Adrenaline

The branch channel is alive and well, with 86% of consumers reporting they’ve visited a branch in the last year. The data also shows that consumers want and expect more from these in-person interactions. Are your branches fully optimized to meet their needs? Learn about the value of branch investment and gain smart strategies for branch change in Adrenaline’s latest insights-led report. Download it now: https://lnkd.in/ecERfjSa

Growth remains top of mind for banking leaders as they seek scale to stay competitive into the next year. Not only are bank executives interested in merging or acquiring, but M&A deals are delivering more value than ever before, reaching record levels at the end of 2024.

New data from Bank Director finds that although merger activity has seen a slowdown over the past two years, banking M&A is expected to rebound in 2025. When asked how they would characterize their financial institution’s growth strategy over the next five years, nearly one-third of senior bank executives and board members report they’d seek to become active acquirers.

When Third Coast Bank wanted to increase their impact in Texas, they used the branch network as a key lever for growth, but they needed meaningful data to drive their decision making. See how this business-based bank leveraged powerful analytics as a foundation for growth.

Download Adrenaline’s latest insights-led report to learn how banks and credit unions that invest in the branch channel gain a competitive edge. This report explores: quantitative and qualitative data on the value of branch investment, the evolving purpose of branches, strategies for retail transformation, tips for navigating change, and case studies from three financial institutions who have invested in branch transformation.

In this new episode of the Believe in Banking podcast, Gina Bleedorn and Juliet D'Ambrosio discuss the resurgence of investment in the bank branch and Adrenaline’s new report “The Branch Advantage: Essential Retail Strategies for Banking Industry Leaders.” Their conversation covers how major banks are announcing significant investments in branch expansion and renovation and how successful branch transformation strategies help financial institutions gain the most advantage out of this critical channel, helping them to grow more and grow faster.

Heading to Future Branches in December? Two of Adrenaline’s leaders will be speaking on day one of the conference! President & CEO Gina Bleedorn will be delivering the keynote on merging data and design for strategic branch transformation and Ben Hopper, Managing Director of Retail Strategy, will be one of three panelists discussing optimizing branch locations for success.  Can’t make it to one of our sessions? Visit us in Booth 200 to speak with one of our experts.

Despite the upsurge of digital channels for banking transactions, branches remain the primary driver of new-to-bank sales for financial institutions. The branch is simultaneously a powerful revenue generator for institutions and the way consumers prefer to open new accounts with their new bank of choice. To maximize growth, banks and credit unions must focus on in-branch cross-sell potential.

How do you design a highly visible brand beacon in a historic neighborhood with stringent signage and branding restrictions? Read our case study to see how United Bank overcame these challenges and deployed signature design elements for the bank’s Georgetown location.

Join us TODAY, November 14th at 1:00 pm ET for a joint webinar between Curinos and Adrenaline. Andrew Hovet and Ben Hopper are partnering to deliver proprietary Curinos data and Adrenaline's industry insights on the importance of selecting the right locations and optimizing your current network to drive growth. Register now: https://lnkd.in/eiQM2x8V