EX.CO

Curious to know which publishers are leading the way in 2025? 🤔 EX.CO's Business Development Director for UK & EMEA, Alex Dawson-Smith, shares his sharp insights on why Immediate Media is setting the pace for innovation this year. 🎉 Check out his perspective alongside other industry leaders' thoughts in this article for the AOP Association of Online Publishers: https://lnkd.in/dDf6CeWn #digitalpublishing #AI #ukaop

Headed to Music City next month? 🎵 Meet our team at the Digiday Media Buying Summit and find out how you can reach your target audiences across thousands of premium sites at scale with EX․CO's machine-learning video platform. Schedule time with us today, or swing by our cocktail party in Nashville and say hi! 🍸 👋 Book now 🤝 -> https://lnkd.in/e9P3fCMy #digiday #mediabuying #videoadvertising

גאים בCFO שלנו Yaniv Lubinski שסיים תהליך מנטורינג של Tal Azuz כחלק מפורום CFO 💪 👑 Proud of our CFO Yaniv Lubinski for mentoring another CFO - Tal Azuz - as part of the CMO forum, congrats to both of you!

It's #poll time! 🚨 With constant changes in technology, audience behavior, and #monetization strategies, staying ahead means continuously optimizing. But how often do publishers actually put their tech stack to the test? Are you in constant experimentation mode, testing a few times a year, or sticking with what’s already in place? Let us know in the poll below! 👇

Choosing the right online video platform can make all the difference. 🎯 The right OVP can drive revenue, increase viewability, dwell time, and impressions but most publishers don’t know how to test an OVP effectively. That’s why we created a guide to ensure you have all the information you need, such as: 📊 How to compare OVPs fairly 📈 What metrics actually matter 🎥 And ultimately, how to maximize your video yield and audience experience Don’t miss out—get the guide now and take control of your video strategy -> https://hubs.li/Q036swYg0

💡 CTV and digital out-of-home are booming—but is your ad revenue? Advertisers are spending big, but many media owners are leaving money on the table. One challenge? Traditional ad servers weren't built for these environments. But there's a new kind of ad server now—one that's driven by machine learning that optimizes bids, streamlines delivery, and maximizes yield without the hassle. 🔎 Check out our latest blog post to learn how our co-founder and CEO Tom Pachys described the new ad server to AdExchanger: https://hubs.ly/Q036czyT0 #CTV #DOOH #adtech #Monetization #Programmatic

🚀 Thinking about your next career move? Our very own Alex Dawson-Smith shared his thoughts about working in #adtech— specifically in video. While we can all agree that it's a booming industry, Alex breaks it down further. He explores: 📈 Ad tech’s rapidly evolving landscape 🤖 The impact of #AI on content and #advertising 🔮 What to expect in the years ahead 🎥 And why video stands out above all An insightful read for anyone looking to thrive in a dynamic and forward-thinking industry! 📖 Read the full article here 👉 https://lnkd.in/dUS6eUwu #videoadvertising #careergrowth #advertisingjobs

What can the CTV industry learn from the open web? 🤔 Our co-founder and CEO, Tom Pachys, answers that question (and more) during his guest appearance on The Rebooting Show #podcast with Brian Morrissey. 🗣️ 🗣️ Together, they discuss the transition of the TV ad model that is underway in streaming, the similarities and differences between TV and digital advertising, and why out-of-home is now a fast-growing ad category. Listen now 🎧 -> https://lnkd.in/e36bw6TX #adtech #CTV #DOOH #AI #machinelearning

Are you currently evaluating online video platforms (OVPs)? ⚠️ Beware: many publishers cut corners when testing new platforms, leading to misleading results and costly mistakes down the road. ✅ How do you avoid common testing pitfalls? ✅ What metrics should you prioritize beyond revenue? ✅ How do you make sure short-term wins don’t become long-term losses? We break it all down in our latest blog post 👉 https://hubs.ly/Q035d9dF0 #onlinevideo #adtech #monetization

🚨 We're Hiring! 🚨 EX.CO is looking for a Technical Customer Success Manager to join our team in New York City! 🏙️ If you're passionate about video and technology, love solving complex challenges, and enjoy working closely with clients to drive success, this role is for you! You'll play a key part in helping media owners maximize their video strategies with our award-winning platform. Want to be part of a dynamic team shaping the future of video for every screen? Apply today! 📌 Job listing 👉 https://lnkd.in/esXDharC #Hiring #CustomerSuccess #TechJobs #NYCJobs