Unlock the full potential of your marketing data! 📊 At ObservePoint's EDGE Conference, BLINK's CEO Andy Meadows shared how brands can overcome fragmented data and disjointed attribution models with a unified approach. Learn how Coca-Cola, Bank of America, and Room & Board are using BLINK to gain better insights, optimize budgets, and deliver personalized customer experiences. Discover the key to piecing together the puzzle of marketing attribution. 🧩 Check out the full blog post here: https://hubs.li/Q02SYkgx0 #MarketingAttribution #DataDriven #CustomerJourney #BLINK #Edge2024 #DigitalTransformation #MarketingInsights #DataStrategy #MarTech #ObservePoint #RoomAndBoard
BL.INK
Technology, Information and Media
Austin, Texas 518 followers
More than Short Links & QR Codes: Capture and share data on every touchpoint & deliver the perfect experience every time
About us
BL.INK powers shortened URLs and QR codes with unlimited data and flexibility. With BL.INK, you’ll create thousands of custom links that capture unlimited data points so you can measure every user touchpoint and perfect every interaction. Everyone on your team can create perfect data to accurately measure every element of marketing attribution. Every customer than visits your link gets the information they need, every time, with no broken links. Need to change the link when a contest ends, or show the page in the user’s own language? It’s easy with BL.INK. No other URL shortener or QR code creator integrates with your existing tools, helps you avoid broken links, enables zero down-time when updating links, and has a platform built based on how enterprise companies work. Only BL.INK. Trusted by demanding global brands since 2008.
- Website
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http://www.bl.ink
External link for BL.INK
- Industry
- Technology, Information and Media
- Company size
- 11-50 employees
- Headquarters
- Austin, Texas
- Type
- Privately Held
- Founded
- 2008
- Specialties
- SaaS Solutions, Custom short URLs, Branded custom short domains, Content routing, Data security, Digital marketing solutions, api, link management, utm codes, url tracking, QR Codes, Smartlabel, branded short links, attribution, tracking, short links, social media, SMS, Integration, structured data, GS1, Smart QR Codes, Data analytics, Marketing attribution, and Personalized touchpoints
Products
BL.INK
Link Management Tools
BL.INK connects the world through managed, monitored, and measured branded links and QR codes enabling marketers and technologists to connect with their audience via advanced attribution technology. Since 2008, BL.INK has powered link management for many of the world’s best brands as a critical infrastructure component. BL.INK unifies linking strategies by connecting internal and external systems to enrich insights and visibility into global performance metrics.
Locations
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Primary
6302 Royal Birkdale Overlook
Austin, Texas 78746, US
Employees at BL.INK
Updates
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Revolutionize your product packaging. Watch our GS1 Digital Link webinar on-demand! The future of product packaging is here, and it's powered by GS1 Digital Links. By 2027, traditional UPC barcodes will be replaced by 2D barcodes (QR codes), transforming every product into an interactive consumer engagement tool. In this on-demand webinar, you'll learn how these next-generation barcodes allow your brand to: - Seamlessly provide real-time product information - Collect first-party data and create personalized marketing experiences - Strengthen your supply chain with enhanced traceability and transparency Don't miss out on the chance to understand the potential of GS1 Digital Links for your business! Watch now and visit our site for more videos on how this innovation is reshaping consumer interactions. https://hubs.li/Q02QDpgK0 #ConnectedPackaging #CPG #ConsumerElectronics #CustomerEngagement #SmartPackaging #DigitalTransformation #GS1DigitalLink #QRcodes #ProductInnovation #DataDrivenMarketing #SupplyChainInnovation #Sustainability #ProductTransparency #BrandEngagement #RetailInnovation #DynamicData #InteractivePackaging #MarketingAutomation #CustomerExperience #MobileEngagement #DigitalProductPassport #SmartDevices #PersonalizedMarketing #OmnichannelMarketing #LoyaltyPrograms #2Dbarcodes
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🔍 Smart Packaging Builds Trust in Every Scan 🔍 Transparency isn’t just an add-on—it’s a trust-builder. With GS1 Digital Link, brands can provide a full view of product details, from sourcing to allergens, right on the package. This technology creates an interactive consumer experience that aligns with the highest standards of trust and compliance. Ready to make transparency a core part of your packaging strategy? Explore how brands are using smart packaging to stay ahead: https://hubs.li/Q02XCqSZ0 #GS1DigitalLink #SmartPackaging #Transparency #CPGLeaders #ConsumerConfidence #FoodTraceability #PackagingSolutions
Boost Consumer Confidence with Smart Packaging Solutions
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🚀 Unlock the Future of Connected Packaging with BLINK 🚀 Imagine turning your product's QR code into a powerful two-way engagement tool. With GS1 Digital Link (a.k.a. 2D barcode), you can give your customers more than just a product—they’ll have access to real-time data, personalized content, and direct communication with your brand. 📱🌍 Watch this short video to learn how BLINK is revolutionizing the way brands connect with consumers through GS1 Digital Link. No need to start from scratch—use your existing content to drive deeper connections and insights, from marketing to supply chain transparency. Check out the video now, and explore more about how GS1 Digital Link can transform your packaging strategy: https://hubs.li/Q02QzRGp0 #ConnectedPackaging #GS1DigitalLink #2DBarcode #ConsumerEngagement #CPG #SmartPackaging #SupplyChain #ProductData #FoodSafety #DigitalTwin #DigitalProductPassport #MarketingAttribution #RetailTech #ConsumerGoods #CPGInnovation #DataDrivenMarketing #BrandEngagement #QRCode #ConnectedPackaging #ConsumerElectronics #DigitalTransformation #SmartLabels #DigitalTwin #IoT #Sustainability #ProductInnovation #SupplyChainInnovation #Traceability #ProductTransparency #PackagingDesign #InteractivePackaging #GS1DigitalLink #QRcodes #DataDrivenMarketing #CustomerExperience #MarketingAutomation #MobileEngagement #ProductMarketing #ProductJourney #DynamicData #CPGMarketing #BrandEngagement #RetailInnovation #ConsumerInsights #ConsumerExperience #Omnichannel #SmartDevices #ConnectedDevices #TechInnovation #EngagementMarketing #PersonalizedMarketing #LoyaltyPrograms #CustomerRetention #DataAnalytics #OmnichannelMarketing
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In today’s fast-paced food production industry, quality control goes beyond compliance—it’s about protecting consumer trust and food safety. 🚨 With BLINK's GS1 Digital Link solution, you can revolutionize your approach to quality assurance and traceability. From farm to table, this cutting-edge technology integrates seamlessly with your systems, providing real-time insights that help prevent issues before they escalate. 🛡️ Stay ahead of recalls, boost operational efficiency, and strengthen consumer confidence. Ready to enhance your quality control processes? Learn more: https://hubs.li/Q02SmRXy0 #QualityAssurance #FoodSafety #Traceability #GS1DigitalLink #ConnectedPackaging #FoodProduction #Recalls #ConsumerTrust #TechInnovation
Mastering Quality Control in Production with GS1 Digital Link | BL.INK
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Retailers: Are you prepared for GS1 Digital Link? 🛒 In this clip, we dive into how GS1 Digital Link (or 2D barcodes) is reshaping how retailers connect with their customers. It’s not just an operations tool anymore—it’s a marketing powerhouse, creating seamless omnichannel experiences while driving brand engagement. 🌐 Whether you're in the crawl, walk, or run phase of adoption, this technology brings value to your operations and customer interactions, without needing an overnight transformation. 🚀 Start where you can and build from there—one scan at a time. Watch this video to see how industries are moving forward and preparing for the future of smart packaging, dynamic data, and interactive consumer touchpoints. 🎯 For more insights, check out additional videos on GS1 Digital Link on our site https://hubs.ly/Q02QDyz80. #ConnectedPackaging #CPG #ConsumerElectronics #CustomerEngagement #DigitalTransformation #SmartPackaging #SmartLabels #DigitalProductPassport #DigitalTwin #IoT #Sustainability #ProductInnovation #SupplyChainInnovation #Traceability #ProductTransparency #PackagingDesign #InteractivePackaging #GS1DigitalLink #QRcodes #DataDrivenMarketing #CustomerExperience #MarketingAutomation #MobileEngagement #ProductMarketing #ProductJourney #DynamicData #CPGMarketing #BrandEngagement #RetailInnovation #ConsumerInsights #ConsumerExperience #Omnichannel #SmartDevices #ConnectedDevices #TechInnovation #WearableTech #SmartHomes #EngagementMarketing #PersonalizedMarketing #LoyaltyPrograms #CustomerRetention #DataAnalytics #OmnichannelMarketing
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🚨 Marketers in Healthcare: Unlock the potential of secure, branded QR codes and short links. We’ve just released a comprehensive ebook that shows how healthcare organizations can improve patient engagement and marketing attribution while remaining fully HIPAA-compliant. 💡 Key takeaways: • Use QR codes in signage and dynamically change destinations without reprinting. • Track real-time engagement with short links across all touchpoints. • Ensure HIPAA compliance and advanced security with every interaction. Get your copy now and explore how your team can build trust with branded, secure links. https://hubs.li/Q02Rn84_0 #HealthcareSecurity #HIPAA #PatientEngagement #MarketingAttribution #DataSecurity #HealthTech #QRCodes #HealthcareInnovation #HealthcareMarketing #HCMKTG #HCSM
Best Practices for HIPAA-Compliant Healthcare Communication | BL.INK
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🌱 Food safety isn't just a regulation—it's a responsibility. As compliance standards evolve, ensuring transparency and trust in your supply chain is more critical than ever. 📊 In "Mastering Traceability in Food Safety: A Strategic Guide," we explore how industry leaders can leverage GS1 Digital Link to streamline traceability, meet 2027 compliance, and enhance consumer confidence. This isn’t just about staying compliant; it’s about setting the bar higher for operational efficiency and food safety. 🚀 ✅ Gain actionable insights. ✅ Learn from real-world applications. ✅ Secure your competitive edge. Ready to future-proof your traceability systems? Download your free copy today! ⬇️ https://hubs.ly/Q02Ssv800 #FoodSafety #Traceability #GS1DigitalLink #Compliance2027 #FoodProduction #SupplyChain #ConsumerTrust #connectedpackaging #FoodSafetyStandards #FoodTech #DigitalTransformation
Mastering Food Safety Traceability | GS1 Digital Link Guide | BL.INK
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Struggling with HIPAA compliance in marketing? Discover how BLINK empowers healthcare companies with secure, HIPAA-compliant link management solutions. From safeguarding PHI to enhancing patient engagement, BLINK is your trusted partner in navigating healthcare regulations. Learn how we can transform your operations and communication strategies in our ebook. https://hubs.li/Q02KfBHl0
HIPAA-Compliant Link Management for Healthcare | Free eBook Download
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🔍 Swift Action: Best Practices for Product Recall Management 🛡️ In today's fast-paced food industry, product recalls are a significant challenge. But with the right strategies and technology, they can be transformed into opportunities to showcase your brand’s commitment to safety and transparency. Learn how BLINK's GS1 Digital Link solution empowers food producers to respond rapidly during recalls with real-time data, transparent consumer communication, and dynamic product tracking. From pinpointing affected products to building trust with consumers, it's time to turn a crisis into a demonstration of excellence. Read the blog: https://hubs.li/Q02SmP-80 #FoodSafety #ProductRecall #GS1DigitalLink #Traceability #FoodProduction #ConsumerTrust #RecallManagement #QualityAssurance #Innovation #Transparency #BrandReputation #TechInFoodSafety
Best Practices for Food Product Recall Management: GS1 Digital Link
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