ChaseDesign

As makers of what should be, we’re always looking to push boundaries, indulge curiosity, and create transformative experiences that change the world around us for the better. Our human-centered design approach takes on many shapes and forms; it can be found on packages and screens, in stores and stadiums around the globe. We’re driven by humility, agility, collaboration, and craft to create experiences that matter, inspiring us to take on new challenges and imagine new possibilities every day. Sound interesting? See how our work comes to life for yourself. Check us out at chasedesign.com to learn more about us, explore our capabilities, and see how we proudly work as part of the FutureBrand family.

JGA, a ChaseDesign company, has transformed C.D. Peacock Jewelers flagship store into a “Mansion in the Clouds.” Chicago’s first jeweller—with roots tracing back to 1837—C.D. Peacock is a renowned and trusted destination for fine jewels and timepieces. This transformation reimagines the luxury jewellery shopping experience. From the undulating glass façade that draws you in, to the elegant curvilinear elements that evoke a sense of floating among the clouds. The journey continues with the polished chrome stairway, creating a weightless ascent to the upper level, showcasing fine jewellery and prestigious watch brands–such as ROLEX & Cartier. Digital elements throughout provide a modern contrast to the luxurious and–in some cases–surprising materials, from faux fur to mohair wool, lacquered finishes to custom vitrines with hand-moulded glass. JGA’s thoughtful design elements ensure that every visit to C.D. Peacock’s “Mansion in the Clouds” is an indulgent, memorable experience, perfectly marrying the brand’s historical legacy with a visionary future.

Introducing the first-ever FutureBrand Consumer Index—a groundbreaking study of 100 undeniably everyday US packaged goods brands that exposes gaps between consumer expectations and brand performance. The Big Story? The consumer brand landscape is ripe for disruption! Despite relentless efforts, brands are falling short of their full potential, succumbing to a phenomenon dubbed "blandification". They miss key growth opportunities due to a lack of innovation, authentic connections, and meaningful experiences. This comprehensive study evaluates each brand's purpose and experience across 18 critical attributes, revealing which beloved brands are poised for short and long-term growth. Step into the results to step up your brand game. Download in the link. ➡️ https://lnkd.in/e7fQza79 #FutureBrand #ConsumerIndex #FutureBrandConsumer2024

The FutureBrand Consumer Index 2024 reveals a series of major consumer brand insights that companies simply cannot afford to ignore. 👀 Don’t miss out! Register now for early access on June 4th. 🗓️ https://lnkd.in/dbrQAt9 #FutureBrand #ConsumerIndex #FutureBrandConsumer2024

We’re not really ones to focus on ourselves, but we finally did it: made what should be for us. Check out the new chasedesign.com, LinkedIn, or Instagram if you’re curious about who we are and what we do. And look for more updates soon! #makers #design #brand

Sketching is at the core of our work and an invaluable skill in design. Last week, we had the honor to host the first Sketch Club event with Syracuse University - College of Visual and Performing Arts Industrial Design students! In groups of four–with a Chase designer lead & guide–each team tapped into their creativity to solve a range of challenging design prompts. From designing a toothbrush of the future, to shoes that can run on sand, and even a toaster if Audi expanded it's product line, these teams created some ingenious and innovative solutions. With awards made by the students, spectators voted on their favorite designs to decide the winners! A fun time with amazing enthusiasm, we can't wait for another event in the future! #SketchClub #design #designprompts #designstudents #futuredesigners #sketching #industrialdesign

C.D. Peacock, the “mansion in the clouds,” reimagines the luxury jewelry shopping experience.   Curvilinear elements are integrated throughout the design–evoking a feeling of “being in the clouds”–and comes to life in the building’s signature, undulating glass façade, creating an iconic beacon.   Curved elements continue from the outside in with the gold, circular in-lay pattern of the first floor and glowing ring light fixtures at the entrance. The space hosts several brand shops–such as Rolex & Cartier–all centered around a striking hospitality bar–featuring a suspended glass soffit above a polished metal bar–that further reinforces the curvilinear design elements.   The polished, chrome stairway provides a weightless, “ascending” moment to the upper level that continues to showcase fine jewelry, a collection of prestige watch brands, as well as more hospitality moments.   Digital elements are used liberally throughout, both within brand shops and common spaces, to provide a modern contrast to the luxury, highly textured, and–in some cases–surprising materials. From faux fur to mohair wool, lacquered finishes to custom vitrines–made with hand molded, curved glass and framing elements–intricate terrazzo flooring to gold leaf ceilings, these materials and features provide a touch of retro-luxury that celebrates the almost two centuries of C.D. Peacock history. Thank you CD Peacock and the many talented partners who were part of this journey! #luxuryjeweler #jewelry #luxurydesign #retaildesign

Closing out our Women of the Week spotlights in celebration of Women’s History Month, we have our most agile colleagues–those consistently willing and optimistic about jumping into opportunities or issues as they arise. Sarah Watkins (Leahy) Always there when you need her–sometimes before you even have to ask–Sarah will jump in and help solve the gnarliest of problems. Jennie Hammer. Despite curveballs and roadblocks, Jennie remains a steadfast, driving force for her teams, always finding the best path forward. Andrea Rose. Never turning down an opportunity to lend a hand, Andrea not only provides her time, perspective, and guidance when needed, but does so while also juggling her own work. Thank you to everyone who helped us celebrate all these extraordinary ladies we get the pleasure of working with! #womenshistorymonth #celebratingwomen #womeninbusiness #values

Championing our collaborators.  With collaboration at the heart of what we do, these women embody the ability to listen, learn, act with empathy, and lean on others when needed.   Marlena Leonardi. Finding the balance of listening to ideas and providing positive, constructive feedback, Marlena stands out at leading large projects and teams.   Kara Walker. Juggling the many facets of projects, Kara is an expert at pulling and leaning on the right talent, collective experiences, and perspectives to execute extraordinary work.    Jenny Baum. A key collaborator on projects, Jenny always knows who to ask for the tough questions and brings a positive spirit to the process. #womenshistorymonth #celebratingwomen #womeninbusiness #values

Great presentation with Shailesh, P&G COO at ShopTalk ‘24 this morning. Shared P&G’s vision to grow the market to help drive retail growth and make sure on shelf availability is key to ensure success.