Event ROI Coach

We want to inform you about a change in the date for the upcoming Tech Dating Game. To honor the National Day of Mourning for President Jimmy Carter and his remarkable contributions, the event has been rescheduled from January 9 to January 23, 2024. This revised date allows us to respectfully observe the day while ensuring we deliver a vibrant and impactful event experience for everyone attending. Thank you for your understanding and support. We look forward to seeing you on January 23 for an exciting day of tech insights, creative solutions, and meaningful connections. If you haven’t registered yet, there’s still time—secure your spot today! 👉https://lnkd.in/e8GGBFmR Dahlia El Gazzar 🧿 DAHLIA+Agency Vinodhini Deshetty

🚀 Stop wasting time on tools that don't deliver ROI. The [original] Tech Dating Game is your chance to cut through the noise and discover content solutions designed to amplify engagement and maximize your investment.📈 From creation to repurposing, gain actionable ideas in a dynamic, interactive format. January 23 is the day—register now! 👉 https://lnkd.in/e8GGBFmR 🎤 Game Show Hosts Vinodhini Deshetty at Event ROI Coach Dahlia El Gazzar 🧿 at DAHLIA+Agency 🙏 Thank you to our sponsor Smart Meetings 🎉 Planner Contestants JT Long (she/her/ours) 🦋 at Smart Meetings Tess M. Vismale, CMP, DES Stania Antoine ⚡ Tech Suitors Grant Lee at Gamma Vamshi Velmajala at Snapsight Rachel Stephan, DES, EWD ❄️ at Snöball Blaine Bolus at Castmagic Dave Schools at Singulate Jordan Arnold at RingCentral

#eventprofs #lafires

🌟 Level Up Your Career with AI in Events 🌟 Artificial Intelligence (AI) isn’t just a buzzword—it’s a game-changer, especially in the world of events. The article "Making Sense of Artificial Intelligence" breaks down how AI is transforming the industry and why YOU should be paying attention. Learning AI isn't just a professional necessity—it’s an opportunity to elevate your personal brand. When you show expertise in cutting-edge tools, you establish yourself as a forward-thinking leader in your space. The best part? Many AI tools and organizations like Meeting Professionals International or PCMA Event Leadership Institute offer beginner-friendly resources to help you get started. Don't wait for the future—it’s here. 💡 Take the time to explore how AI can work for you, and watch it fuel your career growth. Check out the article for more actionable advice from industry experts on using AI effectively and responsibly. Article by Rachel Crick Small Market Meetings Vinodhini Deshetty Anca Platon Trifan, CMP, DES, WMEP Nick Borelli #ArtificialIntelligence #EventPlanning #CareerGrowth #PersonalBranding #FutureSkills

🚫 Stop settling for generic demos. Start asking for the UNDEMO. Marketing and event professionals, you know that audiences expect more than cookie-cutter solutions. The same should apply when you're seeking services or tools—don’t just look for a product showcase; demand a conversation that starts with your challenges. At Event ROI Coach, we believe in the power of the UNDEMO—a process that puts discovering your goals, challenges, and pain points first. Here’s why the UNDEMO should be your go-to approach when evaluating solutions for your next big campaign or event strategy: 👉 Customer-Centric Approach—Vendors should ask the right questions, uncover what truly matters to your team, and focus on solving for your needs. 👉 Tailored Solutions—Generic features won’t cut it. You need solutions specifically aligned to your unique marketing and event objectives. 👉 Stronger Relationships—Great partnerships start with active listening. The UNDEMO ensures that vendors prioritize understanding you over selling to you. 👉 Better Outcomes—When solutions are built to fit your challenges, the results are more impactful and measurable. Before you agree to just another “demo,” make sure it starts with an UNDEMO session. Want to learn more about how this mindset can transform the way you evaluate and implement solutions? Check out our latest blog here 👇 It’s time we demand more than presentations. The best outcomes start with deep, meaningful conversations. #EventROI #MarketingSolutions #Undemo #StrongerConnections

What an incredible experience presenting at the PAR RevUp Summit in Annapolis this week! 🎤 Our session, "Transform Your Sponsorship Strategy: Data-Driven Ideas to Boost Non-Dues Revenue," was all about empowering association professionals with innovative strategies to redefine how they approach sponsorships. Key takeaways from our presentation: 🔑 Leverage data to create valuable sponsorship assets that resonate with your audience and attract sponsors. 🔑 Measure success through meaningful metrics to demonstrate clear ROI and impact. 🔑 Sell sponsorships with persuasive, data-backed narratives that showcase value and drive sponsor engagement. In a competitive event landscape, adopting a data-driven approach isn’t just important—it’s essential for long-term growth and stronger sponsor relationships. We loved sharing actionable strategies that can elevate your events and revenue streams to new heights! A big thank you to everyone who joined our session—we’re excited to see how you use these insights in your own work. 🚀 If you missed it, don’t worry! There’s plenty more to explore, and we’d love to connect. Drop a comment or send a message to keep the conversation going. And don’t forget to follow Event ROI Coach for more practical tips and strategies! 💡 #EventROI #SponsorshipStrategy #AssociationProfessionals #DataDriven Joe Colangelo and Eric Misic, Bear Analytics Barbara J. Armentrout, CAE at BJA Solutions for Associations Vinodhini Deshetty at Event ROI Coach A special thank you to the Professionals for Association Revenue (PAR) team: Brittany McCarron, Rita Nabhan, Tiffany Teal, Carolyn Shomali, Sean Soth, Monica Soth, Jen Smith, Karim Cheikh, Marcus Maleck

✈️ Heading to Event Tech Live this week? It's time to go beyond just kicking the tires on features. Dive into deeper conversations that reveal how event tech truly benefits your unique needs. Ask the deeper questions to uncover how these tools can amplify your events and drive results. Want to learn how to make the most of your time at the show? 👇 👇👇 Check out our latest blog article 👉 Follow Event ROI Coach for more expert tips and insights. Let's make this event a game-changer! 🚀 #EventTech #SmartQuestions #EventSuccess Vinodhini Deshetty

Navigating the conversation about event data with a CEO requires a strategic approach. Here's how #eventprofs can frame the discussion: 🌟 Align with Business Objectives: Start by showcasing how event data directly correlates with the company's strategic goals. Highlight how it can enhance decision-making, drive product innovation, and boost competitive advantage. 🌟 Emphasize ROI: CEOs are keen on understanding the return on investment. Illustrate how leveraging event data can lead to tangible outcomes like increased customer retention, improved user experience, and higher revenue. 🌟 Highlight Strategic Benefits: Discuss how event data provides deep insights into user behavior, enabling the company to anticipate market trends and customer needs. This foresight can position the company as a market leader. 🌟 Use Clear, Impactful Metrics: Present data in a clear and concise manner, focusing on key metrics that resonate with business growth, such as activation, engagement, and retention rates. 🌟 Provide Real-world Examples: Share success stories or case studies where event data analysis led to significant business improvements. These stories can make the potential benefits more relatable and compelling. By focusing on these aspects, you can effectively communicate the immense value of event data to a #CEO, positioning it as a critical tool for strategic growth and innovation. #DataDrivenLeadership #BusinessStrategy #EventDataInsights

🔔 Reminder! I am speaking on October 24, 2024, at 12:00 PM ET on the panel, “Sustainable Support: Association Growth Strategies,” hosted by NXUnite by Nexus Marketing If you’re available on the 24th, I hope you’ll attend! Info and registration information can be found here: https://lnkd.in/exfauwdB #paneldiscussion #speakingengagement #AssociationGrowth #SustainableSupport #MembershipDevelopment #NonprofitSuccess #Associations Fellow Panel Members: Chris Vaughan, PhD, at Sequence Consulting David M. Coyne, CFRE, CFRE, at The Sheridan Group, Washington D.C. Michael Hoffman, at Gather Voices

Make sure to support Vinodhini Deshetty - currently TPAC Member - for the Most Influential People in the Events Industry! We’re so fortunate to have her expertise on the council. #EventTech #Leadership #Associations