🚨 New Podcast Alert: Content Matters, hosted by Nicole MacLean 🎙 Feeling overwhelmed by the constant stream of trends on your timelines? You’re not alone. We’re thrilled to introduce Content Matters, your new favorite break in the day that delivers insights and clarity from expert marketers! 🧠 Whether you’re a strategist, writer, SEO, or sales lead looking for guidance and inspiration, Content Matters cuts through the marketing chaos to help you create connections that drive real results. ✨ Plus, we’ll be celebrating the teams behind top-performing pieces of content and the friendships that formed along the way! Subscribe and listen wherever you get your podcasts. ⬇️ Apple: https://hubs.la/Q02SNW4h0 Spotify: https://hubs.la/Q02SNWMs0
Compose.ly
Technology, Information and Internet
Seattle, WA 6,379 followers
We’re a content writing service on a mission to partner with marketers dedicated to sharing knowledge through content!
About us
We’re a content writing service on a mission to partner with marketers — like you 😊 — dedicated to sharing knowledge and fostering connections through content. We’ve been around since 2016, and have powered content for hundreds of marketers and businesses of all sizes, including WebMD, Money.com, Calendly, and User Testing. Whether you need content production taken off your plate or expert writers to augment your staff, our menu of services and community of the top 1% of writers and editors guarantees your content’s success.
- Website
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https://compose.ly
External link for Compose.ly
- Industry
- Technology, Information and Internet
- Company size
- 51-200 employees
- Headquarters
- Seattle, WA
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Content Creation, Search Engine Optimization, Writing, Copywriting, SEO, Hire Writers, Content Writing Services, and Freelance Writing
Locations
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Primary
Get directions
Seattle, WA 98107, US
Employees at Compose.ly
Updates
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Here's an uncomfortable truth: Marketers need to market themselves better. 💡 Sure, we can promote our brands — but what about our messaging? 🤔 By ensuring cross-functional teams and customers know about your content, you can maximize its reach and build trust at every touchpoint. Listen to Jeannie Ruesch 🔎, Head of Content at Ninety, to learn how to amplify the impact of your marketing! 📣 #MarketingTips #ContentStrategy #ContentMatters
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While AI tools are great for boosting productivity, where do you draw the line regarding usage as a content marketer? 🤔 How much should we rely on AI for storytelling and connecting with our audience? At what point does it cross into losing the human touch? Share your thoughts below, and check out Samantha Rae Lopez's (Digital Channels Manager at Expedia Group) AI insights. ⬇️ #EthicalAI #ContentMatters
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We all know social media evolves constantly, but is your strategy, too? 🌐 Swipe for key stats to target smarter, boost ROI, and stay ahead of trends. 💡➡️ https://hubs.la/Q03041QN0 #SocialMediaGrowth #MarketingTips
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Could your content be missing your most important stakeholder — your audience? 🤔 We loved having Robyn Showers, Director of Content at Apollo.io, on our latest episode of Content Matters. She reminded us to advocate for our audience with our content if we want to avoid making bad impressions at scale. 💜 Listen to the full episode here: ➡️ https://hubs.la/Q02_YZ0q0
This isn't the first time I've said this, and it probably won't be the last. I have no interest in making a bad impression, at scale. I've been working in content for a long time now, and finding content-channel fit -- building distribution into the strategy from the start -- is absolutely crucial to a successful content function. (It's called content ✨marketing✨ for a reason, yeah?) But let's face it -- a lot of us have lost the thread while doing everything we can to optimize for the channel, whether that's search or social or something else. Above all else, our content has to build affinity with the audience. If we miss that, we miss everything. How do you make sure you're speaking your customer's language and not getting caught up in the dialect of the channel? 🚨PSA: Don't sleep on Compose.ly's podcast, Content Matters, hosted by Nicole MacLean and produced by the brilliant team over at Share Your Genius! Thanks Nicole and team for having me on and letting me get on allllll the soapboxes. Links to listen in the comments!
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You don’t need to master every marketing channel out there — you just need to know which channels work best for your business and your role! ✨ Focus on understanding: ✔️ What platforms are out there ✔️ How effective are they in reaching your audience ✔️ Whether they align with your goals Learn more about how to use platforms effectively in our latest Content Matters episode featuring Samantha Rae Lopez from Expedia Group! ➡️ https://hubs.la/Q02_Ft010 #ContentMatters #Marketing #Platforms
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✨ Your Ultimate Guide to Email Newsletters – Part 2! ✨ From balancing resources with sales offers to crafting clear CTAs and optimizing, we've got some tips to help your newsletters shine. 💡 Swipe to learn how to make meaningful connections and drive results. ➡️ https://hubs.la/Q02_hZhM0 #EmailMarketing #ContentStrategy
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Here's a gentle reminder that you’re not just a content executor — you’re a strategist with a valuable voice. 🌟 Know your content and claim your place at the strategy table. In this episode, Kerry Sugrue Penny, Gartner's CMO of the Year, shares how to authentically own your role and make a real impact. Listen now! ➡️ https://hubs.la/Q02_0-dS0 #ContentMatters #MarketingLeadership
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📧 Your Ultimate Guide to Email Newsletters! 📧 Want to create newsletters your audience actually loves to open? From segmenting your audience to following design best practices, we’ve got all the tips to help you stand out in the inbox. 💡 Swipe to take your email marketing strategy to the next level. 🔗 https://hubs.la/Q02-NMgc0 #EmailMarketing #NewsletterTips