Crave Retail

Fitting rooms are a retail goldmine. As consumers return to physical stores, more apparel retailers are elevating the try-on experience with smart fitting rooms.     In this post, Paula Rosenblum, Managing Partner, RSR Research (Retail Systems Research), and Matthew Cyr, CEO, Crave Retail examine how smart fitting rooms: 🛍 Personalize the customer experience 💪 Empower store associates to serve shoppers productively 📊 Yield in-store data insights that retailers have never accessed before Benefits include: ⭐ 10% increase in fitting room conversions ⭐ >25% increase in average basket size ⭐ 40% decrease in returns among fitting room shoppers Learn directly from Paula and Matthew how, by bringing the best of digital to physical stores, smart fitting rooms satisfy shoppers and drive conversions. #retail #apparel #fittingrooms #tech Daniel O'Sullivan Sarah Breneman Dan Dyer Neil Saunders Liza Amlani Jeff Sward

♥️ It's Valentine's Day & Fashion Friday! 👠 Check out the ♥️ this customer has for our friends at River Island: 👚 "Have River Island changed the changing room game?" 😍 "This is an absolute game changer." 👖 "It lets you know what stuff you’ve got in the changing room, gives you alternative items and shows you what items are in stock. Then you can call the assistant to bring them to you." 🛍️ "It's a shopping experience. River Island changing rooms get a yes from me." ✨ We're proud to collaborate with River Island, as Crave's smart fitting rooms transform the fitting room experience and keep customers coming back. ♥️ Happy Valentine's Day from Crave! #retail #apparel #fittingroom #technology Dan Dyer

❤️ Happy customers are loyal customers. ✨ To elevate the store experience and delight shoppers, more apparel retailers are making shopping more convenient and relevant for customers. 👚 Crave Retail transforms the fitting room experience by offering instant fit and styling help – all without customers having to leave the fitting room. 👖 Our integrated AI Stylist analyzes items in real-time and suggests products that complement each shopper's unique style. 🛍️ Customers love the faster, personalized service, which enhances satisfaction and keeps them coming back. #retail #apparel #fittingroom #ValentinesDay Dan Dyer

🛍️ How will stores evolve this year? According to Nikki Baird's recent article in Chain Store Age: ✨ "In 2025, retailers that put the most emphasis on tech-enabled employee experiences will offer the best customer experiences." 📱 "Investing in mobile technology to streamline how associates serve customers is a high priority for retailers in 2025." We agree! We see this trend firsthand, as apparel retailers invest in in-store technology to improve the customer experience. Crave's smart fitting rooms include mobile technology that empowers store associates to: ✅ Deliver faster service ✅ Enhance personalization ✅ Sell more ✅ Stay informed See the full Chain Store Age article: https://lnkd.in/gfz6uEZP #retail #apparel #technology #fittingrooms Dan Dyer

👠 It's Fashion Friday! Here's what a delighted River Island customer had to say: 👚 “Their fitting rooms are so relaxing." 👖 "You can order clothes to the room from individual iPads." 📈 "The quality has increased." ⭐ "10/10 experience.” We're grateful to collaborate with River Island and delight customers with an elevated try-on experience. 🎬 Stay tuned for more Fashion Fridays to see what customers are actually saying about Crave's smart fitting rooms. 🦋 Are you on Bluesky? Follow us @craveretail.bsky.social #retail #apparel #fittingrooms #technology Dan Dyer

😍 Check out River Island's digital-first store! 🛍️ River Island "bosses are promising an 'enhanced shopping experience,' featuring curated collections, digital fitting rooms and a brand new look." Thank you to Daniel Hall, Chroniclelive and Yahoo News for featuring our good friends at River Island, including their use of Crave's smart fitting room technology. 👕 "The 'digital first' extends to the fitting rooms, where products will be identified on entry for ease of purchase." 👚 "Customers can use a touch screen interface to ask for more sizes, choose alternative styles, or get help from staff in store." 👖 "Bosses say this approach has been 'designed to reinvigorate the high street.'" See the full Yahoo News article: https://lnkd.in/gTw6fuP4 🦋 Are you on Bluesky? Follow us @craveretail.bsky.social #retail #apparel #fittingroom #technology Dan Dyer

At NRF’s Big Show: What’s in Store for 2025 The show floors at the Javits Center were brimming with companies looking to help #retailers keep that drive going, be it through #online or #instore hard- and software. Zebra Technologies showcased multiple products, including the latest in connected fitting room solutions, done with partner Crave Retail. “The consumer puts their clothes on the dressing room hooks, which are also RFID readers,” explained Zebra’s Matthew Guiste, global retail technology strategist, in an interview with the Lifestyle Monitor™ at the National Retail Federation Show. “That immediately pulls up a screen in the dressing room showing the item that was brought in. It also tells the store where the item is. If the consumer wants a different size or color, they select it on screen. That triggers a task to an employee through their Zebra device that says, ‘Bring in this size or color.’ Even more than that, the technology is stacking #RFID and #AI. So, it’s looking at trends in that location. It can tell the customer that people who buy this item also match it with these items, giving suggestions that might complete the outfit. It offers product reviews. And it’s all immediate.” Check out the full article at https://lnkd.in/g8W8wEzx By Catherine Schetting Salfino, Sourcing Journal #retail #fittingroom #technology #NRF2025 Carolin Lopatka Hillary Fogle Pasquale Catalano Lisa Goller, MBA

🌟 Collaborating to elevate the customer experience. Big thanks to Catherine Schetting Salfino and Sourcing Journal for featuring Crave's collaboration with Zebra Technologies at NRF 2025: Retail's Big Show. 👕 "Zebra Technologies showcased … the latest in connected fitting room solutions, done with partner Crave Retail." 👚 “The consumer puts their clothes on the dressing room hooks, which are also RFID readers,” explained Zebra’s Matthew Guiste, global retail technology strategist, in an interview with the Lifestyle Monitor™ at the NRF Show. 👗 “That immediately pulls up a screen in the dressing room showing the item that was brought in. It also tells the store where the item is." 👖 "If the consumer wants a different size or color, they select it on screen. That triggers a task to an employee through their Zebra device that says, ‘Bring in this size or color.’" 🛍️ "Even more than that, the technology is stacking RFID and AI. So, it’s looking at trends in that location. It can tell the customer that people who buy this item also match it with these items, giving suggestions that might complete the outfit. It offers product reviews. And it’s all immediate.” Check out the full Sourcing Journal article: https://lnkd.in/g8W8wEzx 🦋 Are you on Bluesky? Follow us @craveretail.bsky.social #retail #fittingroom #technology #NRF2025 Dan Dyer Carolin Lopatka Hillary Fogle Pasquale Catalano

✨ "Zebra Technologies showcased … the latest in connected fitting room solutions, done with partner Crave Retail." Thank you to Catherine Schetting Salfino and Lifestyle Monitor for featuring our collaboration with Zebra at NRF 2025: Retail's Big Show. 👚 “The consumer puts their clothes on the dressing room hooks, which are also RFID readers,” explained Zebra’s Matthew Guiste, global retail technology strategist, in an interview with the Lifestyle Monitor™ at the NRF Show. 👗 “That immediately pulls up a screen in the dressing room showing the item that was brought in. It also tells the store where the item is. If the consumer wants a different size or color, they select it on screen. That triggers a task to an employee through their Zebra device that says, ‘Bring in this size or color.’" 🛍️ "Even more than that, the technology is stacking RFID and AI. So, it’s looking at trends in that location. It can tell the customer that people who buy this item also match it with these items, giving suggestions that might complete the outfit. It offers product reviews. And it’s all immediate.” See the full article in Cotton Incorporated Lifestyle Monitor: https://lnkd.in/gtyWepGg 🦋 Are you on Bluesky? Follow us @craveretail.bsky.social #retail #fittingroom #technology #NRF2025 Dan Dyer Carolin Lopatka Hillary Fogle Pasquale Catalano

🛍️ "This was really fascinating: Crave’s smart fitting rooms are leveraging AI and RFID" to improve the try-on experience. 📈 “They show significant results in upselling opportunities and accessory selling literally from the dressing room." ✨ "That was a really cool demo" at the Zebra Technologies booth at NRF 2025. Thank you very much to Greg Buzek, IHL Group for giving us a shoutout on yesterday’s webinar, Analyst Recap of NRF 2025. We enjoyed the insights from all the panelists, including: 🔸 “Innovation has exploded in retail. There’s massive acceleration.” ~ Jeff Roster, Third Eye Advisory 🔸 “RFID is mainstream in a big way… Item-level tagging is table stakes for some retailers.” ~ Lee Holman, IHL Group 🔸 “Feeling bullish about scan and go technology” due to the labor shortage and the cost of labor. ~ Jerry Sheldon, IHL Group Thank you for your terrific recap of the exciting innovations from NRF 2025: Retail’s Big Show! 🦋 Are you on Bluesky? Follow us @craveretail.bsky.social #retail #apparel #technology #NRF2025 Dan Dyer IHL Services