Artisan Council

55 days remaining for the TikTok executive order and counting… If you’re anything like us, the “will they, won’t they” drama surrounding the TikTok ban has left you with whiplash (especially that half-day pause that feels more like a fever dream). We know that creators are where audiences are, so as a possible shutdown looms (again), we tapped into our network with a survey to support our industry research and social listening. Check out the key takeaways from our creator survey to see their plans and predictions for a future without TikTok. In light of an uncertain future, we recommend brands consider diversifying their social presence to mitigate the risks of relying too heavily on a single platform. While an immediate shift may not be necessary for everyone, ensuring short-form video content is versatile and adaptable across multiple platforms gives brands the agility they need to thrive in today’s fast-changing landscape. Team AC stays on the pulse of this ever-evolving situation, closely monitoring emerging platforms and potential alternatives. Through in-depth social listening, we keep our clients ahead of the curve, taking swift, proactive steps to adapt their strategies as needed. This ensures they’re always prepared, staying ahead of any major changes or decisions around platform bans. So, what’s your plan for a post-TikTok world? Or are you not ready to face a future without ‘the clock app’ just yet and confident it will remain? #TikTok #SocialMediaMarketing #SocialStrategy

Talk about natural ✨chemistry✨ Love Is Blind “it couple” Taylor Krause & Garrett Joseman brought their science skills to the skincare game with Garnier USA, showing off the magic behind Micellar Water 🔬💧 This collab was a perfect match - and together, the Artisan Council & Garnier USA teams moved at rapid speed to bring this to life! +1M organic views and racing +50K organic engagements and climbing + a petition of fans calling for the soundtrack to be released The glow-up was REAL 💚 Head over to Garnier USA's Instagram & TikTok to watch! Artisan Council: Creative Director: Amber Sakis Senior Producer: Corey Cano Director: Patrice Lighter Garnier Team: AVP, Brand Engagement Lead: Yaritza Caraballo AVP, Skincare Marketing: Meggy Uy Director, Social & Content: Michelle Tarantula Manager, Social & Content: Geselle Valera Director, Influencer: Kacie Lyons (Malaney) Manager, Influencer: Lauren Butler Garnier Pro Artist: Millie Morales Production: 1st AD: Eric Bagger DP: Josh Fisher 1st AC: Haitao Zeng Key Gaffer: Billy Quigley Best Boy Electric: Keagan Fuller Key Grip: Mark Boucher Best Boy Grip: Dan Connelly Driver/Swing: Niklas Moller Sound: Simon Guzman VTR: Jon Osterman DIT - POST SUP: Joe Accardi Edit: Jon Fireman Production Designer: Roxy Michaud Art Director: Sonal Naroth Leadman: Jim Connors Set Dec: Stephanie Berumen Leadperson: Jim Conners On-Set/Props: Izzi Perroncino Art PA: Johnathan Sanchez Scenic: Zora Lanzone Wardrobe: Amber Rana Makeup Artist: Elaina Karras Production Coordinator, AC: Laureano Figueroa Truck PA: Paul Williams PA 1: Terrell Jones PA 2: Joey Cannizzaro PA 3: Sofia Reh PA 4 - Talent: Nico Reh #ContentCreation #ClientWork #SocialMediaAgency #Skincare #GarnierUSA #ArtisanCouncil

Wishing everyone a peaceful holiday season, with plenty of time to close your medium-sized screen to scroll on your little screen, while half-watching your large screen.

And with that, the 2024 season comes to an end! We couldn’t be more grateful for the creativity, tenacity, dedication, and forward-thinking of our team, our creative partners, and of course, our clients whose partnership and trust is the reason for the season. Cheers to what 2024 gave and what 2025 has in store! #ArtisanCouncil #SocialMediaAgency #DigitalAgency #2024Recap

Look back with us at the 2024 season of AC Gives Back initiative! Across 9 live training sessions and 40 pro-bono hours, we proudly supported three non-profits whose missions we connect with, to bring our expertise to their social media accounts. Our goal is to help these organizations get the social reach and engagement needed to further their good work. Are you an organization that could benefit from our expertise? Or do you know a non-profit that may like to partner with us? Send us a message, we’d love to hear from you! #ArtisanCouncil #AgencyLife #NonProfits #SocialMediaAgency

Redken and Sabrina Carpenter gave the world a better bang this year—and we’re here for it! 💋👱♀️ Through a bold and cheeky campaign, the brand announced Sabrina Carpenter as their first Global Ambassador. We’re beyond excited to have helped support and bring to life this incredible campaign across social. From concert highlights and short n' sweet content, to giving creators the ultimate hair makeover so they could rock the pop princess’s iconic blonde look, we’ve had a blast sharing a taste of Redken’s science-backed formulas with the world and celebrating their first global ambassador. So, grab your Acidic Bonding Concentrate and curlers—this bangin’ partnership is just getting started! 😉✨

Your 2024 Social Media Manager Wrapped has landed! What stat do you think would shock and awe those around you? #AgencyLife #SocialMediaManager #SpotifyWrapped #Wrapped2024

A heartfelt “thank you” to our hardworking team, talented vendors, and wonderful clients, today and all days! We are so grateful for you!

Experts report that social media managers spend at least a quarter of their day trying to find the correct tab 👀

Tan France has returned with his sophomore curated collection with Eyebuydirect for his take on “Every Vision of You”. This collection received the social royal treatment from photo and social shoots, an influencer activation with a combined audience of over 10M, bold creator content, and a very fun Fashion Week kick off event! #SocialMediaAgency #Eyebuydirect #TanFrance #Glasses