DayZero

We're delighted to have helped so many ecomm operators and SMB owners streamline their accounting and operations, and even more excited for what's in store next! See how DayZero compares to competitors, and visit us at ondayzero.com if you're looking for a simple, modern, hands free solution to manage your business

For anyone impacted by the Bench Accounting closure, Michelle Liao, Julia Tolmachyov and the DayZero team are here to take care of you!

We're offering a year end bookkeeping and tax filing discount for those businesses affected by the Bench Accounting shutdown (talk about bad timing...) - if you're in that camp, please reach out to us! The DayZero team is ready to help

The best part of building is seeing people love your product 🙌

Behind The Tool: Julia Tolmachyov and Michelle Liao From DayZero 💰 We recently had an insightful chat with Julia and Liao, the founders of DayZero about their entrepreneurial journey, their vision for DayZero and some of their key components of a financially successful D2C brand. DayZero is redefining the accounting function for D2C ecommerce brands with an all-in-one finance platform, powered by AI. Julia and Michelle founded DayZero after encountering tons of challenges with traditional accounting software tools. In our interview, we discussed: • The frustrations with QuickBooks that inspired DayZero • How their AI-driven platform is streamlining accounting • The vision behind their AI bookkeeper, Emily • What strong financials look like for D2C brands • How they see the future of finance in D2C evolving It was an engaging conversation full of insights about scaling brands, leveraging technology, and the importance of financial clarity in ecommerce. Read the full interview with Julia and Michelle below and go DayZero!

82% of ecommerce business failures are tied to poor cash flow management or a lack of understanding of cash flow dynamics. Read our new blog to avoid the common pitfalls of starting an ecommerce business! https://lnkd.in/eDVjt-sT

Overwhelmed with the different types of financing available to your ecommerce business? We break down the differences between MCAs, PO financing, lines of credit and AR/AP financing, what to look out for and when you should use each once. Read more below! https://lnkd.in/dUVtJFv3

5 Key Factors to Consider When Choosing an Ecommerce Product to Sell (from my personal experience) 1. Profitability: Early on, I learned that if my contribution margin didn’t exceed customer acquisition costs, I was losing money with every sale. Always factor in all costs like COGS, marketing and fulfillment (DayZero helps with this) 2. Basket Size/AOV: I used to struggle with high shipping costs. Over time, I realized that ensuring my average order value (AOV) covered these costs helped maintain healthy margins. 3. Returns: Returns are expensive! I found that managing a return rate under 10% kept my logistics and customer service costs in check. 4. Repeat Purchase Potential: I’ve always aimed to sell products that people need to buy again. Subscription models or consumable products really help with this. 5. Bundling Opportunities: One of my favorite strategies was bundling products to increase AOV. This maximizes shipping cost efficiency since shipping is a fixed cost up to a certain volume. By focusing on these areas, I was able to refine my product offerings and ensure long-term profitability of the businesses I was managing.

Black Friday Is Coming. Do you have enough inventory?  How big should your discounts be? Did you forecast revenue correctly? If you're struggling to get through Black Friday planning for your eCommerce startup join my Office Hours on Oct. 18 at Noon CST You aren't ready for Black Friday because: - You grew a lot since last year and forecasts may not be accurate - You aren’t sure if you are going to make or lose money on your discounts - You know it can make your year so you have a ton of anxiety - You’re not sure how much to discount your products If you don't nail you planning you are going to waste A TON of time and money on the most important day of the year I'm not saying you're doing everything wrong. You're probably 99% of the way there. You already have: → Last year's performance data → Top performing SKUs → Big Revenue Goals ...you are in a good starting place. Here's what's holding you back: ➜ a system to organize the data and build a plan so you can focus on doing what you do best: SELLING. Our customers are crushing it with a killer process to: - Analyze historical data - Apply accurate forecasting to inventory decisions - Keep their accounting accurate during the rush Are you a founder struggling with Black Friday planning?  And do these sound like wins to you? Then we've got your back. Sign up for my Office Hours.

**5 Mistakes I Made Running an Ecommerce Brand** 1. **Ordered too much inventory**   I ended up with cash tied up in unsold stock, causing cash flow issues and forcing me into discounting to clear it. 2. **Ordered too little inventory**   Missed out on sales opportunities due to stockouts, leading to frustrated customers and lost revenue. 3. **Borrowed bad debt**   I took on debt with unfavorable terms to fund inventory but it didn’t help my cash position—it just added stress and cost. 4. **Underestimated fulfillment costs**   I didn’t account for hidden fees like storage and shipping surcharges, which ate into my margins significantly. 5. **Stayed too long with a 3PL**   As my business grew, my 3PL couldn’t scale with me, leading to fulfillment delays and higher costs. Switching earlier would have saved time and money. **Bonus:**   Choosing the right sales channel—DTC vs. wholesale—can make or break margins. Always make sure your numbers align with what's happening in your business, from marketing efforts to fulfillment strategies. We can help with this at DayZero #Ecommerce #BusinessGrowth #Entrepreneurship #InventoryManagement #LessonsLearned #3PL