Big Human

User experience design has shaped our day-to-day lives for millennia, influencing physical spaces and objects long before it was tied to digital technology. Regardless of the medium, UX design focuses on creating enjoyable, intuitive experiences that improve how we interact with the world around us. To better understand UX design, we’re exploring its history and evolution — from its foundations in ancient China to the trends impacting the field today. #userexperience #userexperiencedesign #uxdesign

To make a lasting impact, your company needs a cohesive brand message that shows your audience exactly who you are and what you stand for. Here’s what brand messaging is, why it’s important, and how you can build your own brand messaging framework. #branding #brandmessaging

As the technological landscape shifts and tools become more efficient, there are specific branding concerns and opportunities AI companies need to address before introducing themselves to potential customers. Here’s how to strategically brand and position your AI company to achieve success, scalability, and lasting power. https://lnkd.in/gJiHVY9J

Another incredible year with Fusion Worldwide in the books! We're excited to keep the momentum going in 2025.

Artificial intelligence, augmented reality, and increased personalization — these were a few of the key tech trends we predicted would shape web and app development in 2024. As we approach the end of the year, revisit our blog to see how these trends have played out. #webdevelopment #appdevelopment #artificialintelligence

What trends defined UX/UI design in 2024? Back in January, we made our predictions. Take a look back and see how they aligned with the year’s biggest design moments. #uxuidesign #uxdesign #uidesign

Graphic design styles are more than just aesthetic choices — they’re the backbone of branding and digital design. Find the right style for your brand with our guide to graphic design styles. #graphicdesign #graphicdesignstyles #digitaldesign #branding

The goal of human-centered design is to create an intuitive, user-friendly product. At Big Human, we take it one step further by remembering we’re designing for people — not just groups, demographics, or the nebulous concept of “users.” To deepen your understanding of human-centered design, designer and Big Human founder Rus Yusupov shares his insights on its key principles, benefits, and common misconceptions. #humancentereddesign #digitaldesign #digitalproductdesign

“The most useful brand positioning strategy is easy to understand and, most importantly, easy to explain.” Simplify your branding process with our two-fold brand positioning model — thoughtfully explained by Andrew Tejerina, Big Human’s director of product and strategy. #brandpositioning #brandstrategy #branding

I wrote a thing about how we approach brand positioning at Big Human, and how folks often overcomplicate the process. "The most useful brand positioning is easy to understand and, most importantly, easy to explain. You don’t want the essence of your company to be a secret known only by domain experts." Check it out 📖, lmk your thoughts! https://lnkd.in/eHNZKqMB