APL (Athletic Propulsion Labs)

Run naked 👟 Introducing The Euphoria, our brand new running silhouette unlike anything ever created. The APL Euphoria is a masterful blend of sensation and design. The main attraction is our newly-developed material, NakedNet…an ultra-breathable upper that makes you feel like you aren’t wearing anything. Every element has been meticulously designed to heighten the experience, making this shoe feel like an extension of your body. Feel the freedom, the textures, and the effortless comfort of the APL Euphoria as it transforms every stride into a truly elevated experience. Run free of technology. Run free of negative thoughts. Run in The Euphoria. Explore the softest ride possible. The Euphoria is available in 5 quintessential colorways at: -AthleticPropulsionLabs.com -The APL Flagship Experience at The Grove in Los Angeles -The APL Flagship Experience at 75 Prince Street in New York City #APL #AthleticPropulsionLabs #Fashion #Retail #Brand #Performance #NewLaunch

Introducing Soft Symmetry, our new Spring collection Inspired by the soft glow of morning light, this season’s delicious hues like Buttercream 🧈, Matcha 🍵, and Almond 🌰 bring effortless elegance to every step. With our innovative textures and unparalleled comfort, this collection embodies our commitment to beautiful performance. Discover Soft Symmetry and let its colors guide your every step. Shop now: -AthleticPropulsionLabs.com -The APL Flagship Experience at The Grove in Los Angeles -The APL Flagship Experience at 75 Prince Street in New York City #APL #AthleticPropulsionLabs #Fashion #Retail #Brand #Performance #NewLaunch #Spring

Introducing The APL Holiday Collection: Chromatic Fade ✨  This collection embodies modern sophistication with a palette of color gradients that blend vibrant and soft hues to perfection. Each piece redefines athleticism as a statement of aesthetics, seamlessly positioned at the intersection of luxury and performance. Discover your next pair now at AthleticPropulsionLabs.com, along with The APL Flagship Experiences located at The Grove in Los Angeles and at 75 Prince Street in New York City 🏆 #APL #AthleticPropulsionLabs #Fashion #Retail #Brand #Performance

Introducing: The APL Jogger Take It Easy with our newest silhouette which draws inspiration from vintage track culture of the 90s 🏆 With a design rooted in our love of architecture and the textures based off the lanes on a track, The Jogger captures the ethos of APL: a fusion of athleticism, performance, and luxury. ➖ Microfiber, suede, mesh, and structural ribbed woven upper ➖ Sculpted high-stacked Futurefoam midsole for everyday wear ➖ Newly designed ULTRACT rubber outsole to accentuate the smooth ride ➖ Soufflé Sockliner for instant step-in comfort Explore the pinnacle of engineered excellence and join The APL Jog Club Available now exclusively at: -AthleticPropulsionLabs.com -The APL Flagship Experience at The Grove in Los Angeles -The APL Flagship Experience at 75 Prince Street in New York City #APL #AthleticPropulsionLabs #Jogger #Shoes #Launch #Running #Movement 

Introducing the APL x Oracle Red Bull Racing & Red Bull Technology Podium 🔥 Designed and engineered to meet the rigorous demands of the Six-Time World Champions and fastest team in Formula 1. Only the best for the best, the Podium features: 🏆APL AeroLux upper that combines a breathable woven textile shell with internal grid support. 🏆A seamless tongue and collar to offer a sock-like fit. 🏆APL FutureFoam and an 8mm drop from the heel to the forefoot, providing a lightweight and responsive ride. Available now exclusively at: -AthleticPropulsionLabs.com -The APL Flagship Experience at 75 Prince Street in New York City -The APL Flagship Experience at The Grove in Los Angeles #F1 #Marketing #RedBullRacing #MarketingDigital #Shoes #Sports #Fashion #Brand

APL (Athletic Propulsion Labs) is getting into the lifestyle space. The buzzy performance footwear brand created by twin brothers Ryan Goldston and Adam Goldston is launching Nostalgia ’87, a new silhouette with a retro design based on court sports of the 1980s.

We are proud to introduce the launch of our newest silhouette, The Nostalgia ‘87. Combining a classic aesthetic with timeless performance, the Nostalgia ‘87 has been perfected over the last two years to present this remarkably special and amazing extension for APL. Embodying athleticism, performance and luxury to bring the perfect balance between fashion and function for every moment, the Nostalgia ‘87 evokes classic old-school charm, with it’s athletic inspiration paying homage to the court sports of the 1980s. This elegant interpretation of lifestyle footwear is available in 5 unique, quintessential colorways: 🏆 Ivory 🏆 Ivory/Gum 🏆 Crème 🏆 White/Dark Green 🏆 White/Black This silhouette is the culmination of years of effort, inspiration, passion and persistence, with details such as: 🏆 Meticulously handcrafted upper featuring supple, tumbled full-grain leather panels with precision-cut floating trim pieces  🏆 Subtle embossed logos on the tongue and heel to accentuate the materials in a refined approach 🏆 Full-length, APL HySpeed midsole formulated from our proprietary liquid-nitrogen infused compound 🏆 Lightweight, engineered rubber cup sole 🏆 APL Soufflé Sockliner ensuring softness with every step Step into the Nostalgia ‘87 to experience world-class materials and cutting-edge performance – day or night, work or play. Limited quantities available at:  – AthleticPropulsionlabs.com – The APL Flagship Experience at 75 Prince Street in New York City – The APL Flagship Experience at The Grove in Los Angeles #APLshoes #APL #AthleticPropulsionLabs #Nostalgia87 #Sneakers #NewShoes #NewSneakers #Shoes #Fashion #Retail #Marketing #Brand