Corporate Event News

As the year draws to a close, many organizations are gearing up for corporate holiday gifts and planning budgets for next year’s event swag and merchandise purchases. This makes now an ideal time to reflect on our purchasing decisions and consider the environmental impact of our choices, including manufacturing practices, shipping, disposal, and humane conditions within the supply chain. In their latest article for Corporate Event News, the event sustainability experts at Honeycomb Strategies share several important factors #eventprofs should keep in mind when selecting physical gifts that minimize environmental impact while still delivering value. Read more here: https://lnkd.in/eSTxgAyK #corporateevents #meetings #sustainability #eventprofs #meetingsandevents

Speakers are the driving force behind the content that shapes an event’s success. They invest significant time and energy, often juggling their regular responsibilities to share their expertise and insights. Beyond the nerves of presenting, they manage everything from crafting engaging content to coordinating technical details. While the attendee experience should indeed be top-of-mind for event organizers, prioritizing the speaker’s experience is key to long-term success and ensures they deliver their best, ultimately elevating the entire event. In his latest thought leadership article for CEN, Rodney Hart, VP of Events at RainFocus, shares a few ways that event marketers and planners can better prioritize speakers and provide a positive event experience that sets them up for success from start to finish. Read more here: https://lnkd.in/eh9Du8Pj #corporateevents #meetings #eventprofs #meetingsandevents

Held Nov. 5-7 at the Hilton London Metropole, this year’s Cvent CONNECT Europe concluded as the event management software giant’s largest yet, with more than 1,500 industry professionals onsite and thousands more tuning in virtually. Rachel Andrews, Cvent’s senior director of global meetings and events, attributed the annual meetings, events, and hospitality tech conference's 15% year-over-year attendance surge to the company’s increased focus on all industry professionals—not just its roughly 22,000 customers. “Cvent CONNECT Europe has evolved from a user-based customer conference to a true industry event with content that appeals to both Cvent users and industry professionals alike,” Andrews explained. Read more here: https://lnkd.in/eWcfTFWc Shannon Thaler #corporateevents #meetings #eventprofs #meetingsandevents

Currently under construction with a $1 billion investment, the new VAI Resort in Glendale, Ariz. is on track to open its initial phase in Q4 2025, redefining the concept of meetings and hospitality by integrating luxurious accommodations with cutting-edge entertainment and versatile event spaces. Recently CEN’s Danica Tormohlen caught up with VAI Resort Senior Vice President of Marketing Rian Kirkman to find out the scoop on the new venue and what it will offer meetings and events. Read 7 takeaways from our conversation on the show floor at IMEX or click through to listen to our full interview.

Over the past few years, Net Zero Carbon Events (NZCE) has researched and published extensive sustainability resources for free. These include its NZCE Roadmap, which helps organizations plan a path to net zero, and eight drill-down reports in key focus areas: measurement, reporting, carbon offsetting, venue energy, production and waste, food and food waste, logistics, and travel and accommodation. This fall, NZCE, which is overseen by the JMIC Joint Meetings Industry Council, reported three new developments during a press conference at IMEX America in Las Vegas. Find out the scoop in this story by Susan Hatch.

What's new for corporate meetings and events in Nashville? As one of the fastest-growing U.S. cities in terms of population, Nashville continues to develop and enhance its event offerings, and the city presents a dynamic landscape for event producers. CEN's Danica Tormohlen recently caught up with Deana Ivey, President and CEO of Visit Music City, the Nashville Convention & Visitors Corp., to find out what's new and trending in this bustling southern city. Read six takeaways from their conversation here: https://lnkd.in/eCnsGDac #corporateevents #meetings #eventprofs #meetingsandevents

In October, meeting and conference organizers, and suppliers welcomed new talent and promoted seasoned professionals as the corporate event industry continues a bustling fall and turns its attention toward a strong finish to a busy year. Check out our recap of corporate event moves in the last month here: https://lnkd.in/eDPv5rpZ TED Conferences Reno-Sparks Convention and Visitors Authority Visit KC Oak View Group Louisville Tourism Brand USA #corporateevents #meetings #eventprofs #meetingsandevents

Connect Marketplace Expands with New Asia-Pacific Event Set for Hong Kong in 2025 Organized by Informa Markets with Informa Connect as co-organizer, Connect Marketplace Hong Kong is launching March 19-21, 2025, at AsiaWorld-Expo. The inaugural Asia Pacific event for the Meetings, Incentives, Conferences, and Events (MICE) community marks the debut of Connect Marketplace in Asia, aiming to elevate experiences and shape the future of the industry. Read the full story by @CEN's Danica Tormohlen: https://lnkd.in/gvfTVY_G

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Corporate event planners now face growing pressure to demonstrate their value through measurable outcomes, yet only 31% of marketers are satisfied with their ability to unify customer data, particularly for corporate event planners managing vast amounts of data, from registration to session attendance and post-event surveys.  To unlock the potential of this data and deliver personalized, impactful experiences, it's essential to take a strategic approach to collecting, analyzing, and activating insights. In his first thought leadership article for CEN, "Turning Event Data Into Actionable Insights: A Guide for Corporate Event Planners," Brian Gates, SVP of Industry Strategy at RainFocus, shares how corporate event planners can effectively use event data to drive greater event engagement and success. Read it here: https://lnkd.in/ejnZ6sri #corporateevents #meetings #eventprofs #meetingsandevents