always do

This is the principle of doing what works. If a certain post gets more engagement, views, likes, shares and saves, do a spin off. You can do this by speaking more about the same topic in another video. You may decide to repeat the same theme of the video, the same angles, asking the audience what they liked about it, doing a highly produced version of the video or you may decide to remix it.

"My audience isn't on TikTok" "Who even uses Facebook?"  You must widen your vision. Your direct customers may not be on Facebook, but their family members are. Your customer's friends are on TikTok.  Whether we like it or not, these social media platforms continue to grow. Millions upon millions. Billions upon billions are continuing to sign up and consume content on these platforms. Customers are beginning to go on these platforms to find answers.  We are in the gold rush of social media.  Sign up. Be flexible.

There are many micro elements that make a good post a great one

You can do it all. You can grow your business and this will only be enhanced with the use of social media. Align social media with your business. Align it with your goals. Align your goals with your life so that they can both flourish.  It is possible

Keep up with the marketers on the internet, the content creators and the social media marketers