FSW Briefing: Jaguar and the Role of Content Strategy in Value-Based Branding FSW examines the heated debate over luxury car brand Jaguar's rebrand and what it means for the future of luxury consumer experience and content. https://lnkd.in/eKts6Cpc
Fashion Strategy Weekly
Retail Luxury Goods and Jewelry
New York, NY 606 followers
FSW focuses on how strategy, economics, tech, and sustainability impact fashion, luxury, and the experience economy.
About us
This weekly publication focuses on how business strategy, retail economics, technology, and the drive for sustainability impact the global luxury, fashion, and experience economy. Prepared by the staff of content strategy agency and think tank It’s a Working Title LLC, each issue provides coverage and analysis of forces and events that shape the B2B and strategy landscape for fashion and luxury.
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fashionstrategyweekly.com
External link for Fashion Strategy Weekly
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- Retail Luxury Goods and Jewelry
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- 2-10 employees
- Headquarters
- New York, NY
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- Privately Held
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Updates
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Why Brunello Cucinelli is Quietly Leading the Content Wars FSW analyzes Brunello Cucinelli's content strategy after the recent launch of its holiday campaign and considers what the brand's approach to content suggests about the future of luxury experience. https://lnkd.in/eutS9Zm5
Why Brunello Cucinelli is Quietly Leading the Content Wars
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FSW reviews a new book about photographer Tom Kublin and his partnership with couture designer Cristóbal Balenciaga. https://lnkd.in/eJsrg32t
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How Loro Piana is winning with content strategy in physical space https://lnkd.in/eMrADZe6 #luxury #fashion #storytelling #contentstrategy #visualstorytelling #retailinnovation #retailstrategy #visualmerchandising #luxurystrategy
How Loro Piana is Winning with Content Strategy in Physical Space
fashionstrategyweekly.com
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This week's FSW Briefing digs into the data behind the narrative of the luxury slowdown. It features three essays that investigate the breadth and depth of the slowdown now that we are mostly through the July to September earnings season and highlights some winners and losers now that the post-pandemic supercycle has ended. It then features essays on the potential impact of these cyclical developments on content strategy and sustainability in luxury. https://lnkd.in/eYy_Qhzb
FSW Briefing: Diagnosis of the Extent and Implications of a Luxury Slowdown
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In this week's Briefing: Harrods invests in personalization; Prada Group releases Q3 earnings; creative tech experts gather in NYC; and the FSW Markets dives into luxury's poor performance stocks https://lnkd.in/e-ZN_qJJ #luxury #luxuryeconomics #fashion #luxuryfinance #news #luxurystrategy #contentstrategy #retaileconomics #retailstrategy #strategy
FSW Briefing: Harrod’s Invests in Personalization; Prada Releases Q3 Earnings; Creative Tech Experts Gather in NYC; Luxury Stocks Perform Poorly
fashionstrategyweekly.com
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In this web version of our latest white paper, "Content-First Retail: The Future of Customer Experience in Value-Centric Commerce," we examine the promise of unified commerce and argue why a more purposeful, content-first approach may offer retail brands and consumers a better future. (Link in comments) #retailstrategy #contentstrategy #creativeops #creativetech #retailtech #retailoperations #contentops #designops #strategy #technology #retailinnovation #contentoperations
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In this week’s Briefing, we review Q3 earnings from Hermès and Kering, the blocked Capri Holdings Limited and Tapestry merger, and explores topics on the future retail commerce. https://lnkd.in/epYdhg_i #luxury #fashion #luxurystrategy
FSW Briefing: Integrated Approaches to Retail Commerce Amid Continued Luxury Market Turbulence
fashionstrategyweekly.com
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Is unified commerce the future of retail tech? https://lnkd.in/d9VhF8gD #retailstrategy #ecommerce #unifiedcommerce #technology #luxurycommerce #fashion #luxury #luxuryecommerce #digitaltransformation #omnichannel #digitalstrategy #digitaltransformation #cx #contentstrategy #customerexperience #experiencedesign #ux #userexperience
Content-First Retail: The Future of Customer Experience in Value-Centric Commerce (download version)
fashionstrategyweekly.com