DeanHouston reposted this
Here's a question: Do you like being proactive, creating content tied to actual business goals and getting the most from your marketing budget? (Ben Stiller from Starsky & Hutch voice) "Content calendars....do it."
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DeanHouston reposted this
Here's a question: Do you like being proactive, creating content tied to actual business goals and getting the most from your marketing budget? (Ben Stiller from Starsky & Hutch voice) "Content calendars....do it."
There’s no business like (trade) show business! Cody Schindler and Darren Wight from our client success team hit the show floor at the WPMA Expo to support key clients like OPW Retail Fueling. At DeanHouston, we get that industry events like these are critical for your business – the perfect setting to forge new connections and showcase your latest product offering. And it’s not just about the booth layout or product signage (although our friends at Exhibit Logistics can handle that, too). Ensuring your trade show experience aligns with your brand’s goals is our top priority when helping you plan your overall communications and presence at the show. If you’re ready to eliminate the headache of trade show stress and accomplish your business objectives in one fell swoop, contact us! 🎥 : Pat Turner #TradeShows #DHWay #GrowWithDH
No one understands these topics better than Rene Normand, CMC. We’re thrilled to have her as part of our team!
Retirement, like much of life, involves two key components: time and money. Financial Advisor William Bockhorst and I are teaming up to make sure you're prepared for both. Whether you’re eagerly anticipating this next phase or feeling uncertain about what lies ahead, this webinar will share a holistic approach to retirement planning that involves both the numbers and the heart. Join Zoom Meeting https://lnkd.in/gCb5FM4x Meeting ID: 821 5651 4806 Passcode: 278082
Everything You Need, Right in Your Pocket! 📲 Last month, Eddie Kammerer and Ryan Lenihan were boots on the ground at World of Concrete 2025. Their mission? Helping our client, Somero Enterprises, show off something pretty spectacular to attendees: The Somero Experts App. Think of it as your machine's brain — only smarter and easier to use (and it doesn’t forget where you put the manual). Here’s what makes it awesome: ☑️ Lost a manual? No problem; it’s all in the app. ☑️ Troubleshooting? Step-by-step videos have you covered. ☑️ FAQs? Try 200+ of them — all personalized for YOUR specific machine. ☑️ You’ll have access to your machine start-up checklists. This app puts everything an operator needs right in their pocket, saving time, reducing stress, and making machine management a breeze. It’s basically the Swiss Army Knife of concrete machine apps. Eddie and Ryan had a blast walking attendees through the app and answering their questions. All in all, one thing’s for certain: tools like the Somero Experts App are helping take the guesswork out of machine operation, and that’s something we’re proud to stand behind! #DHWay #WorldofConcrete2025 #Concrete #Construction #BetterDirtWorld
Nobody does it better than Edward Kammerer. Have a great show!
Day 1 of WPMA in beautiful Las Vegas is here, and you’ve got two choices: 1️⃣ Keep dealing with the same fueling frustrations. 2️⃣ Find us at Booth M473 and see how we’re making fueling easier. Come check out the new 68EZSB Swivel Breakaway – engineered for improved “swivelability” and 30% easier to reconnect. Safer to reconnect than traditional breakaways suspended high from a whip hose.. We’ve also got Loop Sumps, HiFlo Pre-Plumbed DSE and VSE Vent Transition Sumps on deck, too. If you’re at the show, swing by and have a chat with our team! #WPMA2025 #RetailFueling #FueledByExcellence
Love the work you do and you’ll never work a day in your life. ❤️ We’re lucky to work with incredible clients, creative minds and industries that keep the world moving. We get to tell the stories of the people who make things happen…On the job site, in the factory and behind the scenes. That’s what drives us. So here’s to the ones who love the work they do. We see you. We celebrate you. And we’re proud to help tell your story. Happy Valentine’s Day! #ValentinesDay #DHWay #GrowWithDH
DeanHouston reposted this
Reflecting on the achievements of Dover Fueling Solutions® (DFS) in 2024, it's clear that it was a remarkable year, brimming with innovation, networking opportunities, and outstanding customer success. 🌟 We are excited for an even more thrilling 2025 and hope you'll be a part of the numerous events, milestones, and celebrations that lie ahead. 🙌 #EnergizedByGrowth #DFS #2024Review #FuelRetail 🔗 https://brnw.ch/21wQE6q
Big welcome to Ryan Troutman, our newest marketing intern at DeanHouston! 👏 Ryan’s a senior at Indiana University, majoring in advertising management with a minor in marketing. He was previously involved in IU’s Advertising Club and Student Athletic Board and has also taken on leadership roles in events like the Jill Behrman 5K Color Run, sharpening his ability to manage projects and collaborate with teams. Studying abroad in Rome allowed him to expand his adaptability, problem-solving, and communication skills — valuable traits in marketing and client success. He’s worked in social media and event promotions at Olympia Fields Country Club and done research at the University of Chicago. If that wasn’t enough…he’s also a tennis and pickleball player and a Chicago sports fan (which means he knows a thing or two about patience). Excited to have you on board, Ryan! #DHWay #MarketingIntern #GrowWithDH
Turning complex industrial topics into clear, compelling content isn’t easy—but our team makes it look that way.
One of the most common questions I get about my job is, "What makes a good industrial B2B writer?" Luckily, this one's easy for me to answer because I work with a team of pros at DeanHouston who are basically magicians. They speak fluent 'engineer' and 'sales rep,' effortlessly translate complex tech jargon into plain human, and still crush marketing KPIs like it's just another day at the office. But really, here’s the deal: 🛠️ They have a passion for tech but aren’t trying to write a PhD thesis. You want your audience to stay awake and not feel like they just walked into an advanced physics lecture. 👥 They focus on customer pain points – not how shiny your product is. It’s less “Look at our cool widget!” and more “Here's how this widget saves your team time and money so you can finally take a lunch break.” 📈 They know content is about results. A great B2B writer isn’t writing for applause – they’re writing to generate leads, boost SEO, and maybe even give your sales team something to brag about. In short, good industrial B2B writers are part detective, part translator, part marketer, and a tiny bit psychic. Plus – they LOVE what they do! #B2BMarketing #IndustrialContent #ManufacturingMarketing
Love seeing OPW Global highlight the incredible women shaping the future of STEM. Happy International Day of Women and Girls in Science! #IDWGS
In honor of International Day of Women and Girls in Science, we spoke with Christina Desjardins, Production Engineering Manager at BASE Engineering, part of the Fluid Transfer Solutions segment. For many, forging a career in STEM disciplines is no easy feat – but the challenges are worth the reward. Christina encourages the next generation of young women and girls to stick with it and discover what they can accomplish in this exciting industry! #IDWGS #WomenInSTEM #CountOnUs #BaseEngineering