BrandVerity

Black Friday traffic and conversion metrics looking too good to be true? BrandVerity's David Iglesias talks to Hello Partner about the importance of remaining hypervigilant for fraud during peak. Read the article below. https://okt.to/0Jkdnz #BlackFriday #BlackFriday2024 #affiliateinsights #affiliatemarketing

🚨 Cashback Ad-Hijacking: The Hidden Threat in Affiliate Marketing 🚨 Are bad actors diverting your ROI? Learn how cashback ad-hijacking operates and what you can do to protect your campaigns. Stay vigilant, stay protected. 🔗 Read more: https://okt.to/eUxCjG #Paidsearch #affiliatemarketing #brandprotection #Brandsafety

#ICYMI: Protecting brand integrity and safeguarding trademarks are top priorities for Ideal Living. That’s why they’ve teamed up with BrandVerity to proactively monitor and tackle online challenges. Discover how this partnership is making a difference by exploring our latest case study! https://okt.to/gJ6LAr #trademarks #brandsafety #SearchOptimization #partnershipmarketing #brandprotection

Case Study Spotlight: Securing Wellness with Ideal Living By partnering with BrandVerity, Ideal Living successfully protected its brand and customer trust using our advanced monitoring tools and expert support. Want to know how they did it? Read the full case study and discover their strategy for overcoming these challenges: https://okt.to/Tn4boE #casestudy #brandprotection #brandsafety #BrandCompliance

Join Brandverity at Affiliate World Conferences! Chat with Chloe Liang to discuss your affiliate PPC compliance challenges and discover how BrandVerity can help efficiently protect your program incrementality and profit margins. Not sure what affiliate PPC violations your brand is exposed to? Sign up here for a free PPC audit. “ https://okt.to/ROXHcg #AffiliateWorld #MarketingConference #AffiliateMarketing #OnlineMarketing #awe2024

Check out the latest Brandverity Quarterly—your essential guide for protecting your brand's online presence! Join our community of digital marketers dedicated to mastering web compliance and fortifying their brands in the digital world. Subscribe now and stay ahead of the curve! Subscribe here https://lnkd.in/gsGZ7dJy In this edition: - The Rise of Imposter Advertisers on Google & Bing: Uncover the growing threat of imposter advertisers and learn actionable steps to protect your brand from fraudulent ads. - Online Brand Protection: Discover key strategies for safeguarding your brand’s digital reputation, from effective monitoring to robust cybersecurity practices. -and much more! Read the full newsletter now and equip yourself with the tools to protect your brand in the digital world! #brandprotection #newsletter #digitalfootprint #brandsafety

I wrote about a growing issue we are seeing at BrandVerity - fraudsters impersonating reputable brands through ads on Google, Bing and other search engines; and directing traffic to copycat websites. Stanley 1913 is one of the many brands which fall victim to this type of fraud (see example in the article) - and the impact is huge for both the brand and their customers! Given the search engines' protection mechanisms are clearly not enough and scams are on the rise, brands must stay vigilant and double down on their PPC protection efforts. Partnering with solutions like BrandVerity can add that extra layer to ensure your brand and customers are well protected on the SERP. And you - how are you addressing this issue? Keen to hear others' experiences and what approaches brands are taking to protect their PPC landscape.

There has been a rise in the number of imposter advertisers on the SERP and given the scale of the problem, brands cannot solely rely on the search engines’ mechanisms to protect them. Instead, businesses must take proactive measures to safeguard their digital advertising landscape. Check out our latest blog to learn about some practical and effective steps brands can take to help! https://okt.to/q9FgUY #SERP #brandprotection #brandsafety #DigitalAdvertising

Are you losing out on valuable leads due to brand bidding and ad hijacking? Our comprehensive eBook reveals the tactics used by bad actors and how you can fight back! Equip yourself with the knowledge to protect your brand and boost your earnings in paid search. Get your free download here: https://okt.to/9eXnsG #MarketingTips #BrandBidding #AdHijacking #DigitalMarketing #eBook

[🚨 On-Demand Webinar] Find out how prominent brands like Apple, Amazon, and Target are addressing the challenges posed by poor affiliate oversight. Gain crucial strategies to protect your brand's reputation and earnings. Act now—view the on-demand webinar and fortify your brand against affiliate fraud! https://okt.to/CjFqrt #ppc #affiliatemarketing #Searchmonitoring #brandstrategy #WebinarAlert #brandverity